Royal Bank of Scotland: Strategic Corporate Assessment

Introduction

With revenues of 28,002 million as on 31st December 2006, The Royal Bank of Scotland Group (RBS or 'the group') is a leading financial institution with operations in the UK, the US, Europe and the Asia Pacific region. In November 2007, RBS, along with Fortis and Santander, bought over ABN AMRO. This profile offers a comprehensive review of RBS' operations and performance.

Scope

• Contains corporate strategy, value chain presence and SWOT Analysis
• Provides detailed business description, segment analysis, 5-year financial trends, key products and key competitors
• Includes information on suppliers/ partners, shareholding structure and key employees with biographies

Highlights

• RBS is acquiring selected operations of ABN AMRO in North America, the Netherlands, Latin America, Asia and Europe. The acquisition of ABN AMRO's businesses would enhance RBS' prospects for growth by enabling it to accelerate existing growth strategies and by providing it with new opportunities.
• RBS' history of acquisitions, and subsequent successful integration, was a major factor for the acceptance of the RBS-consortium's bid for ABN AMRO, over Barclays'. From a Scotland-based regional player, RBS has transformed into a leading global bank and a leading player in UK's corporate banking, retail banking and insurance.
• A partnership with Bank of China is driving growth for RBS in the Asia Pacific region. The joint credit card business has already issued 1.2 million cards and the venture plans to expand its scope to include all credit cards and merchant acquiring services in mainland China.

Reasons to Purchase

• Access all the important information and analysis on the company in a single report
• Understand company's strengths, weaknesses, opportunities and threats along with business strategy and value chain
• Gain access to company's adjusted five year financial data along with key ratios and market capitalization

• Overview
• Catalyst
• Summary
• Company Structure
• Company Overview And Key Facts
• Business Description
• History
• Company Locations And Subsidiaries
• Company Financials
• Overview
• Revenue By Division
• Revenue By Geography
• Products And Services List
• Competitors And Strategic Business Relationships
• Top Competitors
• Shareholding Structure
• Strategy
• Company View
• Strategy
• Corporate Social Responsibility
• Swot Analysis
• Overview
• Strengths
• Weaknesses
• Opportunities
• Threats
• Key Employees
• List Of Employees
  • Key Employee Biographies
  • Financial And Operational Overview
  • Financial Summary
  • Appendix
  • Ask The Analyst
  • Datamonitor Consulting
  • Disclaimer
  • Table 1: The Royal Bank Of Scotland Group Plc - Key Facts
  • Table 2: The Royal Bank Of Scotland Group Plc - Other Locations And Subsidiaries
  • Table 3: The Royal Bank Of Scotland Group Plc - Revenue By Division
  • Table 4: The Royal Bank Of Scotland Group Plc - Revenue By Geography
  • Table 5: The Royal Bank Of Scotland Group Plc - Products And Services
  • Table 6: The Royal Bank Of Scotland Group Plc - Top Competitors
  • Table 7: The Royal Bank Of Scotland Group Plc - Key Shareholders
  • Table 8: The Royal Bank Of Scotland Group Plc - Swot Analysis Summary
  • Table 9: The Royal Bank Of Scotland Group Plc - Key Employees
  • Table 10: The Royal Bank Of Scotland Group Plc - Financial Statements Summary
  • Table 11: The Royal Bank Of Scotland Group Plc - Other Key Statistics And Ratios
  • Table 12: The Royal Bank Of Scotland Group Plc - Overview Of Operating Segments