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Polishes in Poland

  • Publication Date:April 2013
  • Publisher:Euromonitor
  • Product Type: Report
  • Pages:28
  • ISBN:208221

Polishes in Poland

2% growth in polishes in 2012 in Poland is higher than the 1% CAGR recorded over the review period. As some layers of Polish society get richer, certain groups of more affluent consumers start to look more for specialist polishes, such as furniture and metal polishes. Floor polishes remain in the decreasing trend.

Euromonitor International's Polishes in Poland market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Floor Polish, Furniture Polish, Metal Polish, Shoe Polish.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Polishes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


POLISHES IN POLAND
Euromonitor International
April 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Polishes by Category: Value 2007-2012
Table 2 Sales of Polishes by Category: % Value Growth 2007-2012
Table 3 Polishes Company Shares 2008-2012
Table 4 Polishes Brand Shares 2009-2012
Table 5 Forecast Sales of Polishes by Category: Value 2012-2017
Table 6 Forecast Sales of Polishes by Category: % Value Growth 2012-2017
Gold Drop Sp Zoo in Home Care (poland)
Strategic Direction
Key Facts
Summary 1 Gold Drop Sp zoo: Key Facts
Summary 2 Gold Drop Sp zoo: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Gold Drop Sp zoo: Competitive Position 2012
Grupa Inco SA in Home Care (poland)
Strategic Direction
Key Facts
Summary 4 Grupa Inco SA: Key Facts
Summary 5 Grupa Inco SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 6 Grupa Inco SA: Competitive Position 2011
Lakma Strefa Sp Zoo in Home Care (poland)
Strategic Direction
Key Facts
Summary 7 Lakma Strefa Sp zoo: Key Facts
Summary 8 Lakma Strefa Sp zoo: Operational Indicators
Company Background
Production
Summary 9 Lakma Strefa Sp zoo: Production Statistics 2012
Competitive Positioning
Summary 10 Lakma Strefa Sp zoo: Competitive Position 2012
Libella Sp Zoo in Home Care (poland)
Strategic Direction
Key Facts
Summary 11 Libella Sp zoo: Key Facts
Summary 12 Libella Sp zoo: Operational Indicators
Company Background
Production
Summary 13 Libella Sp zoo: Production Statistics 2012
Competitive Positioning
Summary 14 Libella Sp Zoo: Competitive Position 2012
Executive Summary
Home Care Records Value Growth in Poland in 2012
Health and Beauty Retailers With Expanded Product Portfolios Attract Customers
Polish Companies Remain Strong in Some Home Care Categories
Margins in Home Care Decrease As Retailers Try To Attract Consumers
Private Label Products Become More Popular in Poland
Key Trends and Developments
Impact of the Economic Downturn on Home Care in Poland in 2012
Domestic Manufacturers Win A Stable Position in the Polish Home Care Market
Trend of Buying Home Care From Germany Is Developing
Discounters and Supermarkets Strengthen in Home Care in Poland
Poles Appreciate Private Label To A Larger Extent
Market Indicators
Table 7 Households 2007-2012
Market Data
Table 8 Sales of Home Care by Category: Value 2007-2012
Table 9 Sales of Home Care by Category: % Value Growth 2007-2012
Table 10 Home Care Company Shares 2008-2012
Table 11 Home Care Brand Shares 2009-2012
Table 12 Penetration of Private Label by Category 2007-2012
Table 13 Sales of Home Care by Distribution Format: % Analysis 2007-2012
Table 14 Sales of Home Care by Category and Distribution Format: % Analysis 2012
Table 15 Forecast Sales of Home Care by Category: Value 2012-2017
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2012-2017
Sources
Summary 15 Research Sources












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