Bakery and cereals in New Zealand to 2012

Publication Date	February 2009
Publisher	Datamonitor
Product Type	Report
Pages	191
ISBN Number	not applicable
Product Code	DAT13865

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Summary

Introduction
This databook is a detailed information resource covering all the key data points on Bakery and cereals in New Zealand. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2007 and full forecasts to 2012.

Scope

Contains information on 6 categories: Bread & rolls, Breakfast cereals, Cakes & pastries, Cookies (sweet biscuits), Crackers and Morning goods

Provides market value, volume, expenditure and consumption data by market, category and segment

Includes company and brand share data by categories

Highlights

The market for Bakery and cereals in New Zealand increased between 2002-2007,growing at an average annual rate of 3.8%.

The leading company in the market in 2007 was Groupe Danone. The second-largest player was Campbell Soup Company withNatures Fresh in third place.

Reasons to Purchase

Discover the major quantitative trends affecting the Bakery and cereals markets

Understand consumers' consumption and expenditure patterns

Understand the future direction of the market with reliable historical data and full five year forecasting

Content

TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY
- Summary Market Level - Bakery and cereals
- Summary category level - Bread & rolls
- Summary category level - Breakfast cereals
- Summary category level - Cakes & pastries
- Summary category level - Cookies (sweet biscuits)
- Summary category level - Crackers (savory biscuits)
- Summary category level - Morning goods
Chapter 2 INTRODUCTION
- What is this report about?
- How to use this report
- Market Definition
Chapter 3 MARKET OVERVIEW
- Value Analysis, 20022007
- Value Analysis, 20072012
- Value Analysis, US$ 20022007
- Value Analysis, US$ 20072012
- Volume Analysis, 20022007
- Volume Analysis, 20072012
- Company and Brand Share Analysis
- Distribution Analysis
- Expenditure & consumption per capita
Chapter 4 LEADING COMPANY PROFILES
- Groupe Danone
- Campbell Soup Company
Chapter 5 CATEGORY ANALYSIS - BREAD & ROLLS
- Value Analysis, 20022007
- Value Analysis, 20072012
- Value Analysis, US$ 20022007
- Value Analysis, US$ 20072012
- Volume Analysis, 20022007
- Volume Analysis, 20072012
- Company and Brand Share Analysis
- Distribution Analysis
- Expenditure & consumption per capita
Chapter 6 CATEGORY ANALYSIS - BREAKFAST CEREALS
- Value Analysis, 20022007
- Value Analysis, 20072012
- Value Analysis, US$ 20022007
- Value Analysis, US$ 20072012
- Volume Analysis, 20022007
- Volume Analysis, 20072012
- Company and Brand Share Analysis
- Distribution Analysis
- Expenditure & consumption per capita
Chapter 7 CATEGORY ANALYSIS - CAKES & PASTRIES
- Value Analysis, 20022007
- Value Analysis, 20072012
- Value Analysis, US$ 20022007
- Value Analysis, US$ 20072012
- Volume Analysis, 20022007
- Volume Analysis, 20072012
- Company and Brand Share Analysis
- Distribution Analysis
- Expenditure & consumption per capita
Chapter 8 CATEGORY ANALYSIS - COOKIES (SWEET BISCUITS)
- Value Analysis, 20022007
- Value Analysis, 20072012
- Value Analysis, US$ 20022007
- Value Analysis, US$ 20072012
- Volume Analysis, 20022007
- Volume Analysis, 20072012
- Company and Brand Share Analysis
- Distribution Analysis
- Expenditure & consumption per capita
Chapter 9 CATEGORY ANALYSIS - CRACKERS (SAVORY BISCUITS)
- Value Analysis, 20022007
- Value Analysis, 20072012
- Value Analysis, US$ 20022007
- Value Analysis, US$ 20072012
- Volume Analysis, 20022007
- Volume Analysis, 20072012
- Company and Brand Share Analysis
- Distribution Analysis
- Expenditure & consumption per capita
Chapter 10 CATEGORY ANALYSIS - MORNING GOODS
- Value Analysis, 20022007
- Value Analysis, 20072012
- Value Analysis, US$ 20022007
- Value Analysis, US$ 20072012
- Volume Analysis, 20022007
- Volume Analysis, 20072012
- Company and Brand Share Analysis
- Distribution Analysis
- Expenditure & consumption per capita
Chapter 11 COUNTRY COMPARISON
- Value
- Volume
- Market Share
Chapter 12 NEW PRODUCT DEVELOPMENT
- Product launches over time
- Recent product launches
Chapter 13 NEW ZEALAND SOCIOECONOMIC PROFILE
- Country Overview
- Key Facts
- Political Overview
- New Zealand Economic Overview
Chapter 14 NEW ZEALAND MACROECONOMIC PROFILE
- Macroeconomic Indicators
Chapter 15 RESEARCH METHODOLOGY
- Methodology overview
- Secondary research
- Market modeling
- Primary research
- Data finalization
- Ongoing research
Chapter 16 APPENDIX
- Future readings
- How to contact experts in your industry
- Disclaimer
LIST OF FIGURES
- Figure 1: New Zealand bakery and cereals value & value forecast, 2002-2012 (NZD m, nominal prices)
- Figure 2: New Zealand bakery and cereals category growth comparison, by value, 2002-2012
- Figure 3: New Zealand bakery and cereals volume & volume forecast, 2002-2012 (Kg m)
- Figure 4: New Zealand bakery and cereals category growth comparison, by volume, 2002-2012
- Figure 5: New Zealand bakery and cereals company share, by value, 2006-2007 (%)
- Figure 6: New Zealand bakery and cereals distribution channels, by value, 2006-2007(%)
- Figure 7: New Zealand bread & rolls value & value forecast, 2002-2012 (NZD m, nominal prices)
- Figure 8: New Zealand bread & rolls category growth comparison, by value, 2002-2012
- Figure 9: New Zealand bread & rolls volume & volume forecast, 2002-2012 (Kg m)
- Figure 10: New Zealand bread & rolls category growth comparison, by volume, 2002-2012
- Figure 11: New Zealand bread & rolls company share, by value, 2006-2007 (%)
- Figure 12: New Zealand bread & rolls distribution channels, by value, 2006-2007(%)
- Figure 13: New Zealand breakfast cereals value & value forecast, 2002-2012 (NZD m, nominal prices)
- Figure 14: New Zealand breakfast cereals category growth comparison, by value, 2002-2012
- Figure 15: New Zealand breakfast cereals volume & volume forecast, 2002-2012 (Kg m)
- Figure 16: New Zealand breakfast cereals category growth comparison, by volume, 2002-2012
- Figure 17: New Zealand breakfast cereals company share, by value, 2006-2007 (%)
- Figure 18: New Zealand breakfast cereals distribution channels, by value, 2006-2007(%)
- Figure 19: New Zealand cakes & pastries value & value forecast, 2002-2012 (NZD m, nominal prices)
- Figure 20: New Zealand cakes & pastries category growth comparison, by value, 2002-2012
- Figure 21: New Zealand cakes & pastries volume & volume forecast, 2002-2012 (Kg m)
- Figure 22: New Zealand cakes & pastries category growth comparison, by volume, 2002-2012
- Figure 23: New Zealand cakes & pastries company share, by value, 2006-2007 (%)
- Figure 24: New Zealand cakes & pastries distribution channels, by value, 2006-2007(%)
- Figure 25: New Zealand cookies (sweet biscuits) value & value forecast, 2002-2012 (NZD m, nominal prices)
- Figure 26: New Zealand cookies (sweet biscuits) category growth comparison, by value, 2002-2012
- Figure 27: New Zealand cookies (sweet biscuits) volume & volume forecast, 2002-2012 (Kg m)
- Figure 28: New Zealand cookies (sweet biscuits) category growth comparison, by volume, 2002-2012
- Figure 29: New Zealand cookies (sweet biscuits) company share, by value, 2006-2007 (%)
- Figure 30: New Zealand cookies (sweet biscuits) distribution channels, by value, 2006-2007(%)
- Figure 31: New Zealand crackers (savory biscuits) value & value forecast, 2002-2012 (NZD m, nominal prices)
- Figure 32: New Zealand crackers (savory biscuits) category growth comparison, by value, 2002-2012
- Figure 33: New Zealand crackers (savory biscuits) volume & volume forecast, 2002-2012 (Kg m)
- Figure 34: New Zealand crackers (savory biscuits) category growth comparison, by volume, 2002-2012
- Figure 35: New Zealand crackers (savory biscuits) company share, by value, 2006-2007 (%)
- Figure 36: New Zealand crackers (savory biscuits) distribution channels, by value, 2006-2007(%)
- Figure 37: New Zealand morning goods value & value forecast, 2002-2012 (NZD m, nominal prices)
- Figure 38: New Zealand morning goods category growth comparison, by value, 2002-2012
- Figure 39: New Zealand morning goods volume & volume forecast, 2002-2012 (Kg m)
- Figure 40: New Zealand morning goods category growth comparison, by volume, 2002-2012
- Figure 41: New Zealand morning goods company share, by value, 2006-2007 (%)
- Figure 42: New Zealand morning goods distribution channels, by value, 2006-2007(%)
- Figure 43: Global bakery and cereals market split (value terms, 2007) Top 5 countries
- Figure 44: Global bakery and cereals market value, 20022007 (Top 5 countries)
- Figure 45: Global bakery and cereals market split (volume terms, 2007) Top 5 countries
- Figure 46: Global bakery and cereals market volume, 20022007 (Top 5 countries)
- Figure 47: Map of New Zealand
- Figure 48: Annual data review process
LIST OF TABLES
- Table 1: Bakery and cereals category definitions
- Table 2: Bakery and cereals distribution channels
- Table 3: New Zealand bakery and cereals value, 20022007 (NZD m, nominal prices)
- Table 4: New Zealand bakery and cereals value forecast, 20072012 (NZD m, nominal prices)
- Table 5: New Zealand bakery and cereals value, 20022007 (US$ m nominal prices)
- Table 6: New Zealand bakery and cereals value forecast, 20072012 (US$ m nominal prices)
- Table 7: New Zealand bakery and cereals volume, 20022007 (Kg m)
- Table 8: New Zealand bakery and cereals volume forecast, 20072012 (Kg m)
- Table 9: New Zealand bakery and cereals brand share, by value, 20062007 (%)
- Table 10: New Zealand bakery and cereals value, by brand 20062007 (NZD m nominal prices)
- Table 11: New Zealand bakery and cereals company share by value, 20062007 (%)
- Table 12: New Zealand bakery and cereals value, by company, 20062007 (NZD m nominal prices)
- Table 13: New Zealand bakery and cereals distribution channels, by value, 20062007 (%)
- Table 14: New Zealand bakery and cereals value, by distribution channel, 20062007 (NZD m nominal prices)
- Table 15: New Zealand bakery and cereals expenditure per capita, 20022007 (NZD, nominal prices)
- Table 16: New Zealand bakery and cereals forecast expenditure per capita, 20072012 (NZD, nominal prices)
- Table 17: New Zealand bakery and cereals expenditure per capita, 20022007 (US$ nominal prices)
- Table 18: New Zealand bakery and cereals forecast expenditure per capita, 20072012 (US$ nominal prices)
- Table 19: New Zealand bakery and cereals consumption per capita, 20022007 (Kg)
- Table 20: New Zealand bakery and cereals forecast consumption per capita, 20072012 (Kg)
- Table 21: Groupe Danone Key Facts
- Table 22: Campbell Soup Company Key Facts
- Table 23: New Zealand bread & rolls value, 20022007 (NZD m, nominal prices)
- Table 24: New Zealand bread & rolls value forecast, 20072012 (NZD m, nominal prices)
- Table 25: New Zealand bread & rolls value, 20022007 (US$ m nominal prices)
- Table 26: New Zealand bread & rolls value forecast, 20072012 (US$ m nominal prices)
- Table 27: New Zealand bread & rolls volume, 20022007 (Kg m)
- Table 28: New Zealand bread & rolls volume forecast, 20072012 (Kg m)
- Table 29: New Zealand bread & rolls brand share, by value, 20062007 (%)
- Table 30: New Zealand bread & rolls value, by brand 20062007 (NZD m nominal prices)
- Table 31: New Zealand bread & rolls company share by value, 20062007 (%)
- Table 32: New Zealand bread & rolls value, by company, 20062007 (NZD m nominal prices)
- Table 33: New Zealand bread & rolls distribution channels, by value, 20062007 (%)
- Table 34: New Zealand bread & rolls value, by distribution channel, 20062007 (NZD m nominal prices)
- Table 35: New Zealand bread & rolls expenditure per capita, 20022007 (NZD, nominal prices)
- Table 36: New Zealand bread & rolls forecast expenditure per capita, 20072012 (NZD, nominal prices)
- Table 37: New Zealand bread & rolls expenditure per capita, 20022007 (US$ nominal prices)
- Table 38: New Zealand bread & rolls forecast expenditure per capita, 20072012 (US$ nominal prices)
- Table 39: New Zealand bread & rolls consumption per capita, 20022007 (Kg)
- Table 40: New Zealand bread & rolls forecast consumption per capita, 20072012 (Kg)
- Table 41: New Zealand breakfast cereals value, 20022007 (NZD m, nominal prices)
- Table 42: New Zealand breakfast cereals value forecast, 20072012 (NZD m, nominal prices)
- Table 43: New Zealand breakfast cereals value, 20022007 (US$ m nominal prices)
- Table 44: New Zealand breakfast cereals value forecast, 20072012 (US$ m nominal prices)
- Table 45: New Zealand breakfast cereals volume, 20022007 (Kg m)
- Table 46: New Zealand breakfast cereals volume forecast, 20072012 (Kg m)
- Table 47: New Zealand breakfast cereals brand share, by value, 20062007 (%)
- Table 48: New Zealand breakfast cereals value, by brand 20062007 (NZD m nominal prices)
- Table 49: New Zealand breakfast cereals company share by value, 20062007 (%)
- Table 50: New Zealand breakfast cereals value, by company, 20062007 (NZD m nominal prices)
- Table 51: New Zealand breakfast cereals distribution channels, by value, 20062007 (%)
- Table 52: New Zealand breakfast cereals value, by distribution channel, 20062007 (NZD m nominal prices)
- Table 53: New Zealand breakfast cereals expenditure per capita, 20022007 (NZD, nominal prices)
- Table 54: New Zealand breakfast cereals forecast expenditure per capita, 20072012 (NZD, nominal prices)
- Table 55: New Zealand breakfast cereals expenditure per capita, 20022007 (US$ nominal prices)
- Table 56: New Zealand breakfast cereals forecast expenditure per capita, 20072012 (US$ nominal prices)
- Table 57: New Zealand breakfast cereals consumption per capita, 20022007 (Kg)
- Table 58: New Zealand breakfast cereals forecast consumption per capita, 20072012 (Kg)
- Table 59: New Zealand cakes & pastries value, 20022007 (NZD m, nominal prices)
- Table 60: New Zealand cakes & pastries value forecast, 20072012 (NZD m, nominal prices)
- Table 61: New Zealand cakes & pastries value, 20022007 (US$ m nominal prices)
- Table 62: New Zealand cakes & pastries value forecast, 20072012 (US$ m nominal prices)
- Table 63: New Zealand cakes & pastries volume, 20022007 (Kg m)
- Table 64: New Zealand cakes & pastries volume forecast, 20072012 (Kg m)
- Table 65: New Zealand cakes & pastries brand share, by value, 20062007 (%)
- Table 66: New Zealand cakes & pastries value, by brand 20062007 (NZD m nominal prices)
- Table 67: New Zealand cakes & pastries company share by value, 20062007 (%)
- Table 68: New Zealand cakes & pastries value, by company, 20062007 (NZD m nominal prices)
- Table 69: New Zealand cakes & pastries distribution channels, by value, 20062007 (%)
- Table 70: New Zealand cakes & pastries value, by distribution channel, 20062007 (NZD m nominal prices)
- Table 71: New Zealand cakes & pastries expenditure per capita, 20022007 (NZD, nominal prices)
- Table 72: New Zealand cakes & pastries forecast expenditure per capita, 20072012 (NZD, nominal prices)
- Table 73: New Zealand cakes & pastries expenditure per capita, 20022007 (US$ nominal prices)
- Table 74: New Zealand cakes & pastries forecast expenditure per capita, 20072012 (US$ nominal prices)
- Table 75: New Zealand cakes & pastries consumption per capita, 20022007 (Kg)
- Table 76: New Zealand cakes & pastries forecast consumption per capita, 20072012 (Kg)
- Table 77: New Zealand cookies (sweet biscuits) value, 20022007 (NZD m, nominal prices)
- Table 78: New Zealand cookies (sweet biscuits) value forecast, 20072012 (NZD m, nominal prices)
- Table 79: New Zealand cookies (sweet biscuits) value, 20022007 (US$ m nominal prices)
- Table 80: New Zealand cookies (sweet biscuits) value forecast, 20072012 (US$ m nominal prices)
- Table 81: New Zealand cookies (sweet biscuits) volume, 20022007 (Kg m)
- Table 82: New Zealand cookies (sweet biscuits) volume forecast, 20072012 (Kg m)
- Table 83: New Zealand cookies (sweet biscuits) brand share, by value, 20062007 (%)
- Table 84: New Zealand cookies (sweet biscuits) value, by brand 20062007 (NZD m nominal prices)
- Table 85: New Zealand cookies (sweet biscuits) company share by value, 20062007 (%)
- Table 86: New Zealand cookies (sweet biscuits) value, by company, 20062007 (NZD m nominal prices)
- Table 87: New Zealand cookies (sweet biscuits) distribution channels, by value, 20062007 (%)
- Table 88: New Zealand cookies (sweet biscuits) value, by distribution channel, 20062007 (NZD m nominal prices)
- Table 89: New Zealand cookies (sweet biscuits) expenditure per capita, 20022007 (NZD, nominal prices)
- Table 90: New Zealand cookies (sweet biscuits) forecast expenditure per capita, 20072012 (NZD, nominal prices)
- Table 91: New Zealand cookies (sweet biscuits) expenditure per capita, 20022007 (US$ nominal prices)
- Table 92: New Zealand cookies (sweet biscuits) forecast expenditure per capita, 20072012 (US$ nominal prices)
- Table 93: New Zealand cookies (sweet biscuits) consumption per capita, 20022007 (Kg)
- Table 94: New Zealand cookies (sweet biscuits) forecast consumption per capita, 20072012 (Kg)
- Table 95: New Zealand crackers (savory biscuits) value, 20022007 (NZD m, nominal prices)
- Table 96: New Zealand crackers (savory biscuits) value forecast, 20072012 (NZD m, nominal prices)
- Table 97: New Zealand crackers (savory biscuits) value, 20022007 (US$ m nominal prices)
- Table 98: New Zealand crackers (savory biscuits) value forecast, 20072012 (US$ m nominal prices)
- Table 99: New Zealand crackers (savory biscuits) volume, 20022007 (Kg m)
- Table 100: New Zealand crackers (savory biscuits) volume forecast, 20072012 (Kg m)
- Table 101: New Zealand crackers (savory biscuits) brand share, by value, 20062007 (%)
- Table 102: New Zealand crackers (savory biscuits) value, by brand 20062007 (NZD m nominal prices)
- Table 103: New Zealand crackers (savory biscuits) company share by value, 20062007 (%)
- Table 104: New Zealand crackers (savory biscuits) value, by company, 20062007 (NZD m nominal prices)
- Table 105: New Zealand crackers (savory biscuits) distribution channels, by value, 20062007 (%)
- Table 106: New Zealand crackers (savory biscuits) value, by distribution channel, 20062007 (NZD m nominal prices)
- Table 107: New Zealand crackers (savory biscuits) expenditure per capita, 20022007 (NZD, nominal prices)
- Table 108: New Zealand crackers (savory biscuits) forecast expenditure per capita, 20072012 (NZD, nominal prices)
- Table 109: New Zealand crackers (savory biscuits) expenditure per capita, 20022007 (US$ nominal prices)
- Table 110: New Zealand crackers (savory biscuits) forecast expenditure per capita, 20072012 (US$ nominal prices)
- Table 111: New Zealand crackers (savory biscuits) consumption per capita, 20022007 (Kg)
- Table 112: New Zealand crackers (savory biscuits) forecast consumption per capita, 20072012 (Kg)
- Table 113: New Zealand morning goods value, 20022007 (NZD m, nominal prices)
- Table 114: New Zealand morning goods value forecast, 20072012 (NZD m, nominal prices)
- Table 115: New Zealand morning goods value, 20022007 (US$ m nominal prices)
- Table 116: New Zealand morning goods value forecast, 20072012 (US$ m nominal prices)
- Table 117: New Zealand morning goods volume, 20022007 (Kg m)
- Table 118: New Zealand morning goods volume forecast, 20072012 (Kg m)
- Table 119: New Zealand morning goods brand share, by value, 20062007 (%)
- Table 120: New Zealand morning goods value, by brand 20062007 (NZD m nominal prices)
- Table 121: New Zealand morning goods company share by value, 20062007 (%)
- Table 122: New Zealand morning goods value, by company, 20062007 (NZD m nominal prices)
- Table 123: New Zealand morning goods distribution channels, by value, 20062007 (%)
- Table 124: New Zealand morning goods value, by distribution channel, 20062007 (NZD m nominal prices)
- Table 125: New Zealand morning goods expenditure per capita, 20022007 (NZD, nominal prices)
- Table 126: New Zealand morning goods forecast expenditure per capita, 20072012 (NZD, nominal prices)
- Table 127: New Zealand morning goods expenditure per capita, 20022007 (US$ nominal prices)
- Table 128: New Zealand morning goods forecast expenditure per capita, 20072012 (US$ nominal prices)
- Table 129: New Zealand morning goods consumption per capita, 20022007 (Kg)
- Table 130: New Zealand morning goods forecast consumption per capita, 20072012 (Kg)
- Table 131: Global bakery and cereals market value, 2007
- Table 132: Global bakery and cereals market split (value terms (US$ m), 2007) Top 5 countries
- Table 133: Global bakery and cereals market volume, 2007
- Table 134: Global bakery and cereals market split (volume terms, 2007) Top 5 countries
- Table 135: Leading players - Top 5 countries
- Table 136: New Zealand bakery and cereals new product launches (reports) and SKUs, by company (Top 5 companies), 2007
- Table 137: New Zealand bakery and cereals new product launches (reports), by flavor and fragrances (Top 10 flavors), 2007
- Table 138: New Zealand bakery and cereals new product launches (reports), by Ingredients (Top 10 Ingredients), 2007
- Table 139: New Zealand bakery and cereals new product launches (reports), by Package tags or Claims (Top 10 claims), 2007
- Table 140: New Zealand bakery and cereals new product launches (reports) - Recent 5 launches
- Table 141: New Zealand Key Facts
- Table 142: New Zealand population, by age group, 2002-2007 (millions)
- Table 143: New Zealand population forecast, by age group, 2007-2012 (millions)
- Table 144: New Zealand population, by gender, 2002-2007 (millions)
- Table 145: New Zealand population forecast, by gender, 2007-2012 (millions)
- Table 146: New Zealand real GDP, 2002-2007 (NZD bn, 2000 prices)
- Table 147: New Zealand real GDP forecast, 2007-2012 (NZD bn, 2000 prices)
- Table 148: New Zealand nominal GDP, 2002-2007 (NZD bn, nominal prices)
- Table 149: New Zealand nominal GDP forecast, 2007-2012 (NZD bn, nominal prices)
- Table 150: New Zealand real GDP, 2002-2007 (US$ bn, 2000 prices)
- Table 151: New Zealand real GDP forecast, 2007-2012 (US$ bn, 2000 prices)
- Table 152: New Zealand consumer price index, 2002-2007 (2003=100)
- Table 153: New Zealand consumer price index, 2007-2012 (2003=100)