| Product Code | OVM00926 |
|---|---|
| Publication Date | August 2009 |
| Publisher | Ovum |
| Product Type | Report |
| Pages | 20 |
The year 2008 marked a change in KPN's strategy, away from 'Attack, defend, exploit' to 'Back to growth'. However, in light of the economic downturn, KPN's strategy has been revised once again, with a focus on cutting costs and increasing customer value.
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