Whirlpool Corporation - SWOT Analysis

Whirlpool Corporation - SWOT Analysis company profile is the essential source for top-level company data and information. The report examines the company's key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

Whirlpool Corporation (Whirlpool) manufactures and markets a full line of major appliances and related products, primarily for home use. The company's principal products are laundry appliances, refrigerators and freezers, cooking appliances, dishwashers, room air-conditioning equipment, and mixers and other small household appliances. It also produces hermetic compressors for refrigeration systems. The company has operations across the globe. It is headquartered in Benton Harbor, Michigan and employed about 73,682 people as on December 31st 2007. The company recorded revenues of $19,408 million during the fiscal year ended December 2007, an increase of 7.3% over 2006. The increase in sales was primarily due to increase in volume and acquisition of Maytag. The operating profit of the company was $1,063 million during fiscal year 2007, an increase of 29.2% over 2006. The net profit was $433 million in fiscal year 2007, a decrease of 32.3% over 2006. In contrast, the company's competitor Hitachi recorded revenues of JPY 10,247,900 million (approximately $86,900 million) during the fiscal year ended March 2007. Furthermore, Hitachi has diversified its operations across information and telecommunication systems, electronic devices, power and industrial systems, digital media and consumer products, high functional materials and components, financial services and logistics, services and others.

Scope of the Report

• Provides all the crucial company information required for business and competitor intelligence needs
• Contains a study of the major internal and external factors affecting the company in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams
• Data is supplemented with details on the company's history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available company statement

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