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Thailand Small and Medium-Sized Enterprise Survey 2009: Communication Usage and Purchasing Behavior

  • Publication Date:February 2010
  • Publisher:IDC
  • Product Type: Report
  • Pages:41

Thailand Small and Medium-Sized Enterprise Survey 2009: Communication Usage and Purchasing Behavior

This IDC Study uses results from IDC Asia/Pacific's Communication Study, Telecommunications and WAN Study, Networking and Hosting Study, and Unified Communications Study 2009. This document identifies trends in corporate data and Internet access service uptake, network expenditure, and outsourcing by the Thailand small and medium-sized enterprises (SMEs). It also examines budgeting and service provider (SP) preference of companies on this segment.

According to Worajate Charoennish, communications research analyst, IDC Asia/Pacific "SMEs' behavior is changing. SPs will have to take a moment to respond to this change. Besides competition among telecommunications SPs, challenges from IT SPs that started to focus on the SME market is a factor that telecommunications SPs have to keep an eye on.".

  • IDC Opinion
  • In This Study
    • Methodology
      • Respondents
      • Interviews
      • Profile of Sample
    • Executive Summary
  • Situation Overview
    • Small and Medium-Sized Enterprises in Thailand: A Snapshot
    • Communication Spending Trends
    • Service Provider Preferences
      • Service Provider Selection Criteria
      • Churn
    • Telecommunications Services Adoption
      • IP VPN Usage and Trends
      • Metro Ethernet Usage and Trends
      • Value-Added Managed Services Usage and Trends
      • Internet Access Services Usage and Trends
    • Outsourcing Services Adoption
    • Communication Devices Adoption
      • Corporate Mobility
      • Communication Devices Usage and Trends
  • Future Outlook
  • Essential Guidance
  • Learn More
    • Related Research
    • Synopsis
  • List of Tables
    • Table: Sample Industry Classification
    • Table: 2009 ICT Spending
    • Table: 2009 Telecommunications Spending by Service Types
    • Table: Key Reasons to Change Your Primary Telecommunications Provider
    • Table: Top Competitor Service Products That Are Enticing to Customers
    • Table: Number of Respondents That Responded to IP VPN Future Usage Question
    • Table: Number of Respondents That Responded to Metro Ethernet Future Usage Question
    • Table: Number of Respondents That Responded to Value-Added Managed Services Future Usage Question
    • Table: Number of Respondents That Respond to Internet Access Service Future Usage Question
    • Table: Hosting Service Provider Selection Criteria, by Size of Company
    • Table: Main Reasons to Allow Employees to Telecommute
    • Table: Expectations for Managed Mobility Service Providers in the Next Two Years
  • List of Figures
    • Figure: Profile Sample
    • Figure: Percentage of ICT Spending Allocated for Telecommunications Services
    • Figure: Annual Telco Spending Trends by Size of Enterprises
    • Figure: Top 3 Service Provider Selection Criteria by Company Size
    • Figure: Customer Churn in the Past 12 Months
    • Figure: Key Reason for Customer Churn - Small Enterprise
    • Figure: Key Reason for Customer Churn - Medium-Sized Enterprises
    • Figure: Change of Service Provider Probability
    • Figure: IP VPN Services Used by SMEs
    • Figure: IP VPN Future Plans
    • Figure: Metro Ethernet Services Used by SMEs
    • Figure: Metro Ethernet Future Plan
    • Figure: Value-Added Managed Services Used by SMEs
    • Figure: Value-Added Managed Services Future Plan
    • Figure: Internet Access Services Used by SMEs
    • Figure: Internet Access Services Future Plan
    • Figure: Hosting Services Used by Small Enterprises
    • Figure: Hosting Services Used by Medium-Sized Enterprise
    • Figure: Telecommute Usage and Future Trends
    • Figure: Telecommuting Tools
    • Figure: Mobile Devices Managing Tools
    • Figure: WLAN Adoption
    • Figure: Manage Mobility Future Plans
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