Taking a Bite Out of Video

Apple Shakes Up Two Markets

Publication Date	November 2005
Publisher	IDC
Product Type	Report
Pages	7
ISBN Number
Product Code	IDC00683

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Summary

This Insight evaluates the impact of Apple's addition of video content to the iTunes store and the launch of a video-capable iPod. iTunes and the iPod drive business to each other and affect two emerging market segments ? paid online video service providers (PVSPs) and portable multimedia players (PMPs). Apple's involvement and visibility in portable and Internet video brings threats alongside opportunities for existing players that can effectively position themselves.

Companies Mentioned: Apple; Archos; Microsoft; Creative; CinemaNow; Movielink; Viacom

Content

In This Insight
Situation Overview
- Paid Online Video Service Providers
- Portable Multimedia Players
- Analysis
  - Apple's Conquest Seems Inevitable, But?
  - PMP Content Is More Flexible
  - User-Created Content Still Looms
Future Outlook
- Apple: The Most Complete Solution?
- Can PMPs and PVSPs Services Compete?
- Is There Room for Others?