Surface Care in Portugal

Publication Date	June 2009
Publisher	Euromonitor
Product Type	Report
Pages	25
ISBN Number	not applicable
Product Code	EUR01592

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Summary

Euromonitor International's Surface Care in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2002-2007), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2012 illustrate how the market is set to change.

Product coverage:

multi-purpose cleaners, oven cleaners, window/glass cleaners, kitchen cleaners, floor cleaners, bathroom cleaners, descalers, drain openers, scouring agents, household antiseptics, wipes.

Data coverage:

market sizes (historic and forecasts), company shares and brand shares.

Why buy this report?

Get a detailed picture of the surface care industry;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market's major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planningational has a unique capability to develop reliable information resources to help drive informed strategic planning

Content

Surface Care in Portugal
Euromonitor International
June 2009
List of Contents and Tables
- Executive Summary
- Economic Slowdown Negatively Impacts Value Growth
- Growing Dishwasher Penetration, An Important Driver To Boost Sales
- Private Label Proves Popular With Consumers
- Consumers Continue To Buy Household Care Products in Grocery Retailers
- Negative Performance Is Predicted Over the Forecast Period
- Key Trends and Developments
- Economic Crisis Slows the Value Growth of Some Household Care Sectors
- Growing Popularity for Private Labels
- Good Prospects for "green" Household Care Products
- Growing Dishwasher Penetration, the Key Driver of Automatic Dishwashing Products Sales
- Packaging To Add-value and Give More Functionality To Products
- Market Indicators
- Table 1 Households 2003-2008
- Market Data
- Table 2 Sales of Household Care by Sector: Value 2003-2008
- Table 3 Sales of Household Care by Sector: % Value Growth 2003-2008
- Table 4 Household Care Company Shares 2004-2008
- Table 5 Household Care Brand Shares 2005-2008
- Table 6 Penetration of Private Label by Sector 2003-2008
- Table 7 Sales of Household Care by Distribution Format: % Analysis 2003-2008
- Table 8 Sales of Household Care by Sector and Distribution Format: % Analysis 2008
- Table 9 Forecast Sales of Household Care by Sector: Value 2008-2013
- Table 10 Forecast Sales of Household Care by Sector: % Value Growth 2008-2013
Appendix
- Definitions
Summary 1 Research Sources
- 3m Portugal Lda
- Strategic Direction
- Key Facts
Summary 2 3M Portugal Lda: Key Facts
- Company Background
- Production
- Competitive Positioning
Summary 3 Summary 3M Portugul Lda: Competitive Position 2008
- F Lima SA
- Strategic Direction
- Key Facts
Summary 4 F Lima SA : Key Facts
Summary 5 F Lima SA: Operational Indicators
- Company Background
- Production
- Competitive Positioning
Summary 6 Summary F Lima SA: Competitive Position 2008
- Manulena Lda
- Strategic Direction
- Key Facts
Summary 7 Manulena Lda: Key Facts
Summary 8 Manulena, Lda.: Operational Indicators
- Company Background
- Production
Summary 9 Manulena Lda: Production Statistics 2007
- Competitive Positioning
Summary 10 Summary Manulena, Lda.: Competitive Position 2008
- Procasa Lda
- Strategic Direction
- Key Facts
Summary 11 Procasa Lda: Key Facts
- Company Background
- Production
- Competitive Positioning
Summary 12 Summary Procasa Lda: Competitive Position 2008
- Sovena SA
- Strategic Direction
- Key Facts
Summary 13 Sovena SA: Key Facts
- Company Background
- Production
- Competitive Positioning
Summary 14 Summary Sovena SA: Competitive Position 2008
- Headlines
- Trends
- Competitive Landscape
- Prospects
- Sector Data
- Table 11 Sales of Surface Care by Subsector: Value 2003-2008
- Table 12 Sales of Surface Care by Subsector: % Value Growth 2003-2008
- Table 13 Sales of Household Care Wipes and Floor Cleaning Systems by Type: Value 2003-2008
- Table 14 Sales of Household Care Wipes and Floor Cleaning Systems by Type: % Value Growth 2003-2008
- Table 15 Surface Care Company Shares 2004-2008
- Table 16 Surface Care Brand Shares 2005-2008
- Table 17 Household Care Wipes and Floor Cleaning Systems Company Shares 2004-2008
- Table 18 Forecast Sales of Surface Care by Subsector: Value 2008-2013
- Table 19 Forecast Sales of Surface Care by Subsector: % Value Growth 2008-2013