Microsoft Corporation - SWOT Analysis

Microsoft Corporation - SWOT Analysis company profile is the essential source for top-level company data and information. The report examines the company's key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

Microsoft Corporation (Microsoft) develops, manufactures, licenses, and supports software products for many computing devices. Its software products consist of operating systems, server applications, information worker productivity applications, business solution applications, high-performance computing applications, and software development tools. Microsoft also develops the MSN network of Internet products and services. The company primarily operates in the US. It is headquartered in Redmond, Washington, United States and employs about 79,000 people. It provides consulting and product support services; and trains and certifies computer system integrators and developers. The Company sells the Xbox 360 video game console, the Zune digital music and entertainment device, PC games and peripherals. Online offerings are delivered through its Windows Live, Office Live, and MSN portals and channels. The company recorded revenues of $51,122 million during the fiscal year ended June 2007, an increase of 15.4% over 2006. Its revenue growth was driven by the revenue gains from the licensing of the 2007 Microsoft Office system and Windows Vista; increased revenue associated with SQL Server, Windows Server, and Visual Studio; and increased Xbox 360 console sales. The operating profit of the company was $18,524 million during fiscal year 2007, an increase of 12.5% over 2006. Microsoft's operating profit growth was attributed to the increased revenue and decreased costs for legal settlements and legal contingencies. During the year, the operating profit was partially offset by increased cost of revenue associated with Xbox 360 and Windows Vista, increased OSB data centers costs, and increased sales and marketing expenses. The net profit was $14,065 million in fiscal year 2007, an increase of 11.6% over 2006. For the fiscal year 2008, the company expects its operating income growth rate to exceed its forecasted double digit revenue growth.

Scope of the Report

• Provides all the crucial company information required for business and competitor intelligence needs
• Contains a study of the major internal and external factors affecting the company in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams
• Data is supplemented with details on the company's history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available company statement

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