Engaging the Right Strategy for Speech Applications (Review Report)

Publication Date	August 2007
Publisher	Datamonitor
Product Type	Report
Pages	42
ISBN Number	not applicable
Product Code	DAT07203

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Summary

Introduction

This report analyzes the market for speech applications and tools. It provides an empirical perspective into the maturation of the overall market for speech solutions and Datamonitor's definitions of different approaches to speech application developments. The report also identifies emerging areas for differentiation among speech tool offerings.

Scope

Discussion of speech application types and growth rates through the next five years.
Aggregated results from interviews with leading vendors in the speech application space.
Empirical analysis of market maturation for speech.

Highlights

Heavy emphasis has been placed on the application, the most critical determinant of whether a speech solution is successful. To date, the majority of speech applications are custom developed; however, as the market matures and software packages evolve, spending on custom developed speech applications will decrease in proportion.

Shifts in investments will be caused by increased spending on configurable packages in new markets, pre-built modules and templates by early adopters and the general evolution of the speech market that will nurture software package advancement.

Reasons to Purchase

Understand the growing opportunities for speech applications in a maturing market.
Become familiar with key strategies for success in tooling and applications.
Learn of spending trends on speech applications from 2006 to 2012.

Content

Catalyst
Summary
Executive Summary
- Introduction
- Identifying Opportunities For Speech Applications In A Shifting Market (Market Focus)
- Defining Packaged, Pre-Built And Custom Developed Speech Applications (Strategy Focus)
- A Deep Dive Into Speech Application Development, Management And Testing (Technology Focus)
- Understanding Macro Level Spending Trends For Speech Applications In The Global Market To 2012 (Databook)
- Identifying Sub-Markets In The Global Speech Applications Market To 2012 (Databook)
- Identifying Opportunities For Speech Applications In A Shifting Market (Market Focus)
- Summary
- Configurable Packages Are A Better Fit For New Markets Embracing Speech
- Pre-Built Modules And Templates Reduce Early Adopters' Dependency On Vendor Professional Services
- The Evolution Of The Speech Market Will Help Nurture Software Package Advancement
- Defining Packaged, Pre-Built And Custom Developed Speech Applications (Strategy Focus)
- Summary
- Adhering To Common Application Definitions That Simplify Messaging And Prevent Possible Client Confusion
- Packaged Applications
- Configurable Packages
- Pre-Built Modules And Templates
- Custom Developed Applications
- Introducing Tailored Roadmaps For Clients To Gain More Self-Sufficiency Over Time
- Tracking And Aggregating Application Usage, Success And Failure Rates Is Vital To Obtain Greater Credibility
- A Deep Dive Into Speech Application Development, Management And Testing (Technology Focus)
- Summary
- Stronger Analytical Capabilities Will Enable Businesses To Aggregate Specific Data And Knowledge For Intelligent Queries That Improve Critical Business Decision Making
- Analytics In The Voice Channel Becomes A Part Of The Bigger Bi Picture
- Integration Of Speech And Web Tools Will Simplify Development Processes As It Enables Businesses To Author Web And Speech Applications In A Single Development Environment
- Application Portability Will Provide Long-Term Investment Protection Of Speech Assets Across Multiple Deployment Environments
- Utilizing Speech Application Development Tools As The Abstraction Layer
- Understanding Macro Level Spending Trends For Speech Applications In The Global Market To 2012 (Databook)
- Introduction
- Spending On Speech Applications By Function, 2006-2012
- Speech Application Revenue By Application Type, 2006-2012
- Contact Management Revenue By Subcategory, 2006-2012
- Service Provider Application Revenue By Deployment Type, 2006-2012
- Speech Application Revenue By Development Type, 2006-2012
- Identifying Sub-Markets In The Global Speech Applications Market To 2012 (Databook)
- Introduction
- Spending On Speech Applications By Function, 2006-2012
- Speech Application Revenue By Application Type, 2006-2012
- Contact Management Revenue By Subcategory, 2006-2012
- Service Provider Application Revenue By Deployment Type, 2006-2012
- Speech Application Revenue By Development Type, 2006-2012
Appendix
- Definitions
- Asr (Automatic Speech Recognition)
- Contact Centers
- Dual Tone Multi-Frequency (Dtmf)
- Interactive Voice Response (Ivr)
- Moore's Chasm
- Open Standards
- Platform
- Voice-Xml
- Methodology
- Further Reading
- Ask The Analyst
- Datamonitor Consulting
- Disclaimer
List Of Tables
- Table 1: Spending On Speech Applications By Development Paradigm, 2006-2012
- Table 2: Spending On Speech Applications By Function, 2006-2012
- Table 3: Spending On Speech Applications By Function, 2006-2012
- Table 4: Speech Application Revenue By Application Type, 2006-2012
- Table 5: Speech Application Revenue By Application Type, 2006-2012
- Table 6: Contact Management Revenue By Subcategory, 2006-2012
- Table 7: Service Provider Application Revenue By Deployment Type, 2006-2012
- Table 8: Speech Application Revenue By Development Type, 2006-2012
- Table 9: Spending On Speech Applications By Function, 2006-2012
- Table 10: Spending On Speech Applications By Function, 2006-2012
- Table 11: Speech Application Revenue By Application Type, 2006-2012
- Table 12: Speech Application Revenue By Application Type, 2006-2012
- Table 13: Contact Management Revenue By Subcategory, 2006-2012
- Table 14: Service Provider Application Revenue By Deployment Type, 2006-2012
- Table 15: Speech Application Revenue By Development Type, 2006-2012
List Of Figures
- Figure 1: Spending On Speech Applications By Development Paradigm, 2006-2012
- Figure 2: Proportionate Spending On Speech Applications By Development Paradigm, 2006 & 2012
- Figure 3: Global Supply-Side Voice Business Market Hhi Concentration Levels From 2004 To 2007
- Figure 4: Mapping Global Supply-Side Voice Business Hhi Measures To Phases Of Market Maturity
- Figure 5: Phases Of Software Advancement For Speech Applications
- Figure 6: Speech Application Lifecycle
- Figure 7: Standard Features Vs Differentiators Of Speech Application Development Tools
- Figure 8: Leveraging Web Architecture In The Voice Channel
- Figure 9: Spending On Speech Applications By Function, 2006-2012
- Figure 10: Speech Application Revenue By Application Type, 2006-2012
- Figure 11: Contact Management Revenue By Subcategory, 2006-2012
- Figure 12: Service Provider Application Revenue By Deployment Type, 2006-2012
- Figure 13: Speech Application Revenue By Development Type, 2006-2012
- Figure 14: Spending On Speech Applications By Function, 2006-2012
- Figure 15: Speech Application Revenue By Application Type, 2006-2012
- Figure 16: Contact Management Revenue By Subcategory, 2006-2012
- Figure 17: Service Provider Application Revenue By Deployment Type, 2006-2012
- Figure 18: Speech Application Revenue By Development Type, 2006-2012
- Figure 19: Moore's Technology Adoption Life Cycle