North American Mobile Sales Force Automation (SFA) Market

The mobile SFA industry is characterized by high performance pressure on mobile sales and service professionals. Companies are increasingly looking at avenues to equip their mobile workforce with state-of-the-art technology to enhance their productivity, efficiency, and effectiveness on the field. Mobile SFA solutions are providing significant improvements to the overall performance of the mobile workforce. Furthermore, the connectivity that mobile solutions provide across the value chain of a company, including partners and resellers in different regions presents a fine value proposition for investment. Adoption of mobile SFA solutions in the large enterprise segment has been a key driver for growth in this market.