Cdw Corporation

Introduction

CDW is focusing on expanding its Berbee platform in the US market. The company plans to open an office in Washington, D.C., as well as in another city, which is yet to be determined. The company intends to employ advanced services personnel in these offices. This office would double the company's data center capabilities to serve clients and provide offices for its growing work-force.

Scope

• Contains corporate strategy, value chain presence and SWOT Analysis
• Provides detailed business description, segment analysis, 5-year financial trends, key products and key competitors
• Includes information on suppliers/ partners, shareholding structure and key employees with biographies

Highlights

CDW derives 98% of its revenues from the US market. A weakening dollar, over the last few years, has boosted international demand for IT related products and services. Major IT hardware vendors such as Dell, Hewlett-Packard and IBM have experienced robust growth in international market.

The company operates in the three segments of the retail value chain: wholesale (procurement of stock), operations and distribution (warehousing and transportation) and sales (physical store operations, online sales and other channels).

CDW realigned its corporate sales force geographically. This improved the company's sales coverage and resulted in better customer service. Most of medium and large corporate customers were segmented into five geographic regions comprising 32 districts.

Reasons to Purchase

• Access all the important information and analysis on the company in a single report
• Understand company's strengths, weaknesses, opportunities and threats along with business strategy and value chain
• Gain access to company's adjusted five year financial data along with key ratios and market capitalization