Iptv Barriers And Prospects: An Asia-Pacific Perspective

Product Code	OVM00261
Publication Date	March 2007
Publisher	Ovum
Product Type	Report
Pages	23

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IPTV has been hyped as a defensive strategy for incumbent operators, but current deployments are still nascent in Asia and implementation is difficult. Nevertheless, carriers continue to commit to the IPTV business. This report asks what are the drivers behind the growing popularity of IPTV strategies? And what are the overall prospects for IPTV development in Asia-Pacific, China and India?

Key messages
IPTV regional perspective
Drivers for IPTV deployment
Barriers to take-up
Market outlook
IPTV in Asia-Pacific: market trends
Hong Kong
Japan
Taiwan
Thailand
China
Malaysia
India
Australia
Korea
Singapore
New Zealand
Vietnam
Indonesia
The Philippines
Table of figures
- Figure 1 Correlation between IPTV activity and highly penetrated broadband markets
- Figure 2 Commercial IPTV deployments in Asia-Pacific
- Figure 3 Pay-TV household penetration
- Figure 4 IPTV take-up rates (as a percentage of broadband subscriptions)
- Figure 5 Summary of IPTV developments in Asia