Indian Hypermarkets

Content

• 1. Introduction
• 2. Recent Developments
• 3. Indian Retail Industry
  • 3.1 Evolution Of Indian Retail Industry
  • 3.2 Industry Features
  • 3.3 Industry Size
    • 3.3.1 Unorganised Retail
    • 3.3.2 Organised Retail
  • 3.4 Categorisation Of Retailers On The Basis Of
    • 3.4.1 Target Markets Served
    • 3.4.2 Products Offered
    • 3.4.3 Pricing Strategy
    • 3.4.4 Promotional Focus
    • 3.4.5 Distribution Method
    • 3.4.6 Service Level
    • 3.4.7 Ownership Structure
• 4. Hypermarkets In India
  • 4.1 Definition
  • 4.2 Market Size
  • 4.3 Structure
  • 4.4 Cost Structure
    • 4.4.1 Purchase Cost
    • 4.4.2 Wages
    • 4.4.3 Capital Expenditure
    • 4.4.4 Rentals
    • 4.4.5 Working Capital
    • 4.4.6 Shrinkage
    • 4.4.7 Cash Flow
    • 4.4.8 Other Income
    • 4.4.9 Gross Margins
  • 4.5 Product Categories
  • 4.6 Market Players
    • 4.6.1 Rpg Group (Spencer's Hyper)
    • 4.6.2 Futures Group (Big Bazaar)
    • 4.6.3 Reliance Retail
    • 4.6.4 "More" From Aditya Birla Group
    • 4.6.5 Bharti Retail (Pvt) Ltd
    • 4.6.6 Multinational Players
  • 4.7 Mapping Of Indian Hypermarkets
• 5. Growth Drivers
  • 5.1 Economic Development
  • 5.2 Shift In Income Classes
  • 5.3 Increasing Consumer Spending
  • 5.4 Changing Consumption Basket
  • 5.5 Changing Demographics
  • 5.6 Availability Of Quality Real Estate
  • 5.7 Need For Convenience
  • 5.8 Availability Of Brands And Merchandise
  • 5.9 Promotional Efforts And Consumer Awareness Through Media Proliferation
• 6. Technology
  • 6.1 Role Of Technology In Retail
  • 6.2 Applied Technologies In Hypermarkets
    • 6.2.1 Supply Chain Management
    • 6.2.2 Logistics Management
    • 6.2.3 Inventory Management
  • 6.3 Emerging Technologies
    • 6.3.1 Crm
    • 6.3.2 Olap
    • 6.3.2 Systems Analysis And Program
    • 6.3.3 Electronic Shelf Labeling
    • 6.3.4 Preventing Shoplifting, Theft And Pilferages
    • 6.3.5 Customer Service Enhancement Initiative
• 7. Major Players
  • 7.1 Existing Players
    • 7.1.1 Big Bazaar
    • 7.1.2 Spencer's Hyper
  • 7.2 Emerging Players
    • 7.2.1 Bharti Retail
    • 7.2.2 More.
    • 7.2.3 Reliance Mart
• 8. Critical Success Factors
  • 8.1 Location
  • 8.2 Layout
  • 8.3 Merchandise Planning
  • 8.4 Suitable Offerings
  • 8.5 Effective Supply Chain Management
  • 8.6 Product Presentation /Placement
  • 8.7 Competitive Pricing And Other Strategies
  • 8.8 Market Intelligence
  • 8.9 Market Promotion And Traffic Building
  • 8.10 Technology Upgradation
  • 8.11 Customer Satisfaction
  • 8.12 Ability To Attract And Retain Talent
  • 8.13 Tier II And III Cities Penetration
  • 8.14 Change In Policies And Regulations, Including Fdi In Retailing
  • 8.15 Alliances
• 9. Michael Porter's 5-Force Analysis Of The Industry
• 10. Swot Analysis
  • 10.1 Strengths
  • 10.2 Weaknesses
  • 10.3 Opportunities
  • 10.4 Threats
• 11.Outlook Annexure I - Bibliography Annexure II - Abbreivations
• List Of Figures
  • 3.1: Different Phases In Growth Of Organised Retail Fig
  • 3.2: Market Share: Urban Vs. Rural Fig
  • 3.3: Indian Retail Industry Scenario Over Years Fig
  • 3.4: Percentage Share Of Different Categories To Organised Sales Fig
  • 4.1: Service-Price Orientation Of Different Store Formats Fig
  • 4.2: Market Share Of Hypermarkets In Organised Retail In India Fig
  • 4.3: Share Of Different Product Categories In A Hypermarket Fig
  • 4.4: Cost Structure Of Hypermarket Operations Fig
  • 4.5: Product Categories Based On Information Dependency And Personal Involvement Fig
  • 4.6: Major Hypermarkets & Supermarkets In The Main Cities Of India Fig
  • 5.1: Growth Of Gdp And Disposable Income Fig
  • 5.2: Trends In Personal Consumption Expenditure Across Categories Fig
  • 5.3: Growing Share Population Of Economic Age Group Fig
  • 5.4: Evolution Of Real Estate In Retail Sector In India Fig
  • 6.1: Ecr Model Fig
  • 8.2: Sample Store Layout Of Typical Wal-Mart Supercenter Fig
  • 9.1: Michael Porter's 5-Force Analysis Of Hypermarket Projects Fig
  • 11.1: Projected Growth Of Hypermarket Segment And Organised Retail.
• List Of Tables
  • 3.1: Organised Retail Restricted To Top Cities Table
  • 3.1: Distribution Of Organised Retail In Cities Table
  • 4.1: A Comparative VIew Of Indian And Western Hypermarkets Table
  • 4.2: Comparative Study Of Hypermarket And Other Formats Table
  • 4.3: Products Categories At Big Bazaar And Food Bazaar Outlets Table
  • 5.1: Projected Growth In Income Classes In India Table
  • 5.2: Malls Development In The Tier I & Tier II Cities Table
  • 8.1: Loyalty Programmes By Hypermarkets