Offshoring of Automotive Design & Engineering Services to India

Publication Date	July 2006
Publisher	Value Notes
Product Type	Report
Pages	74
ISBN Number	not applicable
Product Code	VND00004

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Summary

The automobile industry, especially in the US and Europe is facing intense competitive pressures - rising labour costs, shorter product cycles, dropping profitability and rapid growth in emerging markets. This has created a set of enabling factors, or drivers, that are forcing Original Equipment Manufacturers (OEMs) and auto ancillaries to explore outsourcing and offshoring options.

Offshore Indian vendors stand to gain substantially, as outsourced engineering and design is set to witness double-digit growth for the next five years. According to a latest report by ValueNotes, revenues from automotive design and engineering offshoring are expected to cross US $1 billion by 2010, from US $270 - $300 million in 2005. Estimates also show that the industry employs 12,000 people in India and is likely to see 30 per cent growth every year for the next three years.

Offshore Indian vendors can be categorized into four groups:

Captives - GM, Delphi, Ford
Subsidiaries of Indian auto OEMs - Mahindra, Hero, Eicher
Independent engineering design firms - Plexion, DC Design, Neilsoft
Indian IT services firms - TCS, Wipro, Infosys

Of these vendor groups, apart from the captives, subsidiaries of Indian auto OEMs are best positioned to offer end-to-end design and engineering services. This is on account of their domain knowledge, and financial muscle to invest in organic and inorganic growth to build capabilities. Rather than piecemeal sub-contracting of design, engineering and manufacturing jobs, auto companies would prefer vendors offering end-to-end services or complete solutions in future. This provides an entry point for more Indian auto ancillaries to move from pure manufacturing to providing the complete range of solutions - from design to manufacture to delivery.

Independent engineering and design firms will be hot targets for mergers and acquisitions as companies with greater financial strength, primarily IT firms, subsidiaries of Indian OEMs and ancillaries look to acquire capabilities and clients.

The report "Offshoring Of Automotive Design And Engineering Services To India" is based on extensive interviews with key people at various automotive design outsourcing companies in India.

It provides an overview of the buyer scenario and an in-depth analysis of the Indian vendor space along with profiles of major industry players. The report is designed to help:

Automotive companies, OEMs and ancillary suppliers
Outsourcing consultants evaluate and compare the offerings of vendors
Automotive engineering and design service vendors to assess their competitive environment
Venture Capital companies looking for investment opportunities
Researchers looking for detailed information on automotive engineering and design outsourcing

Content

1. Executive Summary
2. Global market for automotive design services
- 2.1 Global automotive industry
- 2.2 Automotive industry structure
- 2.3 Global auto industry, Research and Development spending
- 2.4 Outsourcing Drivers
3. Automotive design outsourcing
- 3.1 Automotive design process
- 3.2 Mechanical design services value chain
- 3.3 Automotive design services process, Electronic systems
- 3.4 Electronic design services value chain
- 3.5 Range of Electronics design and engineering services
- 3.6 Design breakup
4. Automotive Design Offshoring to India
- 4.1 The Offshoring Chain
- 4.2 Design services offshored to India
- 4.3 India advantages
5. Indian Vendor Analysis
- 5.1 Industry Structure
- 5.2 Comparative Analysis of Vendors
- 5.3 Billing rates
- 5.4 Current Positioning of Vendors
- 5.5 Location analysis
- 5.6 Key Industry Issues
6. Trends, Insights & Projections
- 6.1 Opportunity for India
- 6.2 Indian Employee Estimates
- 6.3 Subsidiaries of Indian auto OEMs to gain!
- 6.4 IT firms to gain from the proliferation of electronics in auto
- 6.5 Trend towards complete solutions
- 6.6 Competition at the low end
- 6.7 Independent engineering & design firms: hot property
7. Company Profiles
- Satyam - Venture Engineering Services
- Eicher Engineering Solutions
- ProSIM
- Mahindra Engineering
- Geometric Software Solutions
- Motherson Sumi Infotech & Designs Limited (MIND)
- Onward Technologies Ltd
- Neilsoft
- Tata Technologies
- TACO Engineering
- Hoyt Engineering
8. About Valuenotes
Table Of Figures
- Exhibit 1: Motor vehicle production by country & region ('000)
- Exhibit 2: Vehicle production by company (in million units)
- Exhibit 3: Structure of the Global Auto Industry
- Exhibit 4: Global Auto OEMs, Revenues and R&D investment
- Exhibit 5:Global auto ancillaries, revenues and R&D investment (2004-05)
- Exhibit 6: Global auto industry, 2004-05 R&D investment
- Exhibit 7: R&D investments by OEMs and ancillaries, 2004-2005
- Exhibit 8: Automotive design outsourcing, drivers
- Exhibit 9: Average starting salary, India and US
- Exhibit 10: Automotive design process, Mechanical
- Exhibit 11: Automotive design services value chain, Mechanical
- Exhibit 12: Automotive design process, Electronic systems
- Exhibit 13: Automotive design services value chain, Electronics
- Exhibit 14: Automotive design outsourced by content
- Exhibit 15: The offshoring chain
- Exhibit 16: The offshoring chain, services
- Exhibit 17: Automotive design services offshored to India
- Exhibit 18: Regions offshoring to India
- Exhibit 19: Engineering graduates in India, 2004
- Exhibit 20: Prominent design institutes in India
- Exhibit 21: Industry Structure
- Exhibit 22: Strengths and weaknesses of service providers
- Exhibit 23: Segmentation by services offered
- Exhibit 24: Major Players in auto design Outsourcing in India
- Exhibit 25: Average Billing Rates in Industry
- Exhibit 26: Comparative analysis of leading vendor groups
- Exhibit 27: Comparative analysis of captive centers
- Exhibit 28: Independent design firms, vertical focus
- Exhibit 29: Comparative analysis of Independent Engineering Design Firms
- Exhibit 30: Subsidiaries of Indian OEMs, vertical focus
- Exhibit 31: Subsidiaries of Indian auto companies
- Exhibit 32: Comparative analysis of auto OEM and ancillary subsidiaries
- Exhibit 33: IT Services firms, vertical focus
- Exhibit 34: Comparative analysis of IT Services Firms
- Exhibit 35: Location of service providers across categories
- Exhibit 36: Location attractiveness
- Exhibit 37: Comparative rating of destinations
- Exhibit 38: Estimated revenue growth
- Exhibit 39: Estimated employee growth
- Exhibit 40: Recent acquisitions by Indian service providers outside India

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Product features / use

Scope	Comprehensive Overview
Level	General Industry Strategies
Data	Detailed Market Forecasts
Profiles	Profiles of Key Companies
Features	Primary Research Data
Extra Info	Consumer Trends Highlighted