Bare Escentuals Inc. - SWOT Analysis

Datamonitor's Bare Escentuals Inc. - SWOT Analysis company profile is the essential source for top-level company data and information. The report examines the company's key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

Bare Escentuals (or 'the company') develops, markets and sell cosmetics, skin care, and body care products under brands such as bareMinerals, bareVitamins, RareMinerals, i.d. and Bare Escentuals. The company sells skin care products under the md formulations brand. The company primarily operates in the US market, but, also has presence in international markets such as the UK and Ireland, France, Germany and Japan. Bare Escentuals is headquartered in San Francisco, California and employed 661 employees as on December 2007. The company recorded revenues of $511 million in the fiscal year ended December 2007, an increase of 29.5% over 2006. The increase in revenues in 2007 was due to growth in the sales of bareMinerals line of cosmetics, both domestically and abroad. The operating profit of the company was $175.8 million in the fiscal year 2007, an increase of 21.9% over 2006. The net profit was $88.1 million in the fiscal year 2007, an increase of 75.5% over 2006; the increase was attributable to a drop in debt servicing expense.

Scope of the Report

• Provides all the crucial company information required for business and competitor intelligence needs
• Contains a study of the major internal and external factors affecting the company in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams
• Data is supplemented with details on the company's history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available company statement

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