Cider/Perry in China

Cider/Perry in China

Cider witnessed 7% volume growth in 2011 to reach sales of 47,390 litres. Cider is mainly used at some on-trade occasions, like banquets, wedding ceremonies and business dinners in China. According to trade sources, most domestic cider manufacturers produce cider to expand their product line and as a complement to their mainstream product portfolios. In 2010, a new international cider brand, Berentzen, from Germany, entered the Chinese market. During EXPO Shanghai in 2010, as an alcoholic...

Euromonitor International's Cider/Perry in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2006-2010), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Cider/Perry market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

• Headlines
  • Trends
  • Production, Imports and Exports
  • Competitive Landscape
  • Prospects
  • Category Data
  • Yantai Changyu Pioneer Wine Co Ltd in Alcoholic Drinks (china)
  • Strategic Direction
  • Key Facts
• Summary 1 Yantai Changyu Pioneer Wine Co Ltd: Key Facts
• Summary 2 Yantai Changyu Pioneer Wine Co Ltd: Operational Indicators
  • Company Background
  • Production
  • Competitive Positioning
• Summary 3 Yantai Changyu Pioneer Wine Co Ltd: Competitive Position 2011
  • Executive Summary
  • New Drink-driving Law Leads To Slower Volume Growth
  • Super-high-end Products and Imported Alcohol Increase Their Presence
  • Domestic Companies Strengthen Through Mergers and Acquisitions
  • Internet Retailing and Specialist Stores Booming in the Alcoholic Drinks Industry
  • Sales Growth To Rebound in 2012 and Then Remain Healthy From 2013 To 2016
  • Key Trends and Developments
  • Greater Presence of Super-premium Alcoholic Drinks
  • New Drink-driving Law Impacts on Drinking Behaviour
  • New-style Sales Channels Driving Alcoholic Drinks Development
  • Key New Product Launches
• Summary 4 Key New Product Developments 2010-2011
  • Specialist Retailers
  • Market Merger and Acquisition Activity
• Summary 5 Merger and Acquisition Activity 2010-2011
• Summary 6 Speculated Merger and Acquisition Activity 2011-2012
  • Territory Key Trends and Developments
  • East China
  • Mid China
  • North and Northeast China
  • Northwest China
  • South China
  • Southwest China
  • Legislation
  • Taxation and Duty Levies
• Summary 7 Taxation and Duty Levies on Alcoholic Drinks 2011
  • Operating Environment
  • Market Indicators
  • Market Data
  • Definitions
  • Published Data Comparisons
  • Sources
• Summary 8 Research Sources
• List of Tables
  • Table 1 Sales of Cider/Perry: Total Volume 2006-2011
  • Table 2 Sales of Cider/Perry: Total Value 2006-2011
  • Table 3 Sales of Cider/Perry: % Total Volume Growth 2006-2011
  • Table 4 Sales of Cider/Perry: % Total Value Growth 2006-2011
  • Table 5 On-trade vs Off-trade Sales of Cider/Perry: Volume 2006-2011
  • Table 6 On-trade vs Off-trade Sales of Cider/Perry: Value 2006-2011
  • Table 7 On-trade vs Off-trade Sales of Cider/Perry: % Volume Growth 2006-2011
  • Table 8 On-trade vs Off-trade Sales of Cider/Perry: % Value Growth 2006-2011
  • Table 9 Company Shares of Cider/Perry by National Brand Owner 2007-2011
  • Table 10 Company Shares of Cider/Perry by Global Brand Owner 2007-2011
  • Table 11 Brand Shares of Cider/Perry 2008-2011
  • Table 12 Forecast Sales of Cider/Perry: Total Volume 2011-2016
  • Table 13 Forecast Sales of Cider/Perry: Total Value 2011-2016
  • Table 14 Forecast Sales of Cider/Perry: % Total Volume Growth 2011-2016
  • Table 15 Forecast Sales of Cider/Perry: % Total Value Growth 2011-2016
  • Table 16 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Categories 2011
  • Table 17 Selling Margin of a Typical Beer Brand 2011
  • Table 18 Selling Margin of a Typical Wine Brand 2011
  • Table 19 Selling Margin of a Typical Spirits Brand 2011
  • Table 20 Retail Consumer Expenditure on Alcoholic Drinks 2006-2011
  • Table 21 Sales of Alcoholic Drinks by Category: Total Volume 2006-2011
  • Table 22 Sales of Alcoholic Drinks by Category: Total Value 2006-2011
  • Table 23 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2006-2011
  • Table 24 Sales of Alcoholic Drinks by Category: % Total Value Growth 2006-2011
  • Table 25 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: Volume 2011
  • Table 26 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: Value 2011
  • Table 27 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: % Volume 2011
  • Table 28 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: % Value 2011
  • Table 29 Sales of Alcoholic Drinks by Region: Total Volume 2006-2011
  • Table 30 Sales of Alcoholic Drinks by Region: Total Value 2006-2011
  • Table 31 Sales of Alcoholic Drinks by Region: % Total Volume Growth 2006-2011
  • Table 32 Sales of Alcoholic Drinks by Region: % Total Value Growth 2006-2011
  • Table 33 Company Shares of Alcoholic Drinks by Global Brand Owner 2007-2011
  • Table 34 Off-trade Sales of Alcoholic Drinks by Distribution Format: % Value Analysis 2006-2011
  • Table 35 Off-trade Sales of Alcoholic Drinks by Category and Distribution Format: % Volume Analysis 2011
  • Table 36 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2011-2016
  • Table 37 Forecast Sales of Alcoholic Drinks by Category: Total Value 2011-2016
  • Table 38 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2011-2016
  • Table 39 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2011-2016
  • Table 40 Forecast Sales of Alcoholic Drinks by Region: Total Volume 2011-2016
  • Table 41 Forecast Sales of Alcoholic Drinks by Region: Total Value 2011-2016
  • Table 42 Forecast Sales of Alcoholic Drinks by Region: % Total Volume Growth 2011-2016
  • Table 43 Forecast Sales of Alcoholic Drinks by Region: % Total Value Growth 2011-2016