Cat Care in Italy to 2011

Publication Date	June 2007
Publisher	Datamonitor
Product Type	Report
Pages	129
ISBN Number	not applicable
Product Code	DAT05773

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Summary

Introduction

This databook is a detailed information resource covering all the key data points on Cat Care in Italy. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Scope

Contains information on 4 categories: Cat food, Cat litter, Cat toys and Cat treats & milk.
Provides market value, volume, expenditure and consumption data by market, segment and subsegment.
Includes company and brand share data by categories.

Highlights

The market for Cat Care in Italy increased between 2001-2006, growing at an average annual rate of 4.8%.

The leading company in the market in 2006 was Mars, Inc.. The second-largest player was Nestle S.A. with Colgate-Palmolive Company in third place.

Reasons to Purchase

Discover the major quantitative trends affecting the Cat Care markets.
Understand consumers' consumption and expenditure patterns.
Understand the future direction of the market with reliable historical data and full five year forecasting.

Content

Chapter 1 Executive Summary
- Summary Market Level - Cat Care
- Summary Category Level - Cat Food
- Summary Category Level - Cat Litter
- Summary Category Level - Cat Toys
- Summary Category Level - Cat Treats & Milk
Chapter 2 Introduction
- What Is This Report About?
- How To Use This Report
- Market Definition
Chapter 3 Italy Cat Care - Market Overview
- Value Analysis, 2001-2006
- Value Analysis, 2006-2011
- Value Analysis, Us$ 2001-2006
- Value Analysis, Us$ 2006-2011
- Volume Analysis, 2001-2006
- Volume Analysis, 2006-2011
- Company And Brand Share Analysis
- Expenditure & Consumption Per Head
Chapter 4 Leading Company Profiles
- Mars, Inc.
- Nestle S.A.
Chapter 5 Category Analysis - Cat Food
- Value Analysis, 2001-2006
- Value Analysis, 2006-2011
- Value Analysis, Us$ 2001-2006
- Value Analysis, Us$ 2006-2011
- Volume Analysis, 2001-2006
- Volume Analysis, 2006-2011
- Company And Brand Share Analysis
- Expenditure & Consumption Per Head
Chapter 6 Category Analysis - Cat Litter
- Value Analysis, 2001-2006
- Value Analysis, 2006-2011
- Value Analysis, Us$ 2001-2006
- Value Analysis, Us$ 2006-2011
- Volume Analysis, 2001-2006
- Volume Analysis, 2006-2011
- Company And Brand Share Analysis
- Expenditure & Consumption Per Head
Chapter 7 Category Analysis - Cat Toys
- Value Analysis, 2001-2006
- Value Analysis, 2006-2011
- Value Analysis, Us$ 2001-2006
- Value Analysis, Us$ 2006-2011
- Volume Analysis, 2001-2006
- Volume Analysis, 2006-2011
- Company And Brand Share Analysis
- Expenditure & Consumption Per Head
Chapter 8 Category Analysis - Cat Treats & Milk
- Value Analysis, 2001-2006
- Value Analysis, 2006-2011
- Value Analysis, Us$ 2001-2006
- Value Analysis, Us$ 2006-2011
- Volume Analysis, 2001-2006
- Volume Analysis, 2006-2011
- Company And Brand Share Analysis
- Expenditure & Consumption Per Head
Chapter 9 Country Comparison
- Value
- Volume
- Market Share
Chapter 10 New Product Development
- Product Launches Over Time
- Recent Product Launches
Chapter 11 Italy Socioeconomic Profile
- Country Overview
- Key Facts
- Political Overview
- Italy Economic Overview
Chapter 12 Italy Macroeconomic Profile
- Macroeconomic Indicators
Chapter 13 Research Methodology
- Methodology Overview
- Secondary Research
- Market Modelling
- Primary Research
- Data Finalisation
- Ongoing Research
Chapter 14 Appendix
- Future Readings
- How To Contact Experts In Your Industry
List Of Figures
- Figure 1: Italy Cat Care Value & Value Forecast, 2001-2011 (Eur M, Nominal Prices)
- Figure 2: Italy Cat Care Category Growth Comparison, By Value, 2001-2011
- Figure 3: Italy Cat Care Volume & Volume Forecast, 2001-2011 (Kg M)
- Figure 4: Italy Cat Care Category Growth Comparison, By Volume, 2001-2011
- Figure 5: Italy Cat Care Company Share, By Value, 2005-2006 (%)
- Figure 6: Italy Cat Food Value & Value Forecast, 2001-2011 (Eur M, Nominal Prices)
- Figure 7: Italy Cat Food Category Growth Comparison, By Value, 2001-2011
- Figure 8: Italy Cat Food Volume & Volume Forecast, 2001-2011 (Kg M)
- Figure 9: Italy Cat Food Category Growth Comparison, By Volume, 2001-2011
- Figure 10: Italy Cat Food Company Share, By Value, 2005-2006 (%)
- Figure 11: Italy Cat Litter Value & Value Forecast, 2001-2011 (Eur M, Nominal Prices)
- Figure 12: Italy Cat Litter Volume & Volume Forecast, 2001-2011 (Kg M)
- Figure 13: Italy Cat Toys Value & Value Forecast, 2001-2011 (Eur M, Nominal Prices)
- Figure 14: Italy Cat Toys Volume & Volume Forecast, 2001-2011 (Kg M)
- Figure 15: Italy Cat Treats & Milk Value & Value Forecast, 2001-2011 (Eur M, Nominal Prices)
- Figure 16: Italy Cat Treats & Milk Category Growth Comparison, By Value, 2001-2011
- Figure 17: Italy Cat Treats & Milk Volume & Volume Forecast, 2001-2011 (Kg M)
- Figure 18: Italy Cat Treats & Milk Category Growth Comparison, By Volume, 2001-2011
- Figure 19: Global Cat Care Market Split (Value Terms, 2006) - Top 5 Countries
- Figure 20: Global Cat Care Market Value, 2001 - 2006 (Top 5 Countries)
- Figure 21: Global Cat Care Market Split (Volume Terms, 2006) - Top 5 Countries
- Figure 22: Global Cat Care Market Volume, 2001 - 2006 (Top 5 Countries)
- Figure 23: Map Of Italy
- Figure 24: Annual Data Review Process
List Of Tables
- Table 1: Cat Care Category Definitions
- Table 2: Italy Cat Care Value, 2001-2006 (Eur M, Nominal Prices)
- Table 3: Italy Cat Care Value Forecast, 2006-2011 (Eur M, Nominal Prices)
- Table 4: Italy Cat Care Value, 2001-2006 (Us$ M Nominal Prices)
- Table 5: Italy Cat Care Value Forecast, 2006-2011 (Us$ M Nominal Prices)
- Table 6: Italy Cat Care Volume, 2001-2006 (Kg\Units\Liters M)
- Table 7: Italy Cat Care Volume Forecast, 2006-2011 (Kg\Units\Liters M)
- Table 8: Italy Cat Care Brand Share, By Value, 2005-2006 (%)
- Table 9: Italy Cat Care Value, By Brand 2005-2006 (Eur M Nominal Prices)
- Table 10: Italy Cat Care Company Share By Value, 2005-2006 (%)
- Table 11: Italy Cat Care Value, By Company, 2005-2006 (Eur M Nominal Prices)
- Table 12: Italy Cat Care Expenditure Per Head, 2001-2006 (Eur, Nominal Prices)
- Table 13: Italy Cat Care Forecast Expenditure Per Head, 2006-2011 (Eur, Nominal Prices)
- Table 14: Italy Cat Care Expenditure Per Head, 2001-2006 (Us$ Nominal Prices)
- Table 15: Italy Cat Care Forecast Expenditure Per Head, 2006-2011 (Us$ Nominal Prices)
- Table 16: Italy Cat Care Consumption Per Head, 2001-2006 (Kg\Units\Liters)
- Table 17: Italy Cat Care Forecast Consumption Per Head, 2006-2011 (Kg\Units\Liters)
- Table 18: Mars, Inc. Key Facts
- Table 19: Nestle S.A. Key Facts
- Table 20: Italy Cat Food Value, 2001-2006 (Eur M, Nominal Prices)
- Table 21: Italy Cat Food Value Forecast, 2006-2011 (Eur M, Nominal Prices)
- Table 22: Italy Cat Food Value, 2001-2006 (Us$ M Nominal Prices)
- Table 23: Italy Cat Food Value Forecast, 2006-2011 (Us$ M Nominal Prices)
- Table 24: Italy Cat Food Volume, 2001-2006 (Kg M)
- Table 25: Italy Cat Food Volume Forecast, 2006-2011 (Kg M)
- Table 26: Italy Cat Food Brand Share, By Value, 2005-2006 (%)
- Table 27: Italy Cat Food Value, By Brand 2005-2006 (Eur M Nominal Prices)
- Table 28: Italy Cat Food Company Share By Value, 2005-2006 (%)
- Table 29: Italy Cat Food Value, By Company, 2005-2006 (Eur M Nominal Prices)
- Table 30: Italy Cat Food Expenditure Per Head, 2001-2006 (Eur, Nominal Prices)
- Table 31: Italy Cat Food Forecast Expenditure Per Head, 2006-2011 (Eur, Nominal Prices)
- Table 32: Italy Cat Food Expenditure Per Head, 2001-2006 (Us$ Nominal Prices)
- Table 33: Italy Cat Food Forecast Expenditure Per Head, 2006-2011 (Us$ Nominal Prices)
- Table 34: Italy Cat Food Consumption Per Head, 2001-2006 (Kg)
- Table 35: Italy Cat Food Forecast Consumption Per Head, 2006-2011 (Kg)
- Table 36: Italy Cat Litter Value, 2001-2006 (Eur M, Nominal Prices)
- Table 37: Italy Cat Litter Value Forecast, 2006-2011 (Eur M, Nominal Prices)
- Table 38: Italy Cat Litter Value, 2001-2006 (Us$ M Nominal Prices)
- Table 39: Italy Cat Litter Value Forecast, 2006-2011 (Us$ M Nominal Prices)
- Table 40: Italy Cat Litter Volume, 2001-2006 (Kg M)
- Table 41: Italy Cat Litter Volume Forecast, 2006-2011 (Kg M)
- Table 42: Italy Cat Litter Brand Share, By Value, 2005-2006 (%)
- Table 43: Italy Cat Litter Value, By Brand 2005-2006 (Eur M Nominal Prices)
- Table 44: Italy Cat Litter Company Share By Value, 2005-2006 (%)
- Table 45: Italy Cat Litter Value, By Company, 2005-2006 (Eur M Nominal Prices)
- Table 46: Italy Cat Litter Expenditure Per Head, 2001-2006 (Eur, Nominal Prices)
- Table 47: Italy Cat Litter Forecast Expenditure Per Head, 2006-2011 (Eur, Nominal Prices)
- Table 48: Italy Cat Litter Expenditure Per Head, 2001-2006 (Us$ Nominal Prices)
- Table 49: Italy Cat Litter Forecast Expenditure Per Head, 2006-2011 (Us$ Nominal Prices)
- Table 50: Italy Cat Litter Consumption Per Head, 2001-2006 (Kg)
- Table 51: Italy Cat Litter Forecast Consumption Per Head, 2006-2011 (Kg)
- Table 52: Italy Cat Toys Value, 2001-2006 (Eur M, Nominal Prices)
- Table 53: Italy Cat Toys Value Forecast, 2006-2011 (Eur M, Nominal Prices)
- Table 54: Italy Cat Toys Value, 2001-2006 (Us$ M Nominal Prices)
- Table 55: Italy Cat Toys Value Forecast, 2006-2011 (Us$ M Nominal Prices)
- Table 56: Italy Cat Toys Volume, 2001-2006 (Units M)
- Table 57: Italy Cat Toys Volume Forecast, 2006-2011 (Units M)
- Table 58: Italy Cat Toys Brand Share, By Value, 2005-2006 (%)
- Table 59: Italy Cat Toys Value, By Brand 2005-2006 (Eur M Nominal Prices)
- Table 60: Italy Cat Toys Company Share By Value, 2005-2006 (%)
- Table 61: Italy Cat Toys Value, By Company, 2005-2006 (Eur M Nominal Prices)
- Table 62: Italy Cat Toys Expenditure Per Head, 2001-2006 (Eur, Nominal Prices)
- Table 63: Italy Cat Toys Forecast Expenditure Per Head, 2006-2011 (Eur, Nominal Prices)
- Table 64: Italy Cat Toys Expenditure Per Head, 2001-2006 (Us$ Nominal Prices)
- Table 65: Italy Cat Toys Forecast Expenditure Per Head, 2006-2011 (Us$ Nominal Prices)
- Table 66: Italy Cat Toys Consumption Per Head, 2001-2006 (Units)
- Table 67: Italy Cat Toys Forecast Consumption Per Head, 2006-2011 (Units)
- Table 68: Italy Cat Treats & Milk Value, 2001-2006 (Eur M, Nominal Prices)
- Table 69: Italy Cat Treats & Milk Value Forecast, 2006-2011 (Eur M, Nominal Prices)
- Table 70: Italy Cat Treats & Milk Value, 2001-2006 (Us$ M Nominal Prices)
- Table 71: Italy Cat Treats & Milk Value Forecast, 2006-2011 (Us$ M Nominal Prices)
- Table 72: Italy Cat Treats & Milk Volume, 2001-2006 (Kg\Liters M)
- Table 73: Italy Cat Treats & Milk Volume Forecast, 2006-2011 (Kg\Liters M)
- Table 74: Italy Cat Treats & Milk Brand Share, By Value, 2005-2006 (%)
- Table 75: Italy Cat Treats & Milk Value, By Brand 2005-2006 (Eur M Nominal Prices)
- Table 76: Italy Cat Treats & Milk Company Share By Value, 2005-2006 (%)
- Table 77: Italy Cat Treats & Milk Value, By Company, 2005-2006 (Eur M Nominal Prices)
- Table 78: Italy Cat Treats & Milk Expenditure Per Head, 2001-2006 (Eur, Nominal Prices)
- Table 79: Italy Cat Treats & Milk Forecast Expenditure Per Head, 2006-2011 (Eur, Nominal Prices)
- Table 80: Italy Cat Treats & Milk Expenditure Per Head, 2001-2006 (Us$ Nominal Prices)
- Table 81: Italy Cat Treats & Milk Forecast Expenditure Per Head, 2006-2011 (Us$ Nominal Prices)
- Table 82: Italy Cat Treats & Milk Consumption Per Head, 2001-2006 (Kg\Liters)
- Table 83: Italy Cat Treats & Milk Forecast Consumption Per Head, 2006-2011 (Kg\Liters)
- Table 84: Global Cat Care Market Value, 2006
- Table 85: Global Cat Care Market Split (Value Terms (Us$ M), 2006) - Top 5 Countries
- Table 86: Global Cat Care Market Volume, 2006
- Table 87: Global Cat Care Market Split (Volume Terms, 2006) - Top 5 Countries
- Table 88: Leading Players - Top 5 Countries
- Table 89: Italy Cat Food New Product Launches (Reports) And Skus, By Company, 2006
- Table 90: Italy Cat Food New Product Launches (Reports), By Flavor And Fragrances, 2006
- Table 91: Italy Cat Food New Product Launches (Reports), By Ingredients (Top 10 Ingredients), 2006
- Table 92: Italy Cat Food New Product Launches (Reports), By Package Tags Or Claims, 2006
- Table 93: Italy Cat Food New Product Launches (Reports)
- Table 94: Italy Key Facts
- Table 95: Italy Population, By Age Group, 2000-2005 (Millions)
- Table 96: Italy Population Forecast, By Age Group, 2005-2010 (Millions)
- Table 97: Italy Population, By Gender, 2000-2005 (Millions)
- Table 98: Italy Population Forecast, By Gender, 2005-2010 (Millions)
- Table 99: Italy Real Gdp, 2000-2005 (Eur Bn, 2005 Prices)
- Table 100: Italy Real Gdp Forecast, 2005-2010 (Eur Bn, 2005 Prices)
- Table 101: Italy Nominal Gdp, 2000-2005 (Eur Bn, Nominal Prices)
- Table 102: Italy Real Gdp, 2000-2005 (Us$ Bn, 2005 Prices)
- Table 103: Italy Real Gdp Forecast, 2005-2010 (Us$ Bn, 2005 Prices)
- Table 104: Italy Consumer Price Index, 2000-2005 (2000=100)
- Table 105: Italy Consumer Price Index, 2005-2010 (2000=100)
- Table 106: Italy Exchange Rate, 2000-2005