Food Retail Industry In South Korea - PEST Framework Analysis

The retail food sector in South Korea is undergoing a rapid change, as large retail formats and convenience stores edge out traditional wet markets and "mom-and-pop" grocers. The change will progress from the retail outlets to the distribution system, eventually leading to lower prices and greater variety to consumers. The growth of modern retail formats, coupled with the consumers' ever stronger demand for international tastes and products, will be translated into growing opportunity for a wider variety of consumer ready U.S. food products.

Aruvian Research analyzes the Food Retail Industry in South Korea in a PEST Framework Analysis. A PEST analysis is concerned with the environmental influences on a business. The acronym stands for the Political, Economic, Social and Technological issues that could affect the strategic development of a business. Identifying PEST influences is a useful way of summarizing the external environment in which a business operates.