Cider/Perry in New Zealand

Cider/Perry in New Zealand

Strong growth of cider/perry ensued in 2011 following on from the surge in cider popularity that began in 2009. This phenomenon can only be likened to that of the unprecedented expansion of spirits-based RTDs at the beginning of the review period. Competition is fierce in this category with both major and smaller players continuously churning out new product developments over 2010/2011. During 2011 more pear cider new product developments were launched as companies broadened their existing...

Euromonitor International's Cider/Perry in New Zealand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Cider/Perry market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

• CIDER/PERRY IN NEW ZEALAND
  • Euromonitor International
  • January 2012
• List of CONTENTS AND TABLES
  • Headlines
  • Trends
  • Production, Imports and Exports
  • Competitive Landscape
  • Prospects
  • Category Data
  • Db Breweries Ltd in Alcoholic Drinks (new Zealand)
  • Strategic Direction
  • Key Facts
• Summary 1 DB Breweries Ltd: Key Facts
  • Company Background
  • Production
• Summary 2 DB Breweries Ltd: Production Statistics 2011
  • Competitive Positioning
• Summary 3 DB Breweries Ltd: Competitive Position 2011
  • Executive Summary
  • Volume Growth Stagnates During 2011
  • Craft Offerings on the Rise
  • Consolidation and Rationalisation Endures Within Alcoholic Drinks
  • Supermarkets Sales Remain Dominant
  • Recovery To Be Dampened by Looming Alcohol Reform
  • Key Trends and Developments
  • Consolidation and Rationalisation Persists Within Alcoholic Drinks
  • Alcohol Reform Takes Shape
  • Economic Implications of Christchurch Earthquake
  • Key New Product Launches
• Summary 4 Key New Product Developments 2010-2011
  • Specialist Retailer
• Summary 5 Leading Specialist Retailers 2011
  • Market Merger and Acquisition Activity
• Summary 6 Merger and Acquisition Activity 2010-2011
• Summary 7 Speculated Merger and Acquisition Activity 2011-2012
  • Market Background
  • Legislation
  • Taxation and Duty Levies
  • Operating Environment
  • Contraband/parallel Trade
  • Duty Free
  • Cross-border/private Imports
  • Market Indicators
  • Market Data
  • Definitions
• Summary 8 Research Sources
• List of Tables
  • Table 1 Sales of Cider/Perry: Total Volume 2006-2011
  • Table 2 Sales of Cider/Perry: Total Value 2006-2011
  • Table 3 Sales of Cider/Perry: % Total Volume Growth 2006-2011
  • Table 4 Sales of Cider/Perry: % Total Value Growth 2006-2011
  • Table 5 On-trade vs Off-trade Sales of Cider/Perry: Volume 2006-2011
  • Table 6 On-trade vs Off-trade Sales of Cider/Perry: Value 2006-2011
  • Table 7 On-trade vs Off-trade Sales of Cider/Perry: % Volume Growth 2006-2011
  • Table 8 On-trade vs Off-trade Sales of Cider/Perry: % Value Growth 2006-2011
  • Table 9 Company Shares of Cider/Perry by National Brand Owner 2007-2011
  • Table 10 Company Shares of Cider/Perry by Global Brand Owner 2007-2011
  • Table 11 Brand Shares of Cider/Perry 2008-2011
  • Table 12 Forecast Sales of Cider/Perry: Total Volume 2011-2016
  • Table 13 Forecast Sales of Cider/Perry: Total Value 2011-2016
  • Table 14 Forecast Sales of Cider/Perry: % Total Volume Growth 2011-2016
  • Table 15 Forecast Sales of Cider/Perry: % Total Value Growth 2011-2016
  • Table 16 Number of On-trade Establishments by Type 2006-2010
  • Table 17 Taxation and Duty Levies on Alcoholic Drinks 2011
  • Table 18 Selling Margin of a Typical Beer Brand 2011
  • Table 19 Selling Margin of a Typical Wine Brand 2011
  • Table 20 Selling Margin of a Typical Spirits Brand 2011
  • Table 21 Retail Consumer Expenditure on Alcoholic Drinks 2006-2011
  • Table 22 Sales of Alcoholic Drinks by Category: Total Volume 2006-2011
  • Table 23 Sales of Alcoholic Drinks by Category: Total Value 2006-2011
  • Table 24 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2006-2011
  • Table 25 Sales of Alcoholic Drinks by Category: % Total Value Growth 2006-2011
  • Table 26 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: Volume 2011
  • Table 27 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: Value 2011
  • Table 28 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: % Volume 2011
  • Table 29 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: % Value 2011
  • Table 30 Company Shares of Alcoholic Drinks by Global Brand Owner 2007-2011
  • Table 31 Off-trade Sales of Alcoholic Drinks by Distribution Format: % Value Analysis 2006-2011
  • Table 32 Off-trade Sales of Alcoholic Drinks by Category and Distribution Format: % Volume Analysis 2011
  • Table 33 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2011-2016
  • Table 34 Forecast Sales of Alcoholic Drinks by Category: Total Value 2011-2016
  • Table 35 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2011-2016
  • Table 36 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2011-2016