Global Online Poker/Gaming Market

Publication Date	May 2008
Publisher	Deadal Research
Product Type	Report
Pages	30
ISBN Number	not applicable
Product Code	DAE01640

Price

£580.00
approximately: $1,002 | €736

PRINT £580 ($1,002 | €736)

Order above formats by FAX

Summary

With increasing global internet penetration, online poker is here to stay. The industry is expected to grow strongly for the next few years driven by continuous heavy marketing globally.

This report analysis the online poker market and the regulatory and legal concerns surrounding the sector up-front. In addition, the report also analyzes PartyGaming and Sportingbet, leading operators in the gaming arena.

Content

1. Market Introduction
- 1.1 The Poker Model
- 1.2 Key Fundamentals
2. Global Gaming Market
- 2.1 Overview
- 2.2 Global gross gambling yield (GGY) by market channel
- 2.3 Global gambling split by region
- 2.4 Interactive product split
- 2.5 Current market leaders in online poker
3. Legality of online gaming
- 3.1 United States
- 3.2 Europe
- 3.3 Australia
4 Case Studies
- 4.1 PartyGaming
  - 4.1.1 Customer growth
  - 4.1.2 Quality of customer
  - 4.1.3 Customer retention
  - 4.1.4 Future growth
- 4.2 Sportingbet
  - 4.2.1 Greater product diversification
  - 4.2.2 Geographical diversification
  - 4.2.3 The sports-betting business
  - 4.2.4 Fee income
  - 4.2.5 Business from online poker
  - 4.2.6 Group strategy going forward
5. Outlook
List of Figures/Tables
- 1. Growth in overall interactive market
- 2. Global internet penetration by region, 2000-2005
- 3. Market share of leading online poker players
- 4. Sports-betting gross win by region FY 2005
- 5. Poker forecasts, 2006-2008F
- 6. Number of daily average players