Global Watch Market Report: Focus on Luxury Watches (2009 Edition)

Publication Date	January 2009
Publisher	Koncept Analytics
Product Type	Report
Pages	30
ISBN Number	not applicable
Product Code	KOA04338

Buy this product or for assistance call +44 20 7060 7474

PDF £480.00$798 | €537

FAX Order above formats by FAX

Summary

Luxury watch brands are competing amongst themselves for leadership in delivering the most innovative piece. Watch brands are taking advantage of new technologies such as robots and hi-tech coatings. New materials, such as titanium and ceramics, are also being used in watch designs. A notable trend is retailers asking fashion brands to design special watches exclusively for their stores.

At present, Swiss-made watches are completely dominating the worldwide luxury watch market contributing almost 100 percent share. These watches are exported to most of the developed countries. However, rising incomes in emerging markets have led to a new category of affluent young professionals with high purchasing power. These countries have become a potential opportunity for ultra expensive watch manufacturers.

Major luxury watch companies are trying to tighten the requirements by which watches qualify as Swiss-made. Smaller companies view this move as an attempt to force them out of market.

The global watch market is dominated by Swiss manufacturers. The three leading Swiss companies are Swatch Group, Richemont and Rolex, representing the largest share in the global watch market.

This report analyzes the luxury watch market and examines major trends prevalent in the sector. Specifically, it analyzes the Swiss luxury watch market and its export destinations. Apart from providing a competitive landscape of the market, the report also profiles major luxury watchmakers in Switzerland with a discussion of their key business strategies.

Content

1. Market Overview
- Price Segmentation
2. Market Size
- 2.1 Global Luxury Market
  - Market Share by Product Categories
  - Market Share by Region
- 2.2 Global Watch Market
- 2.3 Swiss Luxury Watch Market
  - Exports by Region
  - Exports by Country
  - Wrist Watch & Movements Exports
  - Watches by Material
- 2.4 Chinese Luxury Watch Market
  - Market Overview
  - Luxury Watch Stores Breakdown
- 2.5 Indian Luxury Watch Market
  - Market Overview
  - Product Segmentation
3. Competitive Landscape
- Market Share
- Top Watch Groups
4. Market Trends
- 4.1 Design Innovation in Luxury Watches
- 4.2 Integrating Fashion with Mechanics
- 4.3 Tighter Regulatory Regime in Swiss Market
- 4.4 International Luxury Brands Enter India
- 4.5 Increasing Demand for Luxury Watches in China
5. Company Profiles
- 5.1 Swatch
  - Overview
  - Business Strategies
  - Selective Distribution Strategy
  - Communication Strategy
  - Major Brands
- 5.2 Richemont
  - Overview
  - Business Strategies
  - Providing Businesses the Freedom to Grow
  - Major Brands
- 5.3 Rolex
  - Overview
  - Major Brands
- 5.4 LVMH
  - Overview
  - Business Strategies
  - Up-market Positioning for TAG Heuer
  - Major Brands
- 5.5 Citizen Watch
  - Overview
  - Major Brands
List of Tables
- Breakdown of Global Luxury Market by Value (2007)
- Swiss Exports of Watches & Movements by Continents (2007-08)
- Swiss Watch Exports by Country by Value (2006-08)
- Swiss Wrist Watch Exports (Mechanical/Electronic), 2006-08
- Swiss Movement Exports (Mechanical/Electronic), 2006-08
- Luxury Watch Stores Breakdown in China (2007-08)
- Richemont Major Brands
- Rolex Major Brands
- LVMH Major Brands
- Citizen Major Brands
- List of Charts
- Watch Market: Price Segmentation
- Global Luxury Market Share of Product Groups (2007/12E)
- Regional Share of Global Luxury Expenditure (2007)
- Main Watch Exporting Countries (Direct exports), 2007
- Swiss Exports of Watches & Movements by Continents by Volume (2008)
- Swiss Exports of Watches & Movements by Continents by Value (2008)
- Watches by Materials (Volume), 2007
- Watches by Materials (Value), 2007
- No. of Luxury Watch Outlets Forecast (2006-11E)
- Segmentation of Watch Industry in India
- Product Segments of Indian Watch Industry by Value (2007)
- Market Share of Swiss Watches (2007)
- Top 20 Watch Group by Revenue (2007)
- Chinese Luxury Watches Market Share (2007)
- Swatch Revenue Distribution by Region (2007)
- Richemont Revenue Distribution by Region (2007)
- LVMH Revenue Distribution by Region (2007)
- Citizen Revenue Distribution by Region (2007)

Delivery Details

PDF:Delivered by email within 12 to 24 hours of placing the order (Mon-Fri)

Ask a question about this product

Need help finding the right product?

Product features / use

Scope	Comprehensive Overview
Level	General Industry Strategies
Data	Broad Market Predictions
Profiles	Profiles of Key Companies
Features	Future Consumer Trends