Strategies for Leading Your Company in a down Economy

Strategies for Leading Your Company in a Down Economy is an authoritative, insider's perspective on weathering the business climate in difficult times. Featuring chief executive officers representing some of the top companies in the nation, this book provides best practices for maintaining a positive outlook, minimizing impact on customers, and even benefiting, in some ways, from a down economy-for example, the potential for acquisitions. In the wake of the Wall Street crisis, these authors discuss how to maintain momentum by keeping employees motivated, amending plans for growth, and cutting costs as needed. From focusing on company strengths to seeking new business opportunities, these authors explain the proactive measures a CEO can take to ensure that his or her strategy will optimize performance during this economic downturn. This book provides valuable insight for every CEO today that needs to keep an ear to the ground and an eye on the bottom line by reformulating the business plan and making the tough decisions necessary to escape this catastrophe unscathed. Underlining a CEO's need to be agile, adaptable, and resourceful in this tumultuous financial environment, the authors demonstrate how a CEO's strong leadership skills are more vital than ever to the success of a company. The different niches presented and the breadth of perspectives represented enable readers to get inside some of the leading executive minds of today, as these insiders offer up their thoughts around the keys to keeping your company's chin up in a down economy.

Inside the Minds provides readers with proven business intelligence from C-Level executives (Chairman, CEO, CFO, CMO, Partner) from the world's most respected companies nationwide, rather than third-party accounts from unknown authors and analysts. Each chapter is comparable to an essay/thought leadership piece and is a future-oriented look at where an industry, profession or topic is headed and the most important issues for the future. Through an exhaustive selection process, each author was hand-picked by the Inside the Minds editorial board to author a chapter for this book.