Australia Enterprise Applications Buying Behaviour and Intentions Survey for the SMB Market, 2005

Publication Date	October 2005
Publisher	IDC
Product Type	Survey
Pages	18
ISBN Number
Product Code	IDC01940

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£2,345.00
approximately: $3,497 | €2,793

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Summary

This study reveals small and medium-sized businesses or SMBs (<500 employees) most recent mindset around buying intentions and deployment of enterprise applications. Based on an end-user survey on 300 Australian organizations, it provides an insight into the buying behaviour of SMBs and reveals the opportunities for vendors by analysing the vertical markets and application types.

Content

In This Study
- Methodology
  - Profile of Organisations
  - Table: Profile of Surveyed Organisations by State
  - Table: Profile of Surveyed Organisations by Vertical Industry
  - Table: Profile of Surveyed Organisations by Company Size
  - Profile of Respondents
  - Table: Profile of Respondents by Job Title
Situation Overview
- Present SMB Spending by Applications Types
- Figure: Current SMB Software Spending
- Buying Intentions in 2005
- Figure: 12-month SMB Outlook for Various Enterprise Applications Investments
  - Spending Intentions by Application Types
  - Figure: 12-month SMB Outlook for ERP License Deployment
  - Vertical Analysis of Spending Intentions ? Enterprise Resource Planning Suites
  - Figure: 12-month SMB Outlook for CRM License Deployment
  - Vertical Analysis of Spending Intentions ? Customer Relationship Management Applications
  - Figure: 12-month SMB Outlook for Hosted CRM Subscriptions
  - Vertical Analysis of Spending Intentions ? Hosted Customer Relationship Management Applications
- Spending Drivers and Inhibitors
- Figure: Drivers for Upgrading Enterprise Applications
  - Key Driver for Upgrade ? Performance Enhancement
  - Figure: Drivers for Deploying New Enterprise Applications
  - Key Driver for New Deployment ? Support for Business Processes
  - Figure: Challenges in Enterprise Applications Deployments
  - Key Inhibitor ? IT Budgets
  - Key Inhibitor ? Expertise and Resources
- Distribution Channel Preferences
- Figure: Distribution Channel Preferences for Purchasing Enterprise Software
- Vendor Selection Criteria
- Figure: Top 7 Vendor Selection Criteria for SMBs
  - Vendor Presence Criteria ? Reputation and Viability
  - Vendor Performance Criteria ? Cost Competitiveness
  - Vendor Presence Criteria ? Existing Relationship
  - Vendor Performance Criteria ? Delivery Capabilities
- SMB's Brand Awareness
- Figure: SMB Brand Awareness of Selected Enterprise Application Vendors
Future Outlook
Essential Guidance
Learn More
- Related Research
- Synopsis