Non-standard credit cards in the UK
| Publication Date | September 2008 |
|---|---|
| Publisher | Datamonitor |
| Product Type | Report |
| Pages | 46 |
| ISBN Number | not applicable |
| Product Code | DAT08392 |
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Summary
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"Introduction
With the development of improved credit scoring and increased competitiveness in the mainstream market, the UK non-standard credit card market has become an attractive area for issuers to venture into. This brief is designed to provide an overview of the non-standard market. It provides market sizing and forecasting, as well as an explanation for the strategies used by issuers in this market.
Scope
- The brief sizes the non-standard population in the UK using a methodology that draws upon data from a wide variety of sources.
- The number of credit cards in the possession of non-standard individuals is estimated along with the number and value of transactions.
- It includes a detailed examination of active issuers in this space and the strategies they have employed.
- The brief forecasts the number of credit cards owned by non-standard individuals, along with the number and value of transactions made, to 2012.
Highlights
Datamonitor estimates that the non-standard credit card market in the UK consists of 6 million cards in a non-standard population of 7.1 million individuals. The market is served by two dedicated non-standard issuers, as well as several mainstream issuers who have launched products or own subsidies that cater for this market
The size of the UK non-standard population is driving growth, due to an increase in the number of people with County Court Judgments and in mortgage arrears, as well as tightened issuing requirements from mainstream issuers, which has reduced the number of mainstream individuals.
Datamonitor forecasts moderate growth for the UK non-standard card market. The value of transactions is forecast to increase at a compound annual growth rate (CAGR) of 7.2% to 2012. This is much more rapid than the mainstream segment.
Reasons to Purchase
- See how recent economic trends have impacted on the size of the UK non-standard population and credit card market.
- Understand how issuers are succeeding in the non-standard credit card market.
- Learn how Datamonitor expects the non-standard credit card market will develop to 2012.
Content
- Overview
- Catalyst
- Summary
- Non-Standard Credit Cards In The Uk
- Introduction
- The Non-Standard Market Refers To Consumers Who Are Not Considered For Credit By Mainstream Issuers
- The Non-Standard Market Covers The Sub-Prime Sector
- The Term 'Non-Standard' Covers A Wide Range Of Perceived Risk
- Despite The Risks Involved, The Non-Standard Market Has Proved An Attractive Market To Certain Issuers In The Uk
- Careful Segmentation And Risk Management Is The Key
- Issuers In The Non-Standard Segment Face Greater Risks But Charge A Higher Interest Rate
- Issuers In The Non-Standard Space Mitigate Their Risk With Lower Credit Limits
- Intense Competition Has Led To Decreasing Margins And Profitability In The Mainstream Market
- Datamonitor Estimates That The Non-Standard Market In The Uk Consists Of 7.1 Million Adults And Six Million Credit Cards
- Datamonitor Uses Seven Steps To Size The Uk Non-Standard Population
- Step One: The Number Of People In The Uk Of Working Age
- Step Two: Absence Of A Bank Account
- Step Three: Unemployment
- Step Four: Income Support Claimants
- Step Five: Ccjs
- Step Six: Mortgage Arrears And Repossessions
- Step Seven: Self-Employment With Less Than Three Years Of Proof Of Income
- Elimination Of Double Counting
- Datamonitor Estimates That There Are Seven Million Adults In The Uk That Fall Into The Non-Standard Category
- Changes In Employment Status Proved The Key Driver For The Recent Increase In The Population
- The Number Of Registered Ccjs Looks Likely To Increase In 2008
- Mortgage Repossessions And Arrears Are Rising
- Personal Bankruptcies Peaked In 2006, But Now Appear To Be Falling
- Payments In Arrears Are At A High
- Mainstream Issuers Have Been Tightening Their Criteria
- Datamonitor Estimates That There Are 6.0 Million Credit Cards Issued To Non-Standard Individuals In The Uk
- Datamonitor's Methodology Might Overestimate The Number Of Non-Standard Cards In Issue
- Self-Employment And Having A Ccj Account For Over Half Of The Non-Standard Cards In Issue
- Average Cardholding Is Lower In The Non-Standard Segment
- The Value Of Transactions On Non-Standard Credit Cards Amounted To 9 Billion In 2007
- Datamonitor's Estimation Methodology
- Datamonitor Estimates That The Value Of Transactions On Non-Standard Cards Reached 9.0 Billion In 2007
- The Market Is Composed Of Mainstream And Specialist Providers
- Capital One, Hbos, Barclaycard And Rbs Are All Active In This Market
- Several Mainstream Players Have Acquired Specialist Lenders In Order To Gain The Expertise Needed To Issue In This Market
- There Are Several Advantages To This Approach, As Compared To Direct Market Entry
- Mainstream Players Have Used Different Branding Strategies To Enter This Market
- Market Entry Through A Subsidiary Allows Mainstream Issuers To Protect Their Prime Brands
- However, Most Issuers Have Stayed Faithful To Their Prime Brands
- Other Specialist Issuers Target The Lower End Of The Non-Standard Spectrum
- Profile: Sav Credit
- Profile: Vanquis Bank
- Non-Standard Specialist Lenders Are Benefiting As A Result Of Mainstream Lenders Tightening Their Issuing Criteria
- For Example, Vanquis Has Continued To Grow Rapidly And Become Profitable
- Sav Credit Has Expanded By Inorganic Growth
- As A Result, Non-Standard Specialist Providers Are Confident About The Future
- It Is Likely That Other Firms Will Eventually Enter The Non-Standard Market
- Datamonitor Forecasts Moderate Growth In The Non-Standard Credit Card Market
- Datamonitor Forecasts That The Value Of Transactions On Non-Standard Cards Will Grow At A Cagr Of 7.2%
- Datamonitor's Estimation Methodology
- Datamonitor Forecasts The Value Of Non-Standard Credit Card Transactions To Reach 12.7 Billion By 2012
- Growth Will Be Fastest Among Those With Checkered Or Limited Credit Histories
- A Number Of Factors Are Forecast To Drive Growth In The Non-Standard Credit Card Market
- Summary
- Appendix
- Definitions
- Aagr
- Apacs
- Average Transaction Value
- Balances Outstanding
- Cagr
- Credit Card
- Debit Card
- Non-Standard
- Methodology
- Primary Research
- Secondary Research
- Further Reading
- Ask The Analyst
- Datamonitor Consulting
- Disclaimer
- List Of Tables
- Table 1: A Selection Of Credit Cards From Non-Standard To Premium, 2008
- Table 2: Number Of Mortgage Repossessions And Arrears, 2003-07
- Table 3: Cardholding Per Person In The Mainstream And Non-Standard Sectors, 2003-07
- Table 4: Sav Credit Fact File, 2008
- Table 5: Vanquis Bank Fact File, 2008
- Table 6: Aprs For Vanquis Credit Card Products. 2008
- Table 7: Datamonitor's Forecast For The Non-Standard Credit Card Market, 2007-12
- Table 8: Non-Standard Population Forecast, 2007-2012f
- Table 9: Current Relevant Datamonitor Publications, 2008
- Table 10: Future Relevant Datamonitor Publications, 2008
- List Of Figures
- Figure 1: The Non-Standard Sector Encompasses A Range Of Consumers
- Figure 2: The Sub-Prime Market Accounts For Just One Part Of The Non-Standard Market
- Figure 3: The Non-Standard Population Covers A Spectrum Of Risk Prospects From The Near Prime To The Heavy Sub-Prime
- Figure 4: The Uk Non-Standard Population Has Increased Significantly In The Last Two Years
- Figure 5: Ccjs And Mortgage Arrears Contributed To The Decrease In Non-Standard Individuals, But Was Balanced By An Increase In Unemployment, 2003-2007
- Figure 6: After A Decade Of Decline, Ccjs Are Now Rising Again, 1987-2008
- Figure 7: Bankruptcies Peaked In 2006, But Now Appear To Be Falling
- Figure 8: The Number Of Non-Standard Cards Has Grown From 4.3 Million To 6.0 Million, 2003-2007
- Figure 9: Self-Employment And Having A Ccj Account For Over Two-Thirds Of The Cards In The Possession Of Non-Standard Individuals, 2007
- Figure 10: The Non-Standard Sector Accounts For A Growing Proportion Of Transaction Values, 2003-07
- Figure 11: Several Mainstream Players Have An Offering In The Non-Standard Market, 2008
- Figure 12: The Table Of Figures Is An Optional Section And Can Be Removed
- Figure 13: Sav Cross-Sells Other Financial Products On Its Website
- Figure 14: Datamonitor Expects The Value Of Transactions To Grow At A Cagr Of 7.2%, 2007-12
- Figure 15: The Non-Standard Population Will Increase Steadily Over The Next Five Years, 2007-2012f
Delivery Details
PDF:Delivered by email usually within 4 to 8 UK business hours.
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