UK Healthcare Cash Plans 2008

Publication Date	August 2008
Publisher	Datamonitor
Product Type	Report
Pages	30
ISBN Number	not applicable
Product Code	DAT13152

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Summary

Introduction

This brief provides a detailed study of the UK healthcare cash plan market, with information on market size and profitability, as well as developments in policy numbers. In addition, the size of the market is forecast out to 2012 under three scenarios reflecting different views on future conditions.

Scope

Data on market size, policyholder numbers of the UK healthcare cash plan market
Information on product penetration and consumer attitudes to cash plans
Forecasts of premium income until 2012 under three different scenarios, based on primary research and Datamonitor's own models

Highlights

No company has been as active as the Simplyhealth group in consolidating the books of smaller players to achieve its present dominance in the healthcare cash plan market. The HSA Group, which later rebranded to become Simplyhealth, has consistently bought up smaller rivals in the market in order to expand cash plan numbers and regional coverage.

Reasons to Purchase

Understand product penetration trends in the market
Benchmark your market share and premium income against your competitors
Develop your future market strategy using Datamonitor's unique forecasts

Report Buyer Review

" The UK healthcare cash plan market is examined in this report, providing data on market size, Information on product penetration and forecasts of income till 2012. This brief will allow you to understand product penetration, benchmark your market share against competitors and develop market strategies. "

Reviewed by JB, 04 Sept 2008

Content

List Of Tables
- Overview
- Catalyst
- Summary
- Executive Summary
- The Healthcare Cash Plan Market Was Worth Approximately 550 Million In 2007
- Cash Plan Providers Reduced Marketing Outlays In 2007 With The Principle Market Continuing To Be Older Consumers
- Simplyhealth Group Dominates The Healthcare Cash Plan Market
- The Uk Healthcare Cash Plans Market Is Forecast To Grow Steadily At An Average Rate 1.6%
- Market Context
- Introduction
- The Healthcare Cash Plan Market Was Worth Approximately 550 Million In 2007
- The Healthcare Cash Plan Market Was Profitable In 2007
- Cash Plan Providers Have Expanded Benefits To Offer More To Corporate And Individual Clients
- Customer Focus
- Introduction
- The Majority Of Cash Plan Consumers Are Over The Age Of 45
- Healthcare Cash Plan Providers Spent 4.0 Million On Advertising In 2007 With Simplyhealth Companies Dominating Marketing
- Competitive Dynamics
- Introduction
- Simplyhealth Group Dominates The Healthcare Cash Plan Market
- Future Decoded
- Introduction
- The Uk Healthcare Cash Plans Market Is Forecast To Grow Steadily At An Average Rate 1.6%
- Increasing Penetration Rates Can Generate Annual Growth Of 3.9%
- Falling Penetration Rates Will Result In A Market Contraction As Premium Rate Increases Fail To Offset Fewer Subscribers
Appendix
- Supplimentary Data
- Definitions
- Methodology
- Further Reading
- Ask The Analyst
- Datamonitor Consulting
- Disclaimer
List Of Tables
- Table Of Figures
- Figure 1: Consumers Over 45 Form The Majority Of Healthcare Cash Plan Policyholders
- Figure 2: Healthcare Cash Plan Providers Spent Over Half Of Their Advertising Budget On Tv In 2007
- Figure 3: Simplyhealth Is The Dominant Player In The Market
- Figure 4: The Market Will Grow Marginally If Penetration Rates Remain The Same
- Figure 5: Growth In Penetration Rates Will Lead To Steady Growth In The Market
- Figure 6: The Market Will Stagnate If Penetration Rates Fall