Dog care in Denmark to 2013

Consumer

Publication Date	August 2009
Publisher	Datamonitor
Product Type	Databook
Pages	113
ISBN Number	not applicable
Product Code	DAT15427

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Summary

Introduction

This databook provides key data and information on the dog care market in Denmark. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

Contains information on three categories: dog food, dog toys and dog chews & treats
Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
Category level company and brand share as well as distribution share information for 2007 and 2008
Review of the top two companies within the dog care market, including company overview, key facts and business description

Highlights

The market for dog care in Denmark increased at a compound annual growth rate of 5.9% between 2003 and 2008.

The dog food category led the dog care market in Denmark, accounting for a share of 92.1%.

Leading players in Danish dog care market include Mars, Inc., O. Kavli A/S and Procter & Gamble Company, The.

Reasons to Purchase

Develop business strategies by understanding the quantitative trends within the dog care market in Denmark
Design effective marketing and sales strategies by identifying key market categories and segments
Identify key players within the market to plan lucrative M&A, partnerships and agreements

Content

Chapter 1 Executive Summary
- Summary Market Level - Dog care
- Summary category level - Dog food
- Summary category level - Dog toys
- Summary category level - Dog chews & treats
Chapter 2 Introduction
- What is this report about?
- How to use this report
- Market Definition
Chapter 3 Market Overview
- Value Analysis, 2003-08
- Value Analysis, 2008-13
- Value Analysis, US$ 2003-08
- Value Analysis, US$ 2008-13
- Volume Analysis, 2003-08
- Volume Analysis, 2008-13
- Company and Brand Share Analysis
- Distribution Analysis
- Expenditure & consumption per capita
Chapter 4 Leading Company Profiles
- Mars, Inc
- Procter & Gamble Company, The
Chapter 5 Category Analysis - Dog Food
- Value Analysis, 2003-08
- Value Analysis, 2008-13
- Value Analysis, US$ 2003-08
- Value Analysis, US$ 2008-13
- Volume Analysis, 2003-08
- Volume Analysis, 2008-13
- Company and Brand Share Analysis
- Distribution Analysis
- Expenditure & consumption per capita
Chapter 6 Category Analysis - Dog Toys
- Value Analysis, 2003-08
- Value Analysis, 2008-13
- Value Analysis, US$ 2003-08
- Value Analysis, US$ 2008-13
- Volume Analysis, 2003-08
- Volume Analysis, 2008-13
- Company and Brand Share Analysis
- Distribution Analysis
- Expenditure & consumption per capita
Chapter 7 Category Analysis - Dog Chews & Treats
- Value Analysis, 2003-08
- Value Analysis, 2008-13
- Value Analysis, US$ 2003-08
- Value Analysis, US$ 2008-13
- Volume Analysis, 2003-08
- Volume Analysis, 2008-13
- Company and Brand Share Analysis
- Distribution Analysis
- Expenditure & consumption per capita
Chapter 8 Country Comparison
- Value
- Volume
- Market Share
Chapter 9 New Product Development
- Product launches over time
- Recent product launches
Chapter 10 Denmark Socioeconomic Profile
- Country Overview
- Key Facts
- Political Overview
- Economic Overview
Chapter 11 Denmark Macroeconomic Profile
- Macroeconomic Indicators
Chapter 12 Research Methodology
- Methodology overview
- Secondary research
- Market modeling
- Primary research
- Data finalization
- Ongoing research
Chapter 13 Appendix
- Future readings
- How to contact experts in your industry
- Disclaimer
List of Figures
- Figure 1: Denmark dog care value and value forecast, 2003-13 (DKK m, nominal prices)
- Figure 2: Denmark dog care category growth comparison, by value, 2003-13
- Figure 3: Denmark dog care volume and volume forecast, 2003-13 (Kg/Units m)
- Figure 4: Denmark dog care category growth comparison, by volume, 2003-13
- Figure 5: Denmark dog care company share, by value, 2007-08 (%)
- Figure 6: Denmark dog care distribution channels, by value, 2007-08 (%)
- Figure 7: Denmark dog food value and value forecast, 2003-13 (DKK m, nominal prices)
- Figure 8: Denmark dog food category growth comparison, by value, 2003-13
- Figure 9: Denmark dog food volume and volume forecast, 2003-13 (Kg m)
- Figure 10: Denmark dog food category growth comparison, by volume, 2003-13
- Figure 11: Denmark dog food company share, by value, 2007-08 (%)
- Figure 12: Denmark dog food distribution channels, by value, 2007-08 (%)
- Figure 13: Denmark dog toys value and value forecast, 2003-13 (DKK m, nominal prices)
- Figure 14: Denmark dog toys volume and volume forecast, 2003-13 (Units m)
- Figure 15: Denmark dog toys company share, by value, 2007-08 (%)
- Figure 16: Denmark dog toys distribution channels, by value, 2007-08 (%)
- Figure 17: Denmark dog chews & treats value and value forecast, 2003-13 (DKK m, nominal prices)
- Figure 18: Denmark dog chews & treats category growth comparison, by value, 2003-13
- Figure 19: Denmark dog chews & treats volume and volume forecast, 2003-13 (Kg m)
- Figure 20: Denmark dog chews & treats category growth comparison, by volume, 2003-13
- Figure 21: Denmark dog chews & treats company share, by value, 2007-08 (%)
- Figure 22: Denmark dog chews & treats distribution channels, by value, 2007-08 (%)
- Figure 23: Global dog care market split (value terms, 2008) ??