Functional Drinks in Romania

Publication Date	April 2009
Publisher	Euromonitor
Product Type	Report
Pages	42
ISBN Number	not applicable
Product Code	EUR01447

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Summary

Euromonitor International's Functional Drinks in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2003-2008), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2013 illustrate how the market is set to change.

Product coverage includes: sports drinks, energy drinks, elixirs

Data coverage: market sizes (historic and forecasts), company shares and brand shares

Why buy this report?

Get a detailed picture of the functional drinks industry
Pinpoint growth sectors and identify factors driving change
Understand the competitive environment, the market's major players and leading brands
Use five-year forecasts to assess how the market is predicted to develop

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor has a unique capability to develop reliable information resources to help drive informed strategic planning

Content

Functional Drinks in Romania
Euromonitor International
April 2009
Executive Summary
Excellent Dynamics Driven by Higher Available Incomes
Improved Offers Aim To Meet Lifestyle Changes
Coca-Cola Hbc Romania Retained Leadership
Distribution Marked by the Strong Expansion of Multinational Retailers
Improved Purchasing Power Contributes To Intensified Competition
Key Trends and Developments
Improving Purchasing Power Backs Excellent Performance
Soft Drinks Performance Is Sustained by Expansion of Large Retailers
Increasing Demand for Healthy Soft Drinks
Dynamics Under the Impact of Romania's EU Membership
Competition Stands Behind Soft Drinks Performance
Rural Areas Hold Strong Growth Potential
Market Data
$1Fountain Sales - Romania
Trends
Definitions
Sources
Biborteni SA
Strategic Direction
Key Facts
Company Background
Production
Competitive Positioning
European Drinks SA
Strategic Direction
Key Facts
Company Background
Production
Competitive Positioning
La Fantana SRL
Strategic Direction
Key Facts
Company Background
Production
Competitive Positioning
Romaqua Group SA
Strategic Direction
Key Facts
Company Background
Production
Competitive Positioning
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
List of Summaries
- Summary 1 Research Sources
- Summary 2 Biborteni SA: Key Facts
- Summary 3 Biborteni SA: Operational Indicators
- Summary 4 Biborteni SA: Competitive Position 2008
- Summary 5 European Drinks SA: Key Facts
- Summary 6 European Drinks SA: Operational Indicators
- Summary 7 European Drinks SA: Competitive Position 2008
- Summary 8 La Fantana SRL: Key Facts
- Summary 9 La Fantana SRL: Operational Indicators
- Summary 10 La Fantana SRL: Competitive Position 2008
- Summary 11 Romaqua Group SA: Key Facts
- Summary 12 Romaqua Group SA: Operational Indicators
- Summary 13 Romaqua Group SA: Competitive Position 2008
List of Tables
- Table 1 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2003-2008
- Table 2 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2003-2008
- Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2003-2008
- Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2003-2008
- Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: Volume 2008
- Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: % Volume 2008
- Table 7 Off-trade vs On-trade Sales of Soft Drinks by Sector: Value 2008
- Table 8 Off-trade vs On-trade Sales of Soft Drinks by Sector: % Value 2008
- Table 9 Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2003-2008
- Table 10 Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2003-2008
- Table 11 Off-trade Sales of Soft Drinks by Sector: Value 2003-2008
- Table 12 Off-trade Sales of Soft Drinks by Sector: % Value Growth 2003-2008
- Table 13 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2004-2008
- Table 14 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2005-2008
- Table 15 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2004-2008
- Table 16 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2005-2008
- Table 17 Company Shares of Off-trade Soft Drinks by Value 2004-2008
- Table 18 Brand Shares of Off-trade Soft Drinks by Value 2005-2008
- Table 19 Penetration of Private Label (as sold) by Sector by Volume 2007-2008
- Table 20 Penetration of Private Label by Sector by Value 2007-2008
- Table 21 Off-trade Sales of Soft Drinks by Sector and Distribution Format: % Analysis 2008
- Table 22 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2008-2013
- Table 23 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2008-2013
- Table 24 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2008-2013
- Table 25 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2008-2013
- Table 26 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2008-2013
- Table 27 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2008-2013
- Table 28 Forecast Off-trade Sales of Soft Drinks by Sector: Value 2008-2013
- Table 29 Forecast Off-trade Sales of Soft Drinks by Sector: % Value Growth 2008-2013
- Table 30 Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2003-2008
- Table 31 Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2003-2008
- Table 32 Company Shares of Liquid Concentrates (as sold) by Off-trade Volume 2004-2008
- Table 33 Brand Shares of Liquid Concentrates (as sold) by Off-trade Volume 2005-2008
- Table 34 Company Shares of Powder Concentrates (as sold) by Off-trade Volume 2004-2008
- Table 35 Brand Shares of Powder Concentrates (as sold) by Off-trade Volume 2005-2008
- Table 36 Company Shares of Concentrates (RTD) by Off-trade Volume 2004-2008
- Table 37 Brand Shares of Concentrates (RTD) by Off-trade Volume 2005-2008
- Table 38 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2008-2013
- Table 39 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2008-2013
- Table 40 Off-trade Sales of Functional Drinks by Subsector: Volume 2003-2008
- Table 41 Off-trade Sales of Functional Drinks by Subsector: Value 2003-2008
- Table 42 Off-trade Sales of Functional Drinks by Subsector: % Volume Growth 2003-2008
- Table 43 Off-trade Sales of Functional Drinks by Subsector: % Value Growth 2003-2008
- Table 44 Company Shares of Functional Drinks by Off-trade Volume 2004-2008
- Table 45 Brand Shares of Functional Drinks by Off-trade Volume 2005-2008
- Table 46 Company Shares of Functional Drinks by Off-trade Value 2004-2008
- Table 47 Brand Shares of Functional Drinks by Off-trade Value 2005-2008
- Table 48 Forecast Off-trade Sales of Functional Drinks by Subsector: Volume 2008-2013
- Table 49 Forecast Off-trade Sales of Functional Drinks by Subsector: Value 2008-2013
- Table 50 Forecast Off-trade Sales of Functional Drinks by Subsector: % Volume Growth 2008-2013
- Table 51 Forecast Off-trade Sales of Functional Drinks by Subsector: % Value Growth 2008-2013
- Table 52 Still vs Carbonated Functional Drinks % Off-trade Volume 2005-2008