Wine in Hong Kong, China

Publication Date	September 2009
Publisher	Euromonitor
Product Type	Report
Pages	42
ISBN Number	not applicable
Product Code	EUR03537

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Summary

Euromonitor International's Wine in Hong Kong report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2003-2008), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2013 illustrate how the market is set to change.

Product coverage includes:

still light grape wine (red, white, rosé), sparkling wine, fortified wine and vermouth and non-grape wine.

Data coverage:

market sizes (historic and forecasts), company shares and brand shares.

Why buy this report?

Get a detailed picture of the wine industry;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market's major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning

Content

Wine in Hong Kong, China
Euromonitor International
September 2009
Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Sector Data
- Table 1 Sales of Wine by Subsector: Total Volume 2003-2008
- Table 2 Sales of Wine by Subsector: Total Value 2003-2008
- Table 3 Sales of Wine by Subsector: % Total Volume Growth 2003-2008
- Table 4 Sales of Wine by Subsector: % Total Value Growth 2003-2008
- Table 5 Sales of Wine by On-trade vs Off-trade Split: Volume 2003-2008
- Table 6 Sales of Wine by On-trade vs Off-trade Split: Value 2003-2008
- Table 7 Sales of Wine by On-trade vs Off-trade Split: % Volume Growth 2003-2008
- Table 8 Sales of Wine by On-trade vs Off-trade Split: % Value Growth 2003-2008
- Table 9 Volume Sales of Still Red Wine by Price Segment 2003-2008
- Table 10 Volume Sales of Still White Wine by Price Segment 2003-2008
- Table 11 Volume Sales of Still Rosé Wine by Price Segment 2003-2008
- Table 12 Volume Sales of Other Sparkling Wine by Price Segment 2003-2008
- Table 13 Sales of Still Red Wine by Grape/Varietal Type 2003-2008
- Table 14 Sales of Still White Wine by Grape/Varietal Type 2003-2008
- Table 15 Sales of Still Red Wine by Quality Classification 2003-2008
- Table 16 Sales of Still White Wine by Quality Classification 2003-2008
- Table 17 Sales of Still Rosé Wine by Quality Classification 2003-2008
- Table 18 Wine Production, Imports and Exports: Total Volume 2002-2007
- Table 19 Wine Exports by Country of Destination: Total Volume 2002-2007
- Table 20 Wine Exports by Country of Destination: Total Value 2002-2007
- Table 21 Wine Imports by Country of Origin: Total Volume 2002-2007
- Table 22 Wine Imports by Country of Origin: Total Value 2002-2007
- Table 23 Company Shares of Still Light Grape Wine by National Brand Owner 2003-2007
- Table 24 Company Shares of Still Light Grape Wine by Global Brand Owner 2003-2007
- Table 25 Brand Shares of Still Light Grape Wine 2004-2007
- Table 26 Company Shares of Champagne by National Brand Owner 2004-2007
- Table 27 Company Shares of Champagne by Global Brand Owner 2004-2007
- Table 28 Brand Shares of Champagne 2004-2007
- Table 29 Company Shares of Other Sparkling Wine by National Brand Owner 2003-2007
- Table 30 Company Shares of Other Sparkling Wine by Global Brand Owner 2003-2007
- Table 31 Brand Shares of Other Sparkling Wine 2004-2007
- Table 32 Company Shares of Fortified Wine and Vermouth by National Brand Owner 2004-2007
- Table 33 Company Shares of Fortified Wine and Vermouth by Global Brand Owner 2004-2007
- Table 34 Brand Shares of Fortified Wine and Vermouth 2004-2007
- Table 35 Company Shares of Non-grape Wine by National Brand Owner 2004-2007
- Table 36 Company Shares of Non-grape Wine by Global Brand Owner 2004-2007
- Table 37 Brand Shares of Non-grape Wine 2004-2007
- Table 38 Forecast Sales of Wine by Subsector: Total Volume 2008-2013
- Table 39 Forecast Sales of Wine by Subsector: Total Value 2008-2013
- Table 40 Forecast Sales of Wine by Subsector: % Total Volume Growth 2008-2013
- Table 41 Forecast Sales of Wine by Subsector: % Total Value Growth 2008-2013
Eugina Ltd
Strategic Direction
Key Facts
Summary 1 Eugina Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Eugina Ltd: Competitive Position 2007
Jebsen & Co Ltd
Strategic Direction
Key Facts
Summary 3 Jebsen & Co Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 4 Jebsen & Co Ltd: Competitive Position 2007
Maxxium Hong Kong Ltd
Strategic Direction
Key Facts
Summary 5 Maxxium Hong Kong Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 6 Maxxium Hong Kong Ltd: Competitive Position 2007
San Miguel Brewery Hong Kong Ltd
Strategic Direction
Key Facts
Summary 7 San Miguel Brewery Hong Kong Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 8 San Miguel Brewery Hong Kong Ltd: Competitive Position 2007
Telford International Co Ltd
Strategic Direction
Key Facts
Summary 9 Telford International Co Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 10 Telford International Co Ltd: Competitive Position 2007
Executive Summary
Alcoholic Drinks Hampered by Economic Downturn
Hong Kong Aims To Become A Fine Wine Trading Hub
Leading Players Further Gain Share
Growing Demand for Specialist Retailers
Continued Trading Up Expected in Forecast Period
Key Trends and Developments
Tax Abolished on Lower-strength Alcoholic Drinks
Growing Interest in Cocktail Culture
Increasing Polarisation Seen in Many Product Areas
Lack of Storage Space Creates Growing Concern
Specialist Retailers
Summary 11 Leading Specialist Retailers 2007
Market Merger and Acquisition Activity
Market Background
Legislation
Taxation and Duty Levies
- Table 42 Taxation and Duty Levies on Alcoholic Drinks 2008
- Table 43 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Sectors 2008
- Table 44 Selling Margin of a Typical Imported Beer Brand 2008
- Table 45 Selling Margin of a Typical Imported Wine Brand 2008
- Table 46 Selling Margin of a Typical Imported Spirits Brand 2008
Operating Environment
Contraband/parallel Trade
Duty Free
Cross-border/private Imports
Market Indicators
- Table 47 Retail Consumer Expenditure on Alcoholic Drinks 2003-2008
Market Data
- Table 48 Sales of Alcoholic Drinks by Sector: Total Volume 2003-2008
- Table 49 Sales of Alcoholic Drinks by Sector: Total Value 2003-2008
- Table 50 Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2003-2008
- Table 51 Sales of Alcoholic Drinks by Sector: % Total Value Growth 2003-2008
- Table 52 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: Volume 2008
- Table 53 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: Value 2008
- Table 54 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: % Volume 2008
- Table 55 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: % Value 2008
- Table 56 Sales of Alcoholic Drinks by Region: Total Volume 2003-2008
- Table 57 Sales of Alcoholic Drinks by Region: Total Value 2003-2008
- Table 58 Sales of Alcoholic Drinks by Region: % Total Volume Growth 2003-2008
- Table 59 Sales of Alcoholic Drinks by Region: % Total Value Growth 2003-2008
- Table 60 Company Shares of Alcoholic Drinks by Global Brand Owner 2004-2007
- Table 61 Off-trade Sales of Alcoholic Drinks by Distribution Format: % Value Analysis 2008
- Table 62 Off-trade Sales of Alcoholic Drinks by Sector and Distribution Format: % Volume Analysis 2008
- Table 63 Forecast Sales of Alcoholic Drinks by Sector: Total Volume 2008-2013
- Table 64 Forecast Sales of Alcoholic Drinks by Sector: Total Value 2008-2013
- Table 65 Forecast Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2008-2013
- Table 66 Forecast Sales of Alcoholic Drinks by Sector: % Total Value Growth 2008-2013
- Table 67 Forecast Sales of Alcoholic Drinks by Region: Total Volume 2008-2013
- Table 68 Forecast Sales of Alcoholic Drinks by Region: Total Value 2008-2013
- Table 69 Forecast Sales of Alcoholic Drinks by Region: % Total Volume Growth 2008-2013
- Table 70 Forecast Sales of Alcoholic Drinks by Region: % Total Value Growth 2008-2013
Definitions
Summary 12 Research Sources