Video in the Enterprise

A Snapshot of Current and Planned Adoption

Publication Date	January 2008
Publisher	IDC
Product Type	Report
Pages	16
ISBN Number	not applicable
Product Code	IDC03653

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Summary

This IDC study presents our survey findings of a QuickPoll survey fielded by IDC in November 2007 to gauge adoption of video in the enterprise for internal communications and training for employees and gain insight into customer plans for video over the next two years.

"Our survey results point to increased uptake of enterprise video across a broad range of use cases over the next two years,"said Melissa Webster, IDC program vice president for Content and Digital Media Technologies."Video will become pervasive across multiple channels."

Content

IDC Opinion
In This Study
- Methodology
- Figure: Respondents by Region
- Figure: Respondents by Company Size
- Figure: Respondents by Role in Organization
- Figure: Respondents by Type
- Definition
Situation Overview
- Introduction
- Survey Findings
  - Current Uses of Video in the Enterprise
  - Figure: Current Use of Enterprise Video
  - Planned Uses of Video in the Enterprise
  - Figure: Planned Use of Enterprise Video
  - Where Employees Watch Enterprise Video Today
  - Figure: Where Employees Watch Enterprise Video Today
  - Where Employees Will Watch Enterprise Video in the Future
  - Figure: Where Employees Will Watch Enterprise Video in Two Years
  - Viewership ? Hours per Month
  - Drivers for Enterprise Video
  - Figure: Importance of Drivers for Using Enterprise Video
  - Who Owns the Budget for Enterprise Video?
  - Figure: Ownership of the Enterprise Video Budget
  - Which Vendors Come to Mind?
  - Figure: Enterprise Video Vendor Mentions
Future Outlook
Essential Guidance
Learn More
- Related Research
- Synopsis