Toys and Games in Hungary

Publication Date	March 2009
Publisher	Euromonitor
Product Type	Report
Pages	27
ISBN Number	not applicable
Product Code	EUR01140

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Summary

Euromonitor International's Toys and Games in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2003-2008), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2013 illustrate how the market is set to change.

Product coverage includes: traditional toys and games and video games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the toys and games industry;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market's major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor has a unique capability to develop reliable information resources to help drive informed strategic planning

Content

Toys and Games in Hungary
Euromonitor International
March 2009
Executive Summary
Stagnant Market
Moderate Growth in Disposable Income Levels
Birth Rates Declining and Families Delay Having Children
Dominance of Imported Goods
Growth Is Expected To Continue
Key Trends and Developments
Moderate Growth of Real Incomes
Consumer Run Up Debt
Highly Seasonal Sales Patterns
Growing Significance of Video Games
Strong Competition Drives Price Cuts
Market Data
Definitions
Toys and Games
Sources
Gulliver Jtk Nagykereskedoi Kft
Strategic Direction
Key Facts
Company Background
Production
Competitive Positioning
Kk Kobra Kft
Strategic Direction
Key Facts
Company Background
Production
Competitive Positioning
Lego Hungaria Kft
Strategic Direction
Key Facts
Company Background
Production
Competitive Positioning
Rgi Jtkkereskedelmi Kft
Strategic Direction
Key Facts
Company Background
Production
Competitive Positioning
Sony Hungria Kft
Strategic Direction
Key Facts
Company Background
Production
Competitive Positioning
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
List of Summaries
- Summary 1 Research Sources
- Summary 2 Gulliver Jtk Nagykereskedoi Kft: Key Facts
- Summary 3 Gulliver Jtk Nagykereskedoi Kft: Operational Indicators 2005-2007
- Summary 4 Gulliver Jtk Nagykereskedoi Kft: Competitive Position 2007
- Summary 5 Kk Kobra Kft: Key Facts
- Summary 6 Kk Kobra Kft: Operational Indicators 2005-2007
- Summary 7 Kk Kobra Kft: Competitive Position 2007
- Summary 8 LEGO Hungria Kft: Key Facts
- Summary 9 LEGO Hungria Kft: Operational Indicators 2005-2007
- Summary 10 LEGO Hungria Kft: Production Statistics 2007
- Summary 11 LEGO Hungria Kft: Competitive Position 2007
- Summary 12 Rgi Jtkkereskedelmi Kft: Key Facts
- Summary 13 Rgi Jtkkereskedelmi Kft: Operational Indicators 2005-2007
- Summary 14 Rgi Jtkkereskedelmi Kft: Competitive Position 2007
- Summary 15 Sony Hungria Kft: Key Facts
- Summary 16 Sony Hungria Kft: Operational Indicators 2005-2007
- Summary 17 Sony Hungria Kft: Competitive Position 2007
List of Tables
- Table 1 Sales of Toys and Games by Sector: Value 2003-2008
- Table 2 Sales of Toys and Games by Sector: % Value Growth 2003-2008
- Table 3 Sales of Toys and Games by Distribution Format: % Analysis 2003-2008
- Table 4 Toys and Games Company Shares by Value 2004-2007
- Table 5 Forecast Sales of Toys and Games by Sector: Value 2008-2013
- Table 6 Forecast Sales of Toys and Games by Sector: % Value Growth 2008-2013
- Table 7 Sales of Traditional Toys and Games by Subsector: Value 2003-2008
- Table 8 Sales of Traditional Toys and Games by Subsector: % Value Growth 2003-2008
- Table 9 Sales of Traditional Toys and Games by Distribution Format: % Analysis 2003-2008
- Table 10 Traditional Toys and Games Company Shares by Value 2004-2007
- Table 11 Forecast Sales of Traditional Toys and Games by Subsector: Value 2008-2013
- Table 12 Forecast Sales of Traditional Toys and Games by Subsector: % Value Growth 2008-2013
- Table 13 Sales of Video Games by Subsector: Value 2003-2008
- Table 14 Sales of Video Games by Subsector: % Value Growth 2003-2008
- Table 15 Sales of Video Games by Distribution Format: % Analysis 2003-2008
- Table 16 Video Games Company Shares by Value 2004-2007
- Table 17 Forecast Sales of Video Games by Subsector: Value 2008-2013
- Table 18 Forecast Sales of Video Games by Subsector: % Value Growth 2008-2013