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What IDC Analysts Have Learned Using Twitter

Publication Date March 2009
Publisher IDC
Product Type Report
Pages 11
ISBN Number not applicable
Product Code IDC07228
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Summary

This IDC Insight explores how Twitter is providing IDC analysts with a highly valuable tool. We are sharing what we have learned about Twitter based on our personal experiences with Twitter and other communication tools. We also note here that this Insight does not explain how IDC as an enterprise is using Twitter, but how individual IDC analysts are participating and what we are learning from this experience.

Content

  • IDC Opinion
  • In This Insight
  • Situation Overview
    • What Is Twitter?
    • Figure: Sending a Direct Message on Twitter
    • Figure: Following Influencers on Twitter
    • How We Started Using Twitter
    • What We Twitter
    • Why We Twitter
    • Figure: Twitter Conversations About IDC's Directions09 San Jose Event
    • How We Manage to Twitter
  • Future Outlook
  • Learn More
    • Related Research

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