JetBlue Airways Corporation - SWOT Analysis

Datamonitor's JetBlue Airways Corporation - SWOT Analysis company profile is the essential source for top-level company data and information. JetBlue Airways Corporation - SWOT Analysis examines the company's key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

JetBlue Airways (JetBlue) is a low-cost passenger airline that provides customer service primarily on point-to-point routes. The company primarily operates in the US. It is headquartered in Forest Hills, New York and employs 9,895 people. The company recorded revenues of $3,388 million during the financial year ended December 2008 (FY2008), an increase of 19.2% over 2007. The increase in revenues was due to an increase in passenger revenues which was attributable to a 14% increase in yield due to higher average fare. The operating profit of the company was $109 million during FY2008, a decrease of 35.5% compared to 2007. The net loss was $76 million in FY2008, when compared to a net profit of $18 million in FY2007.

Scope

• Provides all the crucial information on JetBlue Airways Corporation required for business and competitor intelligence needs
• Contains a study of the major internal and external factors affecting JetBlue Airways Corporation in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams of JetBlue Airways Corporation
• Data is supplemented with details on JetBlue Airways Corporation history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available statement from JetBlue Airways Corporation

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