Loyalty and Rebates

Two Sides of the Coin in Customer Satisfaction

Publication Date	January 2008
Publisher	IDC
Product Type	Report
Pages	9
ISBN Number	not applicable
Product Code	IDC03676

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£2,290.00
approximately: $4,500 | €2,912

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Summary

This Energy Insights report presents information on rebates and customer loyalty programs. Energy efficiency is increasingly viewed as an important tool for utilities to maximize cost savings by offsetting generation capacity, particularly during peak loads. Rebates can be used to not only give customers a tangible benefit to the pocketbook but also assist them in starting on energy efficiency in their home or business.

"Utilities need to press forward with standardized rebate and loyalty programs that can be easily repeated and expanded to maximize customer satisfaction connected to energy efficiency,"says Karen Blackmore, research director, Customer Operations Strategies, Energy Insights.

Content

Energy Insights Opinion
In This Report
- Methodology
Situation Overview
- Introduction
- Management Challenges
- Business Strategies ? Customer Loyalty
  - First Choice Power ? A Case Study in Outsourcing the Customer Loyalty Program
- Technology Management ? Rebates
  - First Data Peace CIS
  - Oracle Utilities Customer Care&Billing
  - SAP Customer
  - Ventyx Customer Suite 4.1
- Business Process Management
Future Outlook
- Management Challenges and Internal Management Issues
- Business Strategies
Essential Guidance
- Actions to Consider
  - Advice for Energy Companies
  - Advice for Vendors
Learn More
- Related Research
- Synopsis