Quiksilver, Inc

Introduction

Quiksilver plans to launch a new line of women's line under the Quiksilver brand in fall 2008. The new line caters to women aged between 18 and 24 years and who are also residents of different countries. The line is positioned in the better-best price range and in the juniors' category.

Scope

• Contains corporate strategy, value chain presence and SWOT Analysis
• Provides detailed business description, segment analysis, 5-year financial trends, key products and key competitors
• Includes information on suppliers/ partners, shareholding structure and key employees with biographies

Highlights

Quiksilver is a US based company engaged in the designing, production and distribution of branded apparel, winter sports and golf equipment, footwear, accessories and related products. Quiksilver primarily targets young men and women.

Quiksilver, in order to increase its focus on its core businesses of surfing, snowboarding and winter sports, sold its golf product line in 2007. The company sold the golf equipment business which included Roger Cleveland Golf Company and some other related subsidiaries in December 2007 which decreased it's exposure in the equipment business by 30%

Quiksilver is a globally diversified company, sells products in more than 90 countries through a number of distribution channels. In the advent of adverse market conditions, the diverse nature of company operations would enable it to shift to other regions thereby hedging its business risks.

Reasons to Purchase

• Access all the important information and analysis on the company in a single report
• Understand company's strengths, weaknesses, opportunities and threats along with business strategy and value chain
• Gain access to company's adjusted five year financial data along with key ratios and market capitalization