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Herbal/Traditional Products in Tunisia

  • Publication Date:May 2013
  • Publisher:Euromonitor
  • Product Type: Report
  • Pages:19
  • ISBN:258700

Herbal/Traditional Products in Tunisia

The majority of herbal/traditional products available in Tunisia underperformed during the review period in comparison with their equivalent OTC categories. This was due to the limited awareness of herbal/traditional alternatives among Tunisian consumers and the limited information available about the added value of herbal/traditional products rather than standard OTC consumer health products.

Euromonitor International's Herbal/Traditional Products in Tunisia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Herbal/Traditional Analgesics, Herbal/Traditional Calming and Sleeping Products, Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies, Herbal/Traditional Dermatologicals, Herbal/Traditional Dietary Supplements, Herbal/Traditional Digestive Remedies, Herbal/Traditional Medicinal Teas, Herbal/Traditional Paediatric Dietary Supplements, Herbal/Traditional Smoking Cessation Aids, Herbal/Traditional Tonics and Bottled Nutritive Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Herbal/Traditional Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International
May 2013


Competitive Landscape
Category Data
Table 1 Sales of Herbal/Traditional Products: Value 2007-2012
Table 2 Sales of Herbal/Traditional Products: % Value Growth 2007-2012
Table 3 Herbal/Traditional Products Company Shares 2008-2012
Table 4 Herbal/Traditional Products Brand Shares 2009-2012
Table 5 Forecast Sales of Herbal/Traditional Products: Value 2012-2017
Table 6 Forecast Sales of Herbal/Traditional Products: % Value Growth 2012-2017
Executive Summary
Record Year for OTC Growth
Influx of Migrants From Libya Boosts Demand and Growth in Consumer Health
the Competitive Environment in Consumer Health Remains Highly Fragmented
No Change To the Leading Retail Distribution Channels in Consumer Health
Forecast Period Growth Expected To Increase in Almost Every Category
Key Trends and Developments
Opportunities Abound for Generic Analgesics Products
Awaiting the Reclassification of Vitamins and Dietary Supplements
Libyan Migration and Export Market Drains Tunisian Domestic Supply
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services 2007-2012
Table 8 Life Expectancy at Birth 2007-2012
Market Data
Table 9 Sales of Consumer Health by Category: Value 2007-2012
Table 10 Sales of Consumer Health by Category: % Value Growth 2007-2012
Table 11 Consumer Health Company Shares 2008-2012
Table 12 Consumer Health Brand Shares 2009-2012
Table 13 Sales of Consumer Health by Distribution Format: % Analysis 2007-2012
Table 14 Sales of Consumer Health by Category and Distribution Format: % Analysis 2012
Table 15 Forecast Sales of Consumer Health by Category: Value 2012-2017
Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2012-2017
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Summary 1 Research Sources

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