Motorcycles in China

Industry forecasts for 2011 & 2016

Publication Date	May 2008
Publisher	Freedonia Group
Product Type	Report
Pages	227
ISBN Number	not applicable
Product Code	FED00205

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Summary

Demand in China to grow 13.9% yearly through 2011

The market for motorcycles in China is projected to increase at an annual rate of 13.9 percent, reaching 44.4 million units by 2011. Strong growth in the Chinese motorcycle market will be primarily driven by rapidly increasing sales of electric motorcycles, which are significantly cheaper than gas motorcycles and subject to lower levels of government regulation, making them popular choices among urban consumers as an upgrade to traditional bicycles. At the same time demand for traditional gas motorcycles will see steady growth, with sales especially strong in rural areas, benefiting from rising income levels.

Gas motorcycle sales to remain strong

Demand for gas motorcycles in China will be driven primarily by increases in rural income levels as well as ongoing demand for cheap forms of individual transport across the country. Urban motorcycle bans and other restrictions enforced by local governments will ensure that the gas motorcycle market will remain focused on rural areas going forward. Motorcycles with engine displacements between 50cc and 249cc will continue to dominate demand through 2011, benefiting from their suitability for use in a wide range of rural applications. Smaller models will suffer from competition from electric motorcycles, while market gains for larger machines are expected to be modest due primarily to declining sales in the military and police segments and a mediocre outlook in the transportation segment. Nevertheless, demand for larger motorcycles will see robust growth in the recreation and sport markets, although these two markets will remain relatively small in the forecast period.

Electric motorcycles to register stronger gains

Sales of electric engine motorcycles will outpace gas motorcycles and become the more dominant motorcycle segment in China in 2011, due in large part to the cost-effective and environmentally friendly characteristics of these vehicles. Being a comparatively new model, electric scooters and other more powerful machines dominate the electric market, due to their superior performance compared to other electric motorcycle models. Demand for electric motorcycles powered by li-poly batteries will outpace lead-acid powered motorcycles in the forecast period, and become the dominant battery type in the Chinese market.

Advances will be driven by improvements in li-poly technology, which will enable these batteries to be used in more powerful applications. High tech electric motorcycle engines powered by hydrogen or zinc fuel cells are not expected to achieve significant market penetration in China in the near-term due to a lack of fuel cell reactant refueling infrastructure.

Recreation use is minimal Nearly all motorcycles purcased in China are used by their owners for transportation purposes. Advances will be spurred by demand for cost-effective vehicles in both urban and rural areas. Although a relatively small segment, demand for recreational and sport motorcycles will see fast growth going forward, driven by rising personal income levels and greater popularity of motorcycle activities among young people in China. Demand for electric recreational motorcycles is also being fueled by the emergence of electric vehicle rentals in tourist spots.

Study coverage

Motorcycles in China, a new Freedonia industry study, is available for $5100. It presents historical demand data for 1996, 2001 and 2006 plus forecasts for 2011 and 2016 by product, market and region. In addition, this study considers market environment factors, evaluates market share and profiles 39 competitors.

Report Buyer Review

" The market for motorcycles in China is projected to increase at an annual rate of 13.9 percent, reaching 44.4 million units by 2011. Motorcycles in China presents historical demand data for 1996, 2001 and 2006 plus forecasts for 2011 and 2016 by product, market and region. In addition, it considers market environment factors, evaluates market share and profiles 39 competitors. "

Reviewed by JD, 04 Sept 2008

Content

SECTION
- INTRODUCTION
I. EXECUTIVE SUMMARY
II. MARKET ENVIRONMENT
- General
- Economic Overview
- Demographic Overview
- Population
- Urbanization
- Households
- Currency Exchange Rates
- Consumer Income & Expenditure Trends
- Light Vehicle Market Trends
- Light Vehicle Supply & Demand
- Light Vehicle Park
- Public Vehicle Transportation Systems
- Environmental & Regulatory Factors
- The Five-Year Plan
- Motorcycle Emission Standards
- Gas Motorcycle Bans
- Regulations for Electric Motorcycles
- Motorcycle Safety
- Counterfeiting
III. OVERVIEW
- Motorcycle Supply & Demand
- Motorcycle Park
- Pricing Trends
- Gas Motorcycles
- Electric Motorcycles
- Technology Trends
- The Shift from 2-Stroke to 4-Stroke Engines
- Electric & Hybrid Engines
- Foreign Trade & International Issues
- Foreign Trade
- Gas Motorcycles
- Electric Motorcycles
- World Outlook for Gas Motorcycles
IV. GAS MOTORCYCLES
- General
- Gas Motorcycle Models
- Cruisers
- Scooters
- Underbones
- Trikes & Sidecars
- Gas Motorcycle Engine Displacements
- Light Motorcycles
- Medium Motorcycles
- Heavy Motorcycles
V. ELECTRIC MOTORCYCLES
- General
- Electric Motorcycle Models
- Mopeds
- Electric Bicycles
- Scooters & Others
- Electric Motorcycle Batteries
- Lead-Acid
- Lithium Polymer
- Fuel Cells
VI. MARKETS
- General
- Transportation
- Gas Motorcycles
- Electric Motorcycles
- Recreational & Sport
- Gas Motorcycles
- Electric Motorcycles
- Other
VII. REGIONAL TRENDS
- General
- Regional Demographic & Economic Trends
- Population Patterns
- Economic Outlook
- Regional Demand for Motorcycles
- Central-North
- Overview
- Motorcycle Demand
- Northeast
- Overview
- Motorcycle Demand
- Central-East
- Overview
- Motorcycle Demand
- Central-South
- Overview
- Motorcycle Demand
- Southwest
- Overview
- Motorcycle Demand
- Northwest
- Overview
- Motorcycle Demand
VIII. INDUSTRY STRUCTURE
- General
- Industry Composition
- Market Share
- Gas Motorcycles
- Electric Motorcycles
- Product Development & Manufacturing
- Marketing & Distribution
- Financial Issues & Requirements
- Cooperative Agreements
- Company Profiles
- Beijing Xinri Electric Bicycle Company Limited,
- see Jiangsu Xinri Electric Bicycle Company
- Beijing Zhong Ke San Huan High Tech Company
- China Chongqing Shineray Motorcycle Company
- China Jialing Industrial Company Limited
- China Qingqi Group Company Limited
- Chongqing Lifan Industry Group Company Limited
- Chongqing Loncin Industry Group Company Limited
- Chongqing Yingang Science & Technology Group
- Chongqing Yinxiang Motor Group Company Limited
- Dachangjiang Group, see Grand River Group Company
- Grand River Group Company Limited
- Guangzhou Benma Industrial Company Limited
- Guangzhou Dayang Motorcycle Company Limited
- Guangzhou Haojian Group Company Limited
- Guangzhou Motors Group Company Limited
- Guangzhou Panyu Huanan Motors Group Company
- Guangzhou Tianma Group Tianma Motorcycle Company
- Henan Sendi Electric Bicycle Company Limited
- Honda Motor Company Limited
- Jiangsu Xinri Electric Bicycle Company Limited
- Jiangsu Yadea Technical Development Company
- Jiangxi Hongdu Voyage Industry Group Changzhou
- Hongdu E-bicycle Company Limited
- Jianshe Industry Group Limited
- Jinan Qingqi Electric Vehicle Company Limited,
- see China Qingqi Group Company
- Jinan Qingqi Motorcycle Company Limited, see
- China Qingqi Group Company
- Jincheng Corporation
- Jinshan Development & Construction Company Limited
- Kawai Motor Industry Guangzhou Limited, see
- Luoyang Northern Enterprises Group Company
- Luoyang Northern Enterprises Group Company Limited
- Luyuan Electric Vehicle Company Limited
- Nanjing Daluge High-Tech Company Limited,
- see Beijing Zhong Ke San Huan High Tech Company
- Nanjing Jincheng Suzuki Motorcycle Company Limited,
- see Jincheng and Suzuki Motor
- Phoenix Company Limited, see Jinshan Development & Construction Company
- Qianjiang Group Company Limited
- Qingdao Aucma Company Limited
- Qunsheng Group Company Limited
- Shandong Incalcu Group Company Limited
- Shanghai Dishu Electric Bicycle Company Limited
- Shanghai Forever Company Limited
- Shenzhen China Bicycle Company Holdings Limited
- Suzhou Heping Industry Company Limited
- Suzuki Motor Corporation
- Suzuki Motorcycle R&D Company Limited, see
- Grand River Group Company and Suzuki Motor
- Tianjin Fujida Group
- Wuyang-Honda Motors Guangzhou Company Limited,
- see Guangzhou Motors Group and Honda Motor
- Yamaha Motor Company Limited
- Zengcheng Haili Motorcycle Company Limited
- Zhejiang Libahuang Industry and Trade Group
- Zongshen Industrial Group
- Other Companies Mentioned in Study
LIST OF TABLES
- TABLE NUMBER
SECTION I -- EXECUTIVE SUMMARY
- Summary Table
SECTION II -- MARKET ENVIRONMENT
- 1 Gross Domestic Product of China
- 2 Population of China
- 3 Households in China by Region
- 4 Chinese Currency Exchange Rates, 1996-2006
- 5 Consumer Income & Expenditure Patterns in China
- 6 China Light Vehicle Statistics
- 7 China Bus Statistics
SECTION III -- OVERVIEW
- 1 Motorcycle Supply & Demand in China
- 2 Motorcycle Pricing Patterns in China
- 3 Motorcycle Demand in China by Engine Type
- 4 Chinese Motorcycle Foreign Trade
- 5 World Gas Motorcycle Demand
SECTION IV -- GAS MOTORCYCLES
- 1 Gas Motorcycle Demand in China
- 2 Gas Motorcycle Demand in China by Model
- 3 Gas Motorcycle Demand in China by Displacement
- 4 Light Motorcycle Demand in China
- 5 Medium Motorcycle Demand in China
- 6 Heavy Motorcycle Demand in China
SECTION V -- ELECTRIC MOTORCYCLES
- 1 Electric Motorcycle Demand in China
- 2 Electric Motorcycle Demand in China by Model
- 3 Electric Moped Demand in China
- 4 Electric Bicycle Demand in China
- 5 Electric Scooter & Other Demand in China
- 6 Electric Motorcycle Demand in China by Power Source
SECTION VI -- MARKETS
- 1 Motorcycle Demand in China by Market
- 2 Transportation Motorcycle Demand in China
- 3 Recreational & Sport Motorcycle Demand in China
- 4 Motorcycle Demand in Other Markets in China
SECTION VII -- REGIONAL TRENDS
- 1 Population of China by Region
- 2 Gross Domestic Product of China by Region
- 3 Motorcycle Demand in China by Region
- 4 Central-North Region of China: Motorcycle Demand
- 5 Northeast Region of China: Motorcycle Demand
- 6 Central-East Region of China: Motorcycle Demand
- 7 Central-South Region of China: Motorcycle Demand
- 8 Southwest Region of China: Motorcycle Demand
- 9 Northwest Region of China: Motorcycle Demand
SECTION VIII -- INDUSTRY STRUCTURE
- 1 Revenue Data: Selected Motorcycle Companies, 2006
- 2 Selected Cooperative Agreements
LIST OF CHARTS
- CHART NUMBER
SECTION II -- MARKET ENVIRONMENT
- 1 Population of China by Age, 1996-2016
- 2 Chinese Currency Exchange Rate, 1996-2006
- 3 Light Vehicle Density Comparison, 2006
SECTION III -- OVERVIEW
- 1 Motorcycle Demand in China by Engine Type, 1996-2016
- 2 World Gas Motorcycle Demand by Region, 2006
SECTION IV -- GAS MOTORCYCLES
- 1 Motorcycle Demand by Model in China, 2006
- 2 Gas Motorcycle Demand by Displacement in China, 2006
- 3 Light Gas Motorcycle Demand in China, 2006
- 4 Medium Gas Motorcycle Demand in China, 2006
- 5 Heavy Gas Motorcycle Demand in China, 1996-2016
SECTION V -- ELECTRIC MOTORCYCLES
- 1 Electric Motorcycle Demand by Model in China, 1996-2016
- 2 Electric Moped Demand in China, 1996-2016
- 3 Electric Bicycle Demand in China, 1996-2016
- 4 Electric Scooter & Other Demand in China, 1996-2016
- 5 Electric Motorcycle Demand in China by Power Source, 1996-2016
SECTION VII -- REGIONAL TRENDS
- 1 Motorcycle Demand in China by Region, 2006
- 2 Central-North Region of China
- 3 Northeast Region of China
- 4 Central-East Region of China
- 5 Central-South Region of China
- 6 Southwest Region of China
- 7 Northwest Region of China
SECTION VIII -- INDUSTRY STRUCTURE
- 1 Motorcycle Market Share by Company in China, 2006
- 2 Gas Motorcycle Market Share by Company in China, 2006
- 3 Electric Motorcycle Market by Company in China, 2006