China Footwear Market Analysis

Publication Date	October 2009
Publisher	RNCOS
Product Type	Report
Pages	50
ISBN Number	not applicable
Product Code	RCS00411

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Summary

China has emerged as the largest shoe producing and exporting country worldwide over the recent past. The country produces more than 10 Billion pairs of shoes annually, representing nearly 70% of the world's total footwear production as of 2008. With such high production volume, the country not only boots the world's largest footwear manufacturing base but also evolved as the world's largest footwear exporter.

As per our new research report China Footwear Market Analysis, the footwear industry in China has witnessed robust growth both in terms of consumption and exports.

China became the world's largest consumer of footwear in 2008 after surpassing the US. Our research projects a CAGR growth of more than 7% in volume sales of footwear in the country over the next few years. This growth is highly supported by the fact that an average Chinese consumes only 2 pairs of shoes annually, which is significantly lower than the western world.

However, we have found that the Chinese shoe makers have been feeling the heat of economic downturn which has ceased shoe demand from many of its biggest export destinations, including the US and EU. Another significant challenge that the country has been facing is continuous appreciation in domestic currency (Yuan) coupled with relative increase in production costs like labor force and raw materials.

China Footwear Market Analysis comprises of thorough research and in-depth analysis of the footwear market in China. Detailed data and qualitative analysis given in the report will help clients to evaluate the leading-edge opportunities critical for the success of footwear market. We have given future outlook of footwear market in terms of production, consumption and exports along with shares of different shoe segments like leather shoe, rubber shoe and plastic shoe. The forecasts and estimations given in this report are not based on a complex economic model, but are intended as a rough guide to the direction in which the market is likely to move.

The report also features competitive landscape wherein we have covered some leading players in the footwear market to update clients about their business strategies and areas of specialization.

Content

1. Analyst View
2. Global Footwear Market
3. China in Context of Global Footwear Market
- 3.1 By Production
- 3.2 By Consumption
4. Market Attractions
- 4.1 Cost Advantage
- 4.2 Domestic Consumption
- 4.3 Growing Income Levels
- 4.4 Machinery Technology
- 4.5 Logistics Support
5. China's Footwear Market
- 5.1 By Production
- 5.2 By Consumption
- 5.3 By Segments
- 5.4 By Footwear Components
- 5.5 By Regional Hubs
  - 5.5.1 Guangdong
  - 5.5.2 Jinjiang
  - 5.5.3 Wenzhou
  - 5.5.4 Chengdu
- 5.6 By Export
  - 5.6.1 Product Specialization
6. Future Growth Prospects
- 6.1 Sports Footwear Market
- 6.2 Advertising and Marketing Agencies
- 6.3 Shoe Designers
- 6.4 Franchised Operation
7. Industry Roadblocks
- 7.1 Branding and Communication
- 7.2 Anti-dumping Tariffs
- 7.3 Market Segmentation
- 7.4 Retail Distribution
8. Competitive Landscape
- 8.1 Yue Yuen Industrial (Holdings) Ltd.
- 8.2 New Balance Athletic Shoe
- 8.3 NIKE, Inc.
List of Figures:
- Figure 3-1: Share of China in Global Footwear Production (2008)
- Figure 3-2: Share of China in Global Footwear Consumption (2008)
- Figure 4-1: Working Cost Per Hour in Major Footwear Producing Countries (US$), 2008
- Figure 4-2: Population (Million), 2004-2009
- Figure 4-3: Forecast for Population (Million), 2010-2013
- Figure 4-4: Per Capita Net Income of Rural Households (Yuan), 2006-2009
- Figure 4-5: Per Capita Disposable Income of Urban Households (Yuan), 2006-2009
- Figure 5-1: Forecast for Footwear Market (Billion US$), 2010-2013
- Figure 5-2: Forecast for Footwear Market (Billion Pairs), 2010-2013
- Figure 5-3: Footwear Manufacturing Industry (Billion US$), 2005 & 2008
- Figure 5-4: Footwear Manufacturing Industry by Segment (%), 2008
- Figure 5-5: Leather Shoes Output (Billion Yuan), 2007 & 2008
- Figure 5-6: Leather Shoes Output (Billion Pairs), 2007 & 2008
- Figure 5-7: Leather Shoes Export and Import (Million Pairs), 2006-2008
- Figure 5-8: Leather Shoes Export and Import (Million US$), 2006-2008
- Figure 5-9: Leather Footwear Components Export and Import ('000 Tons), 2006-2008
- Figure 5-10: Leather Footwear Components Export and Import (Million US$), 2006-2008
- Figure 5-11: Guangdong Province' Footwear Export (Billion Pairs), 2007 & 2008
- Figure 5-12: Guangdong Province' Footwear Export (Billion US$), 2007 & 2008
- Figure 5-13: Chengdu's Shoes Production (Million Pairs), 2005 & 2015
- Figure 5-14: Footwear Export (Billion US$), 2007 & 2008
- Figure 5-15: Product Specialization for Footwear Export (2002 & 2006)
List of Tables:
- Table 4-1: Number of Households by Income Bracket ('000), 2006-2009