Premium Company Profile The Coca-Cola Company

Publication Date	October 2007
Publisher	Datamonitor
Product Type	Report
Pages	60
ISBN Number	not applicable
Product Code	DAT13437

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£265.00
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Summary

Introduction

Global expansion and acquisitions have been a major strategy of The Coca Cola Company in recent times. The company made significant acquisitions in South Africa, Asia and South America in 2006. It continued to focus on its expansion strategy by acquiring Fuze Beverage in February 2007, thereby strengthening its presence in the non-carbonated beverages segment.

Scope

Contains corporate strategy, value chain presence and SWOT Analysis
Provides detailed business description, segment analysis, 5-year financial trends, key products and key competitors
Includes information on suppliers/ partners, shareholding structure and key employees with biographies

Highlights

The trademark 'Coca-Cola ' name and script was registered with the US Patent and Trademark Office in 1893.The Coca-Cola Company (Coca-Cola) is a leading manufacturer, distributor and marketer of non-alcoholic beverage concentrates and syrups, in the world.

The company's beverage products are sold in more than 200 countries worldwide. More than 60% of Coca-Cola's products are sold outside the US.The company owns or licenses more than 400 brands, including diet and light beverages, waters, juice and fruit drinks, different varieties of tea and coffee, and energy and sports drinks.

Reasons to Purchase

Access all the important information and analysis on the company in a single report
Understand company's strengths, weaknesses, opportunities and threats along with business strategy and value chain
Gain access to company's adjusted five year financial data along with key ratios and market capitalization

Content

Overview
Catalyst
- Summary
- Company Structure
- Company Overview And Key Facts
- Business Description
- History
- Locations And Subsidiaries
- Company Financials
Overview
- Revenue By Division
- Revenue By Geography
- Products And Services List
- List Of Products
- List Of Brands
- Competitors And Strategic Business Relationships
- Key Competitors
- Suppliers And Alliances
- Clients
- Shareholders
- Strategy
- Vision
- Company View
- Strategy
- Corporate Social Responsibility
- Swot Analysis
Overview
- Strengths
- Weaknesses
- Opportunities
- Threats
- Value Chain Analysis
Overview
- Raw Materials
- Manufacturing
- Distribution / Sales
- Marketing
- Key Employees
- List Of Key Employees
- Key Employee Biographies
- Financial And Operational Overview
- Financial Summary
- Key Industry-Specific Ratios
Appendix
- Ask The Analyst
- Datamonitor Consulting
- Disclaimer
- Tables
- Table 1: The Coca-Cola Company - Key Facts
- Table 2: The Coca-Cola Company- Other Locations And Subsidiaries
- Table 3: The Coca-Cola Company - Revenue By Division
- Table 4: The Coca-Cola Company - Revenue By Geography
- Table 5: The Coca-Cola Company - List Of Products
- Table 6: The Coca-Cola Company - List Of Brands
- Table 7: The Coca-Cola Company - List Of Competitors
- Table 8: The Coca-Cola Company - Key Shareholders
- Table 9: The Coca-Cola Company - Swot Analysis Summary
- Table 10: The Coca-Cola Company - Value Chain Analysis
- Table 11: The Coca-Cola Company - Key Employees
- Table 12: The Coca-Cola Company- Financial And Operational Highlights, 2002-2006 ($ Mn)
- Table 13: The Coca-Cola Company- Key Industry-Specific Ratios, 2002-2006
- Table 14: The Coca-Cola Company - Data Definitions