Stationery (Personal & Office)

Market Report 2008 24th Edition June 2008

Publication Date	June 2008
Publisher	Key Note
Product Type	Report
Pages	149
ISBN Number	not applicable
Product Code	KEY00073

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Summary

The apparent UK stationery market was worth 1.9bn at manufacturers' selling prices (msp) in 2006, and Key Note estimates a value of 1.91bn for 2007. The market's value declined by 8.1% between 2003 and 2007.

This report covers stationery for office, home and educational use, excluding greetings cards, calendars and gift wrap. The definition includes products that are made principally from paper and board, such as envelopes, cut paper, continuous business forms, notebooks, diaries, files and folders, plus writing instruments and items such as desktop containers, staples and paperclips.

At present, the area of greatest opportunity in this market appears to be products made from recycled materials or offering other environmental advantages. Companies are placing an increasing emphasis on their 'green' credentials, and the sourcing of office supplies is one aspect of this.

After showing strong growth for several years, the volume of direct mail sent to UK consumers and businesses fell by 7.5% between 2003 and 2006.

The causes of the decline include the rising cost of postage and the pressure to reduce unwanted mail. Advertisers are targeting their recipients more carefully and have also increased their use of e-mail. This trend has had an adverse effect on demand for envelopes, labels and bespoke forms.

Manufacturers of stationery have been faced with rising costs for raw materials since 2006. Prices for pulp and paper, metals, plastics and adhesives have been affected by the growth in demand from developing economies, particularly China and India. At the same time, prices for gas, electricity and transport fuel have been rising. In a mature stationery market such as the UK, price competition is intense. Stationery prices are being forced up, but it is difficult for manufacturers to maintain their margins.

The UK economy has been affected by the credit crisis resulting from the sub-prime mortgage losses in the US in 2007. The after-effects have made it more difficult for companies to obtain finance to expand, and business confidence has been adversely affected. In the first half of 2008, bank shares have fallen and, because the financial-services sector is so important in the UK, the whole economy has suffered. For consumers, mortgage repayments are higher, so there is less disposable income.

This difficult economic background is expected to last through 2008 and into 2009. It will affect demand for office products, including stationery, because companies will be less able to expand their businesses and promote their products. Meanwhile, consumers will be less able to spend on luxury and gift items. Key Note forecasts a decline in the value of the UK stationery market at constant prices in 2008 and 2009, and a slow recovery after 2010.

Content

Executive Summary
1. Market Definition
- Report Coverage
- Market Sectors
- Paper and Board Stationery
- Non-Paper and Board Stationery
- Market Trends
- UK Producer Prices
- Table 1: UK Producer Price Indices for Selected
- Stationery Products (2000=100), 2003-2007
- Volume of Direct Mail
- Economic Trends
- Population
- Table 2: UK Resident Population Estimates
- by Sex (000), Mid-Years 2003-2007
- Gross Domestic Product
- Table 3: UK Gross Domestic Product at Current and
- Annual Chain-Linked Prices (gm), 2003-2007
- Inflation
- Table 4: UK Rate of Inflation (%), 2003-2007
- Unemployment
- Table 5: Actual Number of Unemployed Persons
- in The UK (Million), 2003-2007
- Household Disposable Income
- Market Position
- The UK
- Table 6: The UK Office-Supplies Market by Sector
- by Value (%), 2003-2007
- Overseas
2. Market Size
- The Total Market
- Table 7: The Apparent UK Stationery Market
- by Value at Current Prices (gm at Msp), 2003-2007
- Table 8: The Apparent UK Stationery Market by Sector
- by Value at Current Prices (gm at Msp), 2003-2007
- by Market Sector
- Paper and Board Stationery
- Business Forms and Listing Paper
- Table 9: The Apparent UK Market for Business Forms and Listing Paper
- by Sector by Value at Current Prices (gm at Msp and %), 2003-2007
- Envelopes
- Table 10: The Apparent UK Market for Envelopes
- by Value at Current Prices (gm at Msp and %), 2003-2007
- Table 11: UK Imports and Exports of Envelopes by Value
- and Volume (gm, 000 Kg and g per Kg), 2003-2007
- Adhesive Paper in Strips/Rolls
- Table 12: The Apparent UK Market for Adhesive Paper in Strips/Rolls
- by Value at Current Prices (gm at Msp and %), 2003-2007
- Registers, Account Books, Notebooks and Diaries
- Table 13: The Apparent UK Market for Registers, Account Books, Notebooks
- and Diaries by Value at Current Prices (gm at Msp and %), 2003-2007
- Binders, Folders and File Covers
- Table 14: The Apparent UK Market for Binders, Folders and File Covers
- by Value at Current Prices (gm at Msp and %), 2003-2007
- Cut Paper/Paperboard for Writing and Printing
- Table 15: The Apparent UK Market for Cut Paper/Paperboard for Writing
- and Printing by Value at Current Prices (gm at Msp and %), 2003-2007
- Unprinted Labels
- Table 16: The Apparent UK Market for Unprinted Labels
- by Value at Current Prices (gm at Msp and %), 2003-2007
- Box Files and Storage Boxes
- Table 17: The Apparent UK Market for Box Files and Storage Boxes of Paper
- and Board by Value at Current Prices (gm at Msp and %), 2003-2007
- Book Covers and Blotting Pads
- Table 18: The Apparent UK Market for Book Covers and Blotting Pads
- by Value at Current Prices (gm at Msp and %), 2003-2007
- Albums
- Table 19: The Apparent UK Market for Albums
- by Value at Current Prices (gm at Msp and %), 2003-2007
- Exercise Books
- Table 20: The Apparent UK Market for Exercise Books
- by Value at Current Prices (gm at Msp and %), 2003-2007
- Boxed Stationery Assortments
- Table 21: The Apparent UK Market for Boxed Stationery Assortments
- by Value at Current Prices (gm at Msp and %), 2003-2007
- Other Paper and Board Stationery
- Table 22: The Apparent UK Market for Other Paper and Board Stationery
- by Value at Current Prices (gm at Msp and %), 2003-2007
- Non-Paper and Board Stationery
- Writing Instruments
- Table 23: The Apparent UK Market for Writing Instruments
- by Value at Current Prices (gm at Msp and %), 2003-2007
- Table 24: The Apparent UK Market for Writing Instruments
- by Sector by Value at Current Prices (%), 2006
- Office and School Supplies of Plastic
- Table 25: The Apparent UK Market for Office and School Supplies of Plastic
- by Value at Current Prices (gm at Msp and %), 2003-2007
- Typewriter and Printer Ribbons, and Ink Pads
- Table 26: The Apparent UK Market for Typewriter and Printer Ribbons,
- and Ink Pads by Value at Current Prices (gm at Msp and %), 2003-2007
- Fittings for Binders and Files, Paperclips and Staples
- Table 27: The Apparent UK Market for Fittings for Binders and Files, Paperclips
- and Staples by Value at Current Prices (gm at Msp and %), 2003-2007
- Metal Filing Trays and Cabinets for Desktop Use
- Table 28: The Apparent UK Market for Metal Filing Trays and Cabinets
- for Desktop Use by Value at Current Prices (gm at Msp and %), 2003-2007
- Other Non-Paper and Board Stationery
- Table 29: The Apparent UK Market for Other Non-Paper and Board Stationery
- by Value at Current Prices (gm at Msp and %), 2003-2007
- Overseas Trade
- Table 30: UK Balance of Trade in Stationery
- by Value (gm), 2003-2007
- Imports
- Table 31: Import Penetration of The UK Stationery Market
- by Value (gm and %), 2003-2007
- Table 32: UK Imports of Stationery by Sector
- by Value (gm), 2003-2007
- Table 33: Import Penetration of The UK Stationery Market
- by Sector by Value (%), 2003-2007
- Trading Partners
- Business Forms and Listing Paper
- Envelopes
- Table 34: UK Imports of Envelopes by Source
- by Value (g000 and %), 2007
- Adhesive Paper in Strips/Rolls
- Registers, Account Books, Notebooks and Diaries
- Table 35: UK Imports of Registers, Account Books, Notebooks and Diaries
- by Source by Value (g000 and %), 2007
- Binders, Folders and File Covers
- Table 36: UK Imports of Binders, Folders and File Covers
- by Source by Value (g000 and %), 2007
- Cut Paper/Paperboard for Writing and Printing
- Table 37: UK Imports of Cut Paper/Paperboard for Writing and Printing
- by Source by Value (g000 and %), 2007
- Unprinted Labels
- Table 38: UK Imports of Unprinted Labels
- by Source by Value (g000 and %), 2007
- Box Files and Storage Boxes
- Book Covers and Blotting Pads
- Albums
- Exercise Books
- Boxed Stationery Assortments
- Other Paper and Board Stationery
- Writing Instruments
- Table 39: UK Imports of Pens, Propelling Pencils and Parts of Pens
- by Source by Value (g000 and %), 2007
- Table 40: UK Imports of Pencils, Crayons and Chalks
- by Source by Value (g000 and %), 2007
- Office and School Supplies of Plastic
- Table 41: UK Imports of Office and School Supplies of Plastic
- by Source by Value (g000 and %), 2007
- Typewriter and Printer Ribbons, and Ink Pads
- Table 42: UK Imports of Typewriter and Printer Ribbons, and Ink Pads
- by Source by Value (g000 and %), 2007
- Fittings for Binders and Files, Paperclips and Staples
- Metal Filing Trays and Cabinets for Desktop Use
- Other Non-Paper and Board Stationery
- Exports
- Table 43: Exports as A Percentage of UK Stationery Manufacturers Sales
- by Value (gm and %), 2003-2007
- Table 44: UK Exports of Stationery by Sector
- by Value (gm), 2003-2007
- Table 45: Exports as A Percentage of UK Stationery Manufacturers Sales
- by Sector by Value, 2003-2007
- Trading Partners
- Business Forms and Listing Paper
- Envelopes
- Table 46: UK Exports of Envelopes by Destination
- by Value (g000 and %), 2007
- Adhesive Paper in Strips/Rolls
- Registers, Account Books, Notebooks and Diaries
- Table 47: UK Exports of Registers, Account Books, Notebooks and Diaries
- by Destination by Value (g000 and %), 2007
- Binders, Folders and File Covers
- Cut Paper/Paperboard for Writing and Printing
- Unprinted Labels
- Table 48: UK Exports of Unprinted Labels
- by Destination by Value (g000 and %), 2007
- Box Files and Storage Boxes
- Book Covers and Blotting Pads
- Albums
- Exercise Books
- Boxed Stationery Assortments
- Other Paper and Board Stationery
- Writing Instruments
- Table 49: UK Exports of Pens, Propelling Pencils and Parts of Pens
- by Destination by Value (g000 and %), 2007
- Office and School Supplies of Plastic
- Table 50: UK Exports of Office and School Supplies of Plastic
- by Destination by Value (g000 and %), 2007
- Typewriter and Printer Ribbons, and Ink Pads
- Table 51: UK Exports of Typewriter and Printer Ribbons, and Ink Pads
- by Destination by Value (g000 and %), 2007
- Fittings for Binders and Files, Paperclips and Staples
- Metal Filing Trays and Cabinets for Desktop Use
- Other Non-Paper and Board Stationery
3. Industry Background
- Recent History
- Number of Companies
- Table 52: Number of UK Vat-Based Enterprises Engaged in The Manufacture
- of Paper Stationery by Turnover Sizeband (g000 and Number), 2003-2007
- Table 53: Number of UK Vat-Based Enterprises Engaged in The Manufacture
- of Paper Stationery by Employment Sizeband, 2004-2007
- Employment
- Table 54: Estimated Employment in The UK Stationery
- Manufacturing Industry, 2003-2007
- Table 55: Leaders in The UK Stationery Manufacturing Industry
- by Number of Employees at Financial Year End, 2002-2007
- Table 56: Leaders in The UK Commercial Stationery/Office-Products Distribution
- Industry by Number of Employees at Financial Year End, 2002-2007
- Regional Variations in The Marketplace
- Table 57: Number of UK Vat-Based Enterprises Engaged in The Manufacture
- of Paper Stationery by Region, 2006 and 2007
- Distribution
- The Consumer Market
- The Office Market
- Wholesalers
- Local Dealers and Retailers
- Contract Dealers
- Direct Dealers
- Office-Products Superstores
- How Robust Is The Market?
- Legislation
- Key Trade Associations
- Boss Federation
- Envelope Makers and Manufacturing Stationers Association
- Federation Europeene Des Producteurs Denveloppes
- National Association of Paper Merchants
4. Competitor Analysis
- The Marketplace
- Leading Manufacturers
- Acco UK Ltd
- Avery Office Products UK
- John Dickinson Stationery
- Letts Filofax Group Ltd
- Sanford Brands
- Sector Leaders
- Business Forms
- Table 58: Leaders in The UK Market for Business Forms and
- Continuous Stationery by Turnover (gm), 2006/2007
- Envelopes
- Table 59: Leaders in The UK Market for Envelopes
- by Turnover (gm), 2006/2007
- Registers, Account Books, Notepads, Exercise Books and Albums
- Diaries and Organisers
- Binders, Folders, File Covers and Other Filing Products
- Cut Paper/Paperboard for Writing and Printing
- Unprinted Labels
- Writing Instruments
- Office and School Supplies of Plastic
- Leading Commercial Stationery Distributors
- Table 60: Leading UK Commercial Stationery and Office-Products
- Distributors by Turnover (gm), 2005/2006/2007
- Corporate Express Ltd
- Kingfield Heath Ltd
- Lyreco UK Ltd
- Office Depot
- Office Team Group Ltd
- Spicers Ltd
- Staples UK
- Leading High-Street Retailers
- outside Suppliers
- Paper
- Table 61: UK Production of, International Trade in and Consumption of
- Paper and Board by Volume (Million Tonnes), 2002-2006
- Other Raw Materials
- Equipment
- Transport
- Marketing Activity
- Main Media Advertising
- Household Stationery and Sundries
- Table 62: Main Media Advertising Expenditure on Household Stationery
- and Sundries by Brand (g000), Years Ending December 2006 and 2007
- Fountain and Ball Pens
- Table 63: Main Media Advertising Expenditure on Fountain and Ball Pens
- by Brand (g000), Years Ending December 2006 and 2007
- Office Stationery
- Table 64: Main Media Advertising Expenditure on Office Stationery
- by Brand (g000), Years Ending December 2006 and 2007
- Table 65: Main Media Advertising Expenditure by Office Suppliers
- (g000), Years Ending December 2006 and 2007
- Exhibitions and Trade Fairs
5. Strengths, Weaknesses, Opportunities and Threats
- The Total Market
- Paper and Board Stationery
- Non-Paper and Board Stationery
6. Buying Behaviour
- The Consumer Sector
- Table 66: Consumer Expenditure on Stationery and Drawing Materials
- at Current Prices and Constant 2003 Prices (gm at Rsp and %), 2003-2007
- The Business Sector
- Number of Businesses
- Table 67: Number of Vat-Registered Enterprises in The UK
- (Million), 2003-2007
- Growth in Employment
- Table 68: Number of Workforce Jobs in The UK
- (000), June 2003-2007
- Number of School Pupils
- Table 69: Number of School Pupils in The UK
- (000), January 2002-2006
7. Current Issues
greener Trading
Rising Demand for Recycled Paper Products
Future Paper Technology
Breast-Cancer Charities
Sale of Premier Paper
Corporate Express and Lyreco Plan to Merge
8. The Global Market
- Developed Markets
- Growth Markets
- Russia
- China
- India
- Turkey
- Africa
9. Forecasts
- Introduction
- Population
- Table 70: Forecast UK Resident Population
- by Sex (000), Mid-Years 2008-2012
- Gross Domestic Product
- Table 71: Forecast Growth in UK Gross Domestic Product
- in Real Terms (%), 2008-2012
- Inflation
- Table 72: Forecast UK Rate of Inflation (%), 2008-2012
- Unemployment
- Table 73: Forecast Actual Number of Unemployed Persons
- in The UK (Million), 2008-2012
- Business Confidence
- Volume of Direct Mail
- Currency Exchange Rates
- Forecasts 2008 to 2012
- Table 74: The Forecast Apparent UK Stationery Market by Value
- at Current Prices and Constant 2007 Prices (gm at Msp), 2008-2012
- Market Growth
- Figure 1: The Apparent UK Stationery Market by Value
- at Current Prices (gm at Msp), 2003-2012
- Future Trends
10. Company Profiles
- Acco UK Ltd
- Corporate Express Ltd
- Kingfield Heath Ltd
- Letts Filofax Group Ltd
- Lyreco UK Ltd
- Office Depot International (UK) Ltd
- Office Depot UK Ltd
- Spicers Ltd
- Staples UK Retail Ltd
11. Further Sources
- Associations
- General Sources
- Government Sources
- Other Sources
- Bisnode Sources
- Key Note Research