Burger King Corporation - SWOT Analysis

Datamonitor's Burger King Corporation - SWOT Analysis company profile is the essential source for top-level company data and information. Burger King Corporation - SWOT Analysis examines the company's key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

Burger King Corporation (BKC) is the world's second largest operator of fast food hamburger restaurant (FFHR) chain. The company operates in about 71 countries worldwide. The company primarily operates in North America. It is headquartered in Miami, Florida and employs about 41,000 people as of June 30, 2008 (FY2008). The company recorded revenues of $2,455 million during FY2008, an increase of 9.9% over FY2007. The operating profit of the company was $354 million during FY2008, an increase of 21.6% over FY2007. The net profit was $190 million in FY2008, an increase of 28.4% over FY2007.

Scope of the Report

• Provides all the crucial information on Burger King Corporation required for business and competitor intelligence needs
• Contains a study of the major internal and external factors affecting Burger King Corporation in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams of Burger King Corporation
• Data is supplemented with details on Burger King Corporation history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available statement from Burger King Corporation

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This report covers the following industry codes:

SIC Code: 6021

NAICS Code: 52221