Ice Cream in Morocco to 2011

Publication Date	May 2007
Publisher	Datamonitor
Product Type	Databook
Pages	130
ISBN Number	not applicable
Product Code	DAT05214

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Summary

Introduction

This databook is a detailed information resource covering all the key data points on Ice Cream in Morocco. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Scope

Contains information on 4 categories: Artisanal ice cream, Frozen yogurt, Impulse ice cream and Take-home ice cream.
Provides market value, volume, expenditure and consumption data by market, segment and subsegment.
Includes company and brand share data by categories.

Highlights

The market for Ice Cream in Morocco increased between 2001-2006, growing at an average annual rate of 3.9%.

The leading company in the market in 2006 was Pingouin. The second-largest player was Unilever with Nestle S.A. in third place.

Reasons to Purchase

Discover the major quantitative trends affecting the Ice Cream markets.
Understand consumers' consumption and expenditure patterns.
Understand the future direction of the market with reliable historical data and full five year forecasting.

Content

Chapter 1 Executive Summary
- Summary market level - Ice Cream
- Summary category level - Artisanal Ice cream
- Summary category level - Frozen Yogurt
- Summary category level - Impulse Ice cream
- Summary category level - Take -home Ice cream
Chapter 2 Introduction
- What is this report about?
- How to use this report
- Market Definition
Chapter 3 Morocco Ice Cream - Market Overview
- Value Analysis, 2001-2006
- Value Analysis, 2006-2011
- Value Analysis, US $ 2001-2006
- Value Analysis, US $ 2006-2011
- Volume Analysis, 2001-2006
- Volume Analysis, 2006-2011
- Company and Brand Share Analysis
- Expenditure & consumption per head
Chapter 4 Leading Company Profiles
- Unilever
- NESTLE S.A.
Chapter 5 Category Analysis - Artisanal Ice Cream
- Value Analysis, 2001-2006
- Value Analysis, 2006-2011
- Value Analysis, US $ 2001-2006
- Value Analysis, US $ 2006-2011
- Volume Analysis, 2001-2006
- Volume Analysis, 2006-2011
- Company and Brand Share Analysis
- Expenditure & consumption per head
Chapter 6 Category Analysis - Frozen Yogurt
- Value Analysis, 2001-2006
- Value Analysis, 2006-2011
- Value Analysis, US $ 2001-2006
- Value Analysis, US $ 2006-2011
- Volume Analysis, 2001-2006
- Volume Analysis, 2006-2011
- Company and Brand Share Analysis
- Expenditure & consumption per head
Chapter 7 Category Analysis - Impulse Ice Cream
- Value Analysis, 2001-2006
- Value Analysis, 2006-2011
- Value Analysis, US $ 2001-2006
- Value Analysis, US $ 2006-2011
- Volume Analysis, 2001-2006
- Volume Analysis, 2006-2011
- Company and Brand Share Analysis
- Expenditure & consumption per head
Chapter 8 Category Analysis - Take-Home Ice Cream
- Value Analysis, 2001-2006
- Value Analysis, 2006-2011
- Value Analysis, US $ 2001-2006
- Value Analysis, US $ 2006-2011
- Volume Analysis, 2001-2006
- Volume Analysis, 2006-2011
- Company and Brand Share Analysis
- Expenditure & consumption per head
Chapter 9 Cross Country Comparison
- Value
- Volume
- Market Share
Chapter 10 Morocco Socioeconomic Profile
- Country Overview
- Key Facts
- Political Overview
- Morocco Economic Overview
Chapter 11 Morocco Macroeconomic Profile
- Macroeconomic Indicators
Chapter 12 Research Methodology
- Methodology overview
- Secondary research
- Market modelling
- Primary research
- Data finalisation
- Ongoing research
Chapter 13 Appendix
- Future readings
- How to contact experts in your industry
List Of Figures
- Figure 1: Morocco Ice Cream value & value forecast, 2001-2011 (MAD m, nominal prices)
- Figure 2: Morocco Ice Cream category growth comparison, by value, 2001-2011
- Figure 3: Morocco Ice Cream volume & volume forecast, 2001-2011 (Liters m)
- Figure 4: Morocco Ice Cream category growth comparison, by volume, 2001-2011
- Figure 5: Morocco Ice Cream company share, by value, 2005-2006 (%)
- Figure 6: Morocco Artisanal ice cream value & value forecast, 2001-2011 (MAD m, nominal prices)
- Figure 7: Morocco Artisanal ice cream volume & volume forecast, 2001-2011 (Liters m)
- Figure 8: Morocco Frozen yogurt value & value forecast, 2001-2011 (MAD m, nominal prices)
- Figure 9: Morocco Frozen yogurt volume & volume forecast, 2001-2011 (Liters m)
- Figure 10: Morocco Frozen yogurt company share, by value, 2005-2006 (%)
- Figure 11: Morocco Impulse ice cream value & value forecast, 2001-2011 (MAD m, nominal prices)
- Figure 12: Morocco Impulse ice cream segment growth comparison, by value, 2001-2011
- Figure 13: Morocco Impulse ice cream volume & volume forecast, 2001-2011 (Liters m)
- Figure 14: Morocco Impulse ice cream category growth comparison, by volume, 2001-2011
- Figure 15: Morocco Impulse ice cream company share, by value, 2005-2006 (%)
- Figure 16: Morocco Take-home ice cream value & value forecast, 2001-2011 (MAD m, nominal prices)
- Figure 17: Morocco Take-home ice cream segment growth comparison, by value, 2001-2011
- Figure 18: Morocco Take-home ice cream volume & volume forecast, 2001-2011 (Liters m)
- Figure 19: Morocco Take-home ice cream category growth comparison, by volume, 2001-2011
- Figure 20: Morocco Take-home ice cream company share, by value, 2005-2006 (%)
- Figure 21: Global Ice cream market split (value terms, 2006) - Top 5 countries
- Figure 22: Global Ice cream market value, 2001 - 2006 (Top 5 countries)
- Figure 23: Global Ice cream market split (volume terms, 2006) - Top 5 countries
- Figure 24: Global Ice cream market volume, 2001 - 2006 (Top 5 countries)
- Figure 25: Map of Morocco
- Figure 26: Annual data review process
List Of Tables
- Table 1: Ice cream category definitions
- Table 2: Morocco Ice Cream value, 2001-2006 (MAD m, nominal prices)
- Table 3: Morocco Ice Cream value forecast, 2006-2011 (MAD m, nominal prices)
- Table 4: Morocco Ice Cream value, 2001-2006 (US$ m nominal prices)
- Table 5: Morocco Ice Cream value forecast, 2006-2011 (US$ m nominal prices)
- Table 6: Morocco Ice Cream volume, 2001-2006 (Liters m)
- Table 7: Morocco Ice Cream volume forecast, 2006-2011 (Liters m)
- Table 8: Morocco Ice Cream brand share, by value, 2005-2006 (%)
- Table 9: Morocco Ice Cream value, by brand, 2005-2006 (MAD m nominal prices)
- Table 10: Morocco Ice Cream company share by value, 2005-2006 (%)
- Table 11: Morocco Ice Cream value, by company, 2005-2006 (MAD m nominal prices)
- Table 12: Morocco Ice Cream expenditure per head, 2001-2006 (MAD, nominal prices)
- Table 13: Morocco Ice Cream forecast expenditure per head, 2006-2011 (MAD, nominal prices)
- Table 14: Morocco Ice Cream expenditure per head, 2001-2006 (US$ nominal prices)
- Table 15: Morocco Ice Cream forecast expenditure per head, 2006-2011 (US$ nominal prices)
- Table 16: Morocco Ice Cream consumption per head, 2001-2006 (Liters)
- Table 17: Morocco Ice Cream forecast consumption per head, 2006-2011 (Liters)
- Table 18: Unilever Key Facts
- Table 19: Nestle S.A. Key Facts
- Table 20: Morocco Artisanal ice cream value, 2001-2006 (MAD m, nominal prices)
- Table 21: Morocco Artisanal ice cream value forecast, 2006-2011 (MAD m, nominal prices)
- Table 22: Morocco Artisanal ice cream value, 2001-2006 (US$ m nominal prices)
- Table 23: Morocco Artisanal ice cream value forecast, 2006-2011 (US$ m nominal prices)
- Table 24: Morocco Artisanal ice cream volume, 2001-2006 (Liters m)
- Table 25: Morocco Artisanal ice cream volume forecast, 2006-2011 (Liters m)
- Table 26: Morocco Artisanal ice cream brand share, by value, 2005-2006 (%)
- Table 27: Morocco Artisanal ice cream value, by brand, 2005-2006 (MAD m nominal prices)
- Table 28: Morocco Artisanal Ice Cream company share by value, 2005-2006 (%)
- Table 29: Morocco Artisanal ice cream value, by company, 2005-2006 (MAD m nominal prices)
- Table 30: Morocco Artisanal ice cream expenditure per head, 2001-2006 (MAD, nominal prices)
- Table 31: Morocco Artisanal ice cream forecast expenditure per head, 2006-2011 (MAD, nominal prices)
- Table 32: Morocco Artisanal ice cream expenditure per head, 2001-2006 (US$ nominal prices)
- Table 33: Morocco Artisanal ice cream forecast expenditure per head, 2006-2011 (US$ nominal prices)
- Table 34: Morocco Artisanal ice cream consumption per head, 2001-2006 (Liters)
- Table 35: Morocco Artisanal ice cream forecast consumption per head, 2006-2011 (Liters)
- Table 36: Morocco Frozen yogurt value, 2001-2006 (MAD m, nominal prices)
- Table 37: Morocco Frozen yogurt value forecast, 2006-2011 (MAD m, nominal prices)
- Table 38: Morocco Frozen yogurt value, 2001-2006 (US$ m nominal prices)
- Table 39: Morocco Frozen yogurt value forecast, 2006-2011 (US$ m nominal prices)
- Table 40: Morocco Frozen yogurt volume, 2001-2006 (Liters m)
- Table 41: Morocco Frozen yogurt volume forecast, 2006-2011 (Liters m)
- Table 42: Morocco Frozen yogurt brand share, by value, 2005-2006 (%)
- Table 43: Morocco Frozen yogurt value, by brand, 2005-2006 (MAD m nominal prices)
- Table 44: Morocco Frozen yogurt company share by value, 2005-2006 (%)
- Table 45: Morocco Frozen yogurt value, by company, 2005-2006 (MAD m nominal prices)
- Table 46: Morocco Frozen yogurt expenditure per head, 2001-2006 (MAD, nominal prices)
- Table 47: Morocco Frozen yogurt forecast expenditure per head, 2006-2011 (MAD, nominal prices)
- Table 48: Morocco Frozen yogurt expenditure per head, 2001-2006 (US$ nominal prices)
- Table 49: Morocco Frozen yogurt forecast expenditure per head, 2006-2011 (US$ nominal prices)
- Table 50: Morocco Frozen yogurt consumption per head, 2001-2006 (Liters)
- Table 51: Morocco Frozen yogurt forecast consumption per head, 2006-2011 (Liters)
- Table 52: Morocco Impulse ice cream value, 2001-2006 (MAD m, nominal prices)
- Table 53: Morocco Impulse ice cream value forecast, 2006-2011 (MAD m, nominal prices)
- Table 54: Morocco Impulse ice cream value, 2001-2006 (US$ m nominal prices)
- Table 55: Morocco Impulse ice cream value forecast, 2006-2011 (US$ m nominal prices)
- Table 56: Morocco Impulse ice cream volume, 2001-2006 (Liters m)
- Table 57: Morocco Impulse ice cream volume forecast, 2006-2011 (Liters m)
- Table 58: Morocco Impulse ice cream brand share, by value, 2005-2006 (%)
- Table 59: Morocco Impulse ice cream value, by brand, 2005-2006 (MAD m nominal prices)
- Table 60: Morocco Impulse Ice Cream company share by value, 2005-2006 (%)
- Table 61: Morocco Impulse ice cream value, by company, 2005-2006 (MAD m nominal prices)
- Table 62: Morocco Impulse ice cream expenditure per head, 2001-2006 (MAD, nominal prices)
- Table 63: Morocco Impulse ice cream forecast expenditure per head, 2006-2011 (MAD, nominal prices)
- Table 64: Morocco Impulse ice cream expenditure per head, 2001-2006 (US$ nominal prices)
- Table 65: Morocco Impulse ice cream forecast expenditure per head, 2006-2011 (US$ nominal prices)
- Table 66: Morocco Impulse ice cream consumption per head, 2001-2006 (Liters)
- Table 67: Morocco Impulse ice cream forecast consumption per head, 2006-2011 (Liters)
- Table 68: Morocco Take-home ice cream value, 2001-2006 (MAD m, nominal prices)
- Table 69: Morocco Take-home ice cream value forecast, 2006-2011 (MAD m, nominal prices)
- Table 70: Morocco Take-home ice cream value, 2001-2006 (US$ m nominal prices)
- Table 71: Morocco Take-home ice cream value forecast, 2006-2011 (US$ m nominal prices)
- Table 72: Morocco Take-home ice cream volume, 2001-2006 (Liters m)
- Table 73: Morocco Take-home ice cream volume forecast, 2006-2011 (Liters m)
- Table 74: Morocco Take-home ice cream brand share, by value, 2005-2006 (%)
- Table 75: Morocco Take-home ice cream value, by brand, 2005-2006 (MAD m nominal prices)
- Table 76: Morocco Take-home Ice Cream company share by value, 2005-2006 (%)
- Table 77: Morocco Take-home ice cream value, by company, 2005-2006 (MAD m nominal prices)
- Table 78: Morocco Take-home ice cream expenditure per head, 2001-2006 (MAD, nominal prices)
- Table 79: Morocco Take-home ice cream forecast expenditure per head, 2006-2011 (MAD, nominal prices)
- Table 80: Morocco Take-home ice cream expenditure per head, 2001-2006 (US$ nominal prices)
- Table 81: Morocco Take-home ice cream forecast expenditure per head, 2006-2011 (US$ nominal prices)
- Table 82: Morocco Take-home ice cream consumption per head, 2001-2006 (Liters)
- Table 83: Morocco Take-home ice cream forecast consumption per head, 2006-2011 (Liters)
- Table 84: Global Ice cream market value, 2006
- Table 85: Global Ice cream market split (value terms (US$ m), 2006) - Top 5 countries
- Table 86: Global Ice cream market volume, 2006
- Table 87: Global Ice cream market split (volume terms, 2006) - Top 5 countries
- Table 88: Leading players - Top 5 countries
- Table 89: Morocco Key Facts
- Table 90: Morocco population, by age group, 2000-2005 (millions)
- Table 91: Morocco population forecast, by age group, 2005-2010 (millions)
- Table 92: Morocco population, by gender, 2000-2005 (millions)
- Table 93: Morocco population forecast, by gender, 2005-2010 (millions)
- Table 94: Morocco real GDP, 2000-2005 (MAD bn, 2005 prices)
- Table 95: Morocco real GDP forecast, 2005-2010 (MAD bn, 2005 prices)
- Table 96: Morocco nominal GDP, 2000-2005 (MAD bn, nominal prices)
- Table 97: Morocco nominal GDP forecast, 2005-2010 (MAD bn, nominal prices)
- Table 98: Morocco real GDP, 2000-2005 (US$ bn, 2005 prices)
- Table 99: Morocco real GDP forecast, 2005-2010 (US$ bn, 2005 prices)
- Table 100: Morocco consumer price index, 2000-2005 (2000=100)
- Table 101: Morocco consumer price index, 2005-2010 (2000=100)
- Table 102: Morocco exchange rate, 2000-2005