Surface Care in Poland

Euromonitor International's Surface Care in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2002-2007), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2012 illustrate how the market is set to change.

Product coverage: multi-purpose cleaners, oven cleaners, window/glass cleaners, kitchen cleaners, floor cleaners, bathroom cleaners, descalers, drain openers, scouring agents, household antiseptics, wipes.

Data coverage: market sizes (historic and forecasts), company shares and brand shares.

Why buy this report?

• Get a detailed picture of the surface care industry;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planningational has a unique capability to develop reliable information resources to help drive informed strategic planning

• Surface Care in Poland
• Euromonitor International
• June 2009
• Consumers Add More Household Care Products To Their Shopping Baskets
• Poles Put More Emphasis on Interiors and Cleanliness
• Multinational Companies Dominate in Poland
• Supermarkets/hypermarkets and Discounters Grow in Importance
• Retail Value Growth Is Predicted
• Key Trends and Developments
• Polish Consumers Are Becoming More Sophisticated
• the Share of Urban Households Is Rising
• Multinationals Dominate Household Care in Poland
• Private Label Has Bright Prospects in Poland
• Packaging and Added-value Benefits Prove More Attractive
• "green" Products Lose Out To Standard Offerings
• Market Indicators
• Market Data
• Definitions
• Avanti Polska Sp Zoo
• Strategic Direction
• Key Facts
• Company Background
• Production
• Competitive Positioning
• Global Group Sp Zoo
• Strategic Direction
• Key Facts
• Company Background
• Production
• Competitive Positioning
• Gold Drop Sp Zoo
• Strategic Direction
• Key Facts
• Company Background
• Production
• Competitive Positioning
• Inco-veritas SA
• Strategic Direction
• Key Facts
• Company Background
• Production
• Competitive Positioning
• Libella Sp Zoo
• Strategic Direction
• Key Facts
• Company Background
• Production
• Competitive Positioning
• Headlines
• Trends
• Competitive Landscape
• Prospects
• Sector Data
• List of Summaries
  • Summary 1 Research Sources
  • Summary 2 Avanti Polska Sp zoo: Key Facts
  • Summary 3 Avanti Polska Sp zoo: Competitive Position 2008
  • Summary 4 Global Group Sp zoo: Key Facts
  • Summary 5 Global Group Sp zoo: Competitive Position 2008
  • Summary 6 Gold Drop Sp zoo: Key Facts
  • Summary 7 Gold Drop Sp zoo: Operational Indicators
  • Summary 8 Gold Drop Sp zoo: Competitive Position 2008
  • Summary 9 Inco-Veritas SA: Key Facts
  • Summary 10 Inco-Veritas SA: Operational Indicators
  • Summary 11 Inco-Veritas SA: Competitive Position 2008
  • Summary 12 Libella Sp zoo: Key Facts
  • Summary 13 Libella Sp zoo: Operational Indicators
  • Summary 14 Libella Sp zoo: Competitive Position 2008
• List of Tables
  • Table 1 Households 2003-2008
  • Table 2 Sales of Household Care by Sector: Value 2003-2008
  • Table 3 Sales of Household Care by Sector: % Value Growth 2003-2008
  • Table 4 Household Care Company Shares 2004-2008
  • Table 5 Household Care Brand Shares 2005-2008
  • Table 6 Penetration of Private Label by Sector 2003-2008
  • Table 7 Sales of Household Care by Distribution Format: % Analysis 2003-2008
  • Table 8 Sales of Household Care by Sector and Distribution Format: % Analysis 2008
  • Table 9 Forecast Sales of Household Care by Sector: Value 2008-2013
  • Table 10 Forecast Sales of Household Care by Sector: % Value Growth 2008-2013
  • Table 11 Sales of Surface Care by Subsector: Value 2003-2008
  • Table 12 Sales of Surface Care by Subsector: % Value Growth 2003-2008
  • Table 13 Sales of Household Care Wipes and Floor Cleaning Systems by Type: Value 2003-2008
  • Table 14 Sales of Household Care Wipes and Floor Cleaning Systems by Type: % Value Growth 2003-2008
  • Table 15 Surface Care Company Shares 2004-2008
  • Table 16 Surface Care Brand Shares 2005-2008
  • Table 17 Household Care Wipes and Floor Cleaning Systems Company Shares 2004-2008
  • Table 18 Household Care Wipes and Floor Cleaning Systems Brand Shares 2005-2008
  • Table 19 Forecast Sales of Surface Care by Subsector: Value 2008-2013
  • Table 20 Forecast Sales of Surface Care by Subsector: % Value Growth 2008-2013