Dog care in Finland to 2013

Introduction

This databook provides key data and information on the dog care market in Finland. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

• Contains information on three categories: dog food, dog toys and dog chews & treats
• Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
• Category level company and brand share as well as distribution share information for 2007 and 2008
• Review of the top two companies within the dog care market, including company overview, key facts and business description

Highlights

The market for dog care in Finland increased at a compound annual growth rate of 4.4% between 2003 and 2008.

The dog food category led the dog care market in Finland, accounting for a share of 88.9%.

Leading players in Finnish dog care market include Mars, Inc., Nestle S.A.and Butcher's Pet Care Ltd.

Reasons to Purchase

• Develop business strategies by understanding the quantitative trends within the dog care market in Finland
• Design effective marketing and sales strategies by identifying key market categories and segments
• Identify key players within the market to plan lucrative M&A, partnerships and agreements

• Chapter 1 Executive Summary
  • Summary Market Level - Dog care
  • Summary category level - Dog food
  • Summary category level - Dog toys
  • Summary category level - Dog chews & treats
• Chapter 2 Introduction
  • What is this report about?
  • How to use this report
  • Market Definition
• Chapter 3 Market Overview
  • Value Analysis, 2003-08
  • Value Analysis, 2008-13
  • Value Analysis, US$ 2003-08
  • Value Analysis, US$ 2008-13
  • Volume Analysis, 2003-08
  • Volume Analysis, 2008-13
  • Company and Brand Share Analysis
  • Distribution Analysis
  • Expenditure & consumption per capita
• Chapter 4 Leading Company Profiles
  • Mars, Inc
  • Nestl?(C) SA
• Chapter 5 Category Analysis - Dog Food
  • Value Analysis, 2003-08
  • Value Analysis, 2008-13
  • Value Analysis, US$ 2003-08
  • Value Analysis, US$ 2008-13
  • Volume Analysis, 2003-08
  • Volume Analysis, 2008-13
  • Company and Brand Share Analysis
  • Distribution Analysis
  • Expenditure & consumption per capita
• Chapter 6 Category Analysis - Dog Toys
  • Value Analysis, 2003-08
  • Value Analysis, 2008-13
  • Value Analysis, US$ 2003-08
  • Value Analysis, US$ 2008-13
  • Volume Analysis, 2003-08
  • Volume Analysis, 2008-13
  • Company and Brand Share Analysis
  • Distribution Analysis
  • Expenditure & consumption per capita
• Chapter 7 Category Analysis - Dog Chews & Treats
  • Value Analysis, 2003-08
  • Value Analysis, 2008-13
  • Value Analysis, US$ 2003-08
  • Value Analysis, US$ 2008-13
  • Volume Analysis, 2003-08
  • Volume Analysis, 2008-13
  • Company and Brand Share Analysis
  • Distribution Analysis
  • Expenditure & consumption per capita
• Chapter 8 Country Comparison
  • Value
  • Volume
  • Market Share
• Chapter 9 New Product Development
  • Product launches over time
  • Recent product launches
• Chapter 10 Finland Socioeconomic Profile
  • Country Overview
  • Key Facts
  • Political Overview
  • Economic Overview
• Chapter 11 Finland Macroeconomic Profile
  • Macroeconomic Indicators
• Chapter 12 Research Methodology
  • Methodology overview
  • Secondary research
  • Market modeling
  • Primary research
  • Data finalization
  • Ongoing research
• Chapter 13 Appendix
  • Future readings
  • How to contact experts in your industry
  • Disclaimer
• List of Figures
  • Figure 1: Finland dog care value and value forecast, 2003-13 (€ m, nominal prices)
  • Figure 2: Finland dog care category growth comparison, by value, 2003-13
  • Figure 3: Finland dog care volume and volume forecast, 2003-13 (Kg/Units m)
  • Figure 4: Finland dog care category growth comparison, by volume, 2003-13
  • Figure 5: Finland dog care company share, by value, 2007-08 (%)
  • Figure 6: Finland dog care distribution channels, by value, 2007-08 (%)
  • Figure 7: Finland dog food value and value forecast, 2003-13 (€ m, nominal prices)
  • Figure 8: Finland dog food category growth comparison, by value, 2003-13
  • Figure 9: Finland dog food volume and volume forecast, 2003-13 (Kg m)
  • Figure 10: Finland dog food category growth comparison, by volume, 2003-13
  • Figure 11: Finland dog food company share, by value, 2007-08 (%)
  • Figure 12: Finland dog food distribution channels, by value, 2007-08 (%)
  • Figure 13: Finland dog toys value and value forecast, 2003-13 (€ m, nominal prices)
  • Figure 14: Finland dog toys volume and volume forecast, 2003-13 (Units m)
  • Figure 15: Finland dog toys company share, by value, 2007-08 (%)
  • Figure 16: Finland dog toys distribution channels, by value, 2007-08 (%)
  • Figure 17: Finland dog chews & treats value and value forecast, 2003-13 (€ m, nominal prices)
  • Figure 18: Finland dog chews & treats category growth comparison, by value, 2003-13
  • Figure 19: Finland dog chews & treats volume and volume forecast, 2003-13 (Kg m)
  • Figure 20: Finland dog chews & treats category growth comparison, by volume, 2003-13
  • Figure 21: Finland dog chews & treats company share, by value, 2007-08 (%)
  • Figure 22: Finland dog chews & treats distribution channels, by value, 2007-08 (%)
  • Figure 23: Global dog care market split (value terms, 2008) ??