The Leading Vendors in the Business Intelligence Market (Competitor Focus)

Introduction

The Business Intelligence (BI) market is maturing and one of the dominant trends is consolidation. As a result, a handful of vendors consistently occupy the positions of market leaders. Despite the dominance of the vendors offering compelling and comprehensive BI platforms, specialist vendors are capable of carving out niches for their solutions.

Scope

• Technology: an assessment of vendors' technology based on specific attributes and the availability of certain features.
• User sentiment: tracks end-users' impression of vendors based on a survey of over 700 IT Business Intelligence users.
• Market impact: measures vendors' market impact based on their revenues and financial performance.

Highlights

SAS, Oracle, Business Objects and Cognos achieve the highest technology ratings overall. Many other vendors feature among the market leaders but usually within specific pockets of expertise.

Well-established pure-play vendors, such as Business Objects or SAS, and larger diversified vendors, like Oracle and IBM, have the highest impact on the market. Their market leadership is driven by large installed bases, the size of their BI-related revenues and global market presence.

User sentiment also favours larger conglomerate vendors, especially IBM, as these giant vendors have an advantage in terms of the ability to maintain a high-profile in the market and support their solutions with high levels of service capability.

Reasons to Purchase

• Gain detailed knowledge of Business Intelligence vendors' strengths with regards to technology, user sentiment and market impact.
• Find out which vendors are the leaders in each assessment category and benchmark your own performance against them.
• Examine the strengths and weaknesses of your competitors in order to develop a more informed competitive strategy.