Salesmanship for Attorneys

For years, law firms have masked business development in secrecy around terms like "client development" which generally has meant conducting a seminar or buying an ad in a partner's child's school recital program. Meanwhile, corporate America has driven revenue by focusing on SALES.

Attorneys can no longer afford to see "selling" as a dirty word; it's a necessary one. Attorneys who can produce new clients and retain existing ones clearly occupy rarefied space.

In Salesmanship for Attorneys, the selling skills and methods that have worked for corporate America have been adapted for the legal professional to generate the results that are long overdue. With Salesmanship for Attorneys, any practitioner can learn the selling skills they need to build a multi-million dollar business.

About the Author:

Kristine L. Collins has twenty years of selling experience within the legal and training industries, as well direct sales experience to Fortune 500 companies. Recognizing the relentless drive for new revenue faced by law firms and their member attorneys, she realized that the talent and skills necessary to reach these goals actually lay right within the firm itself " if they could be unleashed. Ms. Collins has developed proven methods for developing "attorney sales stars" through methods that have been utilized by corporate America for many years.