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Premium Company Profile: British American Tobacco, plc.

  • Publication Date:November 2007
  • Publisher:Datamonitor
  • Product Type: Report
  • Pages:51

Premium Company Profile: British American Tobacco, plc.


British American Tobacco (BAT) seeks to achieve growth and long-term value creation in its business activities by creating competitive advantages based on differentiated products and strong brands. To achieve growth, the group continuously focuses on building brands, improving its marketing strategy, reducing supply chain complexity and entering into strategic business alliances.


  • Contains corporate strategy, value chain presence and SWOT Analysis
  • Provides detailed business description, segment analysis, 5-year financial trends, key products and key competitors
  • Includes information on suppliers/ partners, shareholding structure and key employees with biographies


BAT is engaged in the manufacture, marketing and sale of cigarettes and other tobacco based products. The group operates in a single segment: tobacco.

As part of its strategy to reduce supply chain complexity and save costs, the company closed operations of some of its loss-incurring businesses. For instance, in 2005, BAT closed its South Hampton factory, marking the end of its cigarette production in the UK.

The group recorded revenues of 9,762 million during the fiscal year ended December 2006, an increase of 4.7% over 2005. This increase is due to the higher volume sales in the Latin American, African and the Middle East division.

Reasons to Purchase

  • Access all the important information and analysis on the company in a single report
  • Understand company's strengths, weaknesses, opportunities and threats along with business strategy and value chain
  • Gain access to company's adjusted five year financial data along with key ratios and market capitalization
  • Overview
  • Catalyst
    • Company Structure
    • Company Overview And Key Facts
    • Business Description
    • History
    • Company Locations And Subsidiaries
    • Company Financials
    • Revenue By Geography
    • Products And Services List
    • Major Products And Services
    • List Of Products
    • List Of Brands
    • Competitors And Strategic Business Relationships
    • Top Competitors
    • List Of Competitors
    • Suppliers And Partners
    • Clients
    • Shareholding Structure
    • Strategy
    • Vision
    • Company Statement
    • Strategy
    • Corporate Social Responsibility
    • Swot Analysis
  • Overview
    • Strengths
    • Weaknesses
    • Opportunities
    • Threats
    • Value Chain Analysis
    • Raw Material
  • Overview
    • Manufacturing
    • Distribution / Sales
    • Marketing
    • Key Employees
    • List Of Key Employees
    • Key Employee Biographies
    • Financial And Operational Overview
    • Financial Overview
    • Key Industry-Specific Ratios
  • Appendix
    • Data Definitions
    • Ask The Analyst
    • Datamonitor Consulting
    • Disclaimer
  • Tables
    • Table 1: British American Tobacco - Key Facts
    • Table 2: British American Tobacco - Other Locations And Subsidiaries
    • Table 3: British American Tobacco - Revenue By Geography, 2005-2006 ( Mn)
    • Table 4: British American Tobacco - List Of Products
    • Table 5: British American Tobacco - List Of Brands
    • Table 6: British American Tobacco - List Of Competitors
    • Table 7: British American Tobacco - Key Shareholders
    • Table 8: British American Tobacco - Swot Analysis Summary
    • Table 9: British American Tobacco - Value Chain Analysis
    • Table 10: British American Tobacco - Key Employees
    • Table 11: British American Tobacco - Financial And Operational Highlights, 2002-2006 ($ Mn)
    • Table 12: British American Tobacco - Key Industry-Specific Ratios, 2002-2006
    • Table 13: British American Tobacco - Data Definitions
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