The Chief Marketing Officer

CMOs from the World's Leading Companies on Building a Successful Team, Setting Goals, and Making a Financial Impact

Publication Date	October 2005
Publisher	Aspatore
Product Type	Book
Pages	124
ISBN Number	1596223294
Product Code	ASO00144

Price

£34.00
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Summary

Inside the Minds provides readers with proven business intelligence from C-Level executives (Chairman, CEO, CFO, CMO, Partner) from the world's most respected companies nationwide, rather than third-party accounts from unknown authors and analysts. Each chapter is comparable to an essay/thought leadership piece and is a future-oriented look at where an industry, profession or topic is headed and the most important issues for the future. Through an exhaustive selection process, each author was hand-picked by the Inside the Minds editorial board to author a chapter for this book.

Chapters Include:

Ginny Burdick, Corporate Vice President, Human Resources, Community Medical Centers - "Navigating Gray Waters"
Daniel Philippi, Corporate Director, Human Resources, Crescent Electric Supply Co. -"Helping the Company Gain a Competitive Advantage"
Christina Nichols, Senior Vice President, Human Resources, The Donna Karan Company LLC - "Human Resources: A Partnership to Achieve Organizational Success"
Susan K. Langley, SPHR, Director, Human Resources, Florida's Natural Growers - "Adding Value with HR"
Lori J. Glawe, Director, Human Resources and Operations, SupplyCore Inc. - "HR as a Business Partner"
Robert A. Ruello, Vice President, Human Resources, St. John's Mercy Health Care - "Making a Financial Impact"
John F. Kelley, Assistant Vice President, Training and Human Resources, White Castle System Inc. - "A Restaurant Industry Point of View"
Laura Whitfield, Director, Human Resources, Highland Homes - "Piecing Together a Successful Human Resources Approach"
Robert S. Mayer, Vice President, Human Resources, Weis Builders - "Driving High Performance through Excellence in Human Resources"
Bill McDaniel, Senior Vice President, Global Human Resources. Acterna - "Creating a Great Place to Work for High-Performance People"
Mark A. Smolik, Snior Vice President, General Counsel, and Secretary, Associate Services, Safelite Group Inc. - "Building a Platform to Achieve the Company's Goals"