| Product Code | IDC03830 |
|---|---|
| Publication Date | January 2008 |
| Publisher | IDC |
| Product Type | Report |
| Pages | 24 |
The vast majority of the information that enterprises must manage today is"unstructured"? textual information and rich media content that doesn't fit neatly into the rows and columns of a relational database management system. Organizations need to leverage this information to automate business processes, but to do this the content itself must be prepared and managed in such a way that it is intelligible to a computerized process. This IDC study presents results from a recent survey of approximately 600 content management professionals, and provides an analysis of technology adoption trends and market readiness for content applications.
"Users need to assess how their current business processes ? both collaborative, and transactional ? can be better automated through the more effective use of unstructured information,"said Melissa Webster, program vice president, Content and Digital Media Technologies."Business processes that include multiple transformations in and out of paper form, or that require information workers to manually assemble information from multiple sources and manipulate it to support decision-making, are areas where organizations can reap a good return on their investment in content applications."
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