Harley-Davidson, Inc.: Corporate and Strategic Assessment Report

Publication Date	June 2008
Publisher	Datamonitor
Product Type	Report
Pages	48
ISBN Number	not applicable
Product Code	DAT12410

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£265.00
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Summary

Introduction

Harley-Davidson aims to capitalize on the recent trends in the automotive industry, by focusing on emerging markets like Europe, Asia, Australia, Latin America and Africa. The company plans to optimize its manufacturing footprint, by emphasizing on technology and innovation and strengthening its manufacturing base.

Scope

Contains corporate strategy, value chain presence and SWOT Analysis
Provides detailed business description, segment analysis, 5-year financial trends, key products and key competitors
Includes information on suppliers/ partners, shareholding structure and key employees with biographies

Highlights

Harley-Davidson (Harley), a leading automotive company, is engaged in the production of heavyweight motorcycles, motorcycle parts, accessories, apparel and general merchandise. The company also provides financial services such as wholesale and retail financing and insurance programs.

The company has recorded weak revenue during the fiscal year 2007. The revenue of the company declined by 0.7% to $6,143 million in 2007 from $6,186 million registered in 2006. It operates in the following components of the vehicle manufacturer's value chain: OE parts, assembly & distribution, retail sales and services, after market and end of life

In July 2007, the company announced its intention to begin production of the XR 1200TM motorcycle for the European market by 2008. In March 2008, the company announced plans to open its Harley museum.

Reasons to Purchase

Access all the important information and analysis on the company in a single report
Understand company's strengths, weaknesses, opportunities and threats along with business strategy and value chain
Gain access to company's adjusted five year financial data along with key ratios and market capitalization

Content

Table Of Contents
- Overview
- Catalyst
- Summary
- Company Structure
- Company Overview And Key Facts
- Business Description
- History
- Company Locations And Subsidiaries
- Company Financials
- Overview
- Revenue By Geography
- Products And Services List
- Major Products And Services
- List Of Products
- List Of Brands
- Competitors And Strategic Business Relationships
- Top Competitors
- List Of Competitors
- Suppliers And Partners
- Clients
- List Of Clients
- Shareholding Structure
- Strategy
- Company Statement
- Strategy
- Corporate Social Responsibility
- Swot Analysis
- Overview
- Strengths
- Weaknesses
- Opportunities
- Threats
- Value Chain Analysis
- Overview
- Production
- Distribution/Sales
- Aftermarket
- Key Employees
- List Of Key Employees
- Financial And Operational Overview
- Financial Overview
- Key Industry-Specific Ratios
Appendix
- Data Definitions
- Ask The Analyst
- Datamonitor Consulting
- Disclaimer
Tables
- Table 1: Brembo - Key Facts
- Table 2: Brembo - Other Locations And Subsidiaries
- Table 3: Brembo - Revenue By Geography, 2005-2006 (E Mn)
- Table 4: Brembo - Products
- Table 5: Brembo.- Brands
- Table 6: Brembo - Key Competitors
- Table 7: Brembo - Key Clients
- Table 8: Brembo - Key Shareholders
- Table 9: Brembo - Swot Analysis Summary
- Table 10: Brembo - Value Chain Analysis
- Table 11: Brembo - Key Employees
- Table 12: Brembo -Financial And Operational Overview , 2002-2006 (E Mn)
- Table 13: Brembo - Key Industry-Specific Ratios 2006
- Table 14: Brembo - Data Definitions